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The posting benchmark

Zuger Zeitung on Facebook, beside its peers

How Zuger Zeitung's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 11 peers: news publishers and news agencies worldwide with under 10k followers.

Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Switzerland

Zuger Zeitung: 8.8 a day

Median in Switzerland: 16.3 a day

That is 7.5 fewer a day than the median in Switzerland.

Place the dots by

Posts a day3rd/12Photos and video7th/12Evening posts3rd/11Weekend day5th/10
Engagement per post8th/12Engagement a day6th/12Per 1,000 followers10th/12Comments per post9th/12Comments a day4th/12

Zuger Zeitung, Switzerland

3rdof 12

Rank among its peers, highest first, posts a day

Zuger Zeitung posted 8.8 times a day to Facebook. The median of its 11 peers: 3.4.

The comments its posts draw

14 comments a day, 2.1 times the median of its peers. What it would take

Peers: 11 news publishers and news agencies worldwide with under 10k followers, 12 weeks to 20 September 2026.

See all nine measures

Zuger Zeitung's 11 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Zuger Zeitung beside 11 peers

Zuger Zeitung and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day8.83rd of 123.4
Photos and video11%7th of 1218%
Evening posts32%3rd of 1118%
Weekend day86%5th of 1087%
Engagement per post18th of 124
Engagement a day686th of 1253
Engagement per 1,000 followers0.1710th of 120.54
Comments per post1.69th of 123
Comments a day144th of 126.7

The comments

The comments its posts draw

14comments a day

on its Facebook posts, 2.1 times the median of its peers (6.7)

Arithmetic on the figures above. It isn't a forecast.

Comments a day: Zuger Zeitung beside its 11 peers

  • Zuger Zeitung: 14 a day
  • Median of its peers: 6.7
  • 90th percentile of its peers: 47
  • Middle half of its peers: 3.8 to 22
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Photos and video

    11% of its posts; the median of its peers 18%

    5 more of its 62 posts a week as photos or video: 7 now, 12 at the median
  • Weekend day

    A weekend day: 86% of a weekday's posts; the median of its peers 87%

    1 more post a weekend, on Sunday
  • At or above the median of its peers on posts a day and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Zuger Zeitung's.

Type its name, then choose it.

Or one of its peers

Day by day

How Zuger Zeitung posted, beside its peers

Its own posts beside its 11 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Zuger Zeitung
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Zuger Zeitung, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayZuger ZeitungMedian of its peers
Monday 29 June103
Tuesday 30 June93
Wednesday 1 July103
Thursday 2 July92
Friday 3 July142
Saturday 4 July74
Sunday 5 July93
Monday 6 July104
Tuesday 7 July92
Wednesday 8 July94
Thursday 9 July94
Friday 10 July103
Saturday 11 July74
Sunday 12 July24
Monday 13 July95
Tuesday 14 July93
Wednesday 15 July93
Thursday 16 July85
Friday 17 July124
Saturday 18 July93
Sunday 19 July63
Monday 20 July94
Tuesday 21 July94
Wednesday 22 July83
Thursday 23 July94
Friday 24 July94
Saturday 25 July93
Sunday 26 July64
Monday 27 July94
Tuesday 28 July95
Wednesday 29 July73
Thursday 30 July92
Friday 31 July85
Saturday 1 August33
Sunday 2 August63
Monday 3 August94
Tuesday 4 August103
Wednesday 5 August94
Thursday 6 August93
Friday 7 August92
Saturday 8 August83
Sunday 9 August94
Monday 10 August93
Tuesday 11 August103
Wednesday 12 August104
Thursday 13 August104
Friday 14 August94
Saturday 15 August94
Sunday 16 August93
Monday 17 August93
Tuesday 18 August93
Wednesday 19 August93
Thursday 20 August95
Friday 21 August93
Saturday 22 August93
Sunday 23 August83
Monday 24 August93
Tuesday 25 August93
Wednesday 26 August93
Thursday 27 August92
Friday 28 August93
Saturday 29 August93
Sunday 30 August93
Monday 31 August94
Tuesday 1 September94
Wednesday 2 September92
Thursday 3 September93
Friday 4 September94
Saturday 5 September103
Sunday 6 September93
Monday 7 September94
Tuesday 8 September93
Wednesday 9 September93
Thursday 10 September94
Friday 11 September95
Saturday 12 September93
Sunday 13 September93
Monday 14 September94
Tuesday 15 September93
Wednesday 16 September93
Thursday 17 September94
Friday 18 September94
Saturday 19 September103
Sunday 20 September92

Share of posts by local hour

Show the figures as a table
Share of posts by Zuger Zeitung in each local hour, beside the median of its peers.
Local hourZuger ZeitungMedian of its peers
00:000%0%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:000%0.3%
07:006.6%5.2%
08:007.7%6.3%
09:004.3%4.4%
10:006.6%11.4%
11:006.5%6%
12:004.6%8.8%
13:004.7%9.7%
14:006.1%9.9%
15:005.5%7%
16:007%7.5%
17:008.1%5.5%
18:009.7%4.4%
19:008.2%7.4%
20:007.7%3.7%
21:006.1%2.2%
22:000.6%0.2%
23:000%0.1%

Posts a day by weekday

Show the figures as a table
Posts a day by Zuger Zeitung on each local weekday, beside the median of its peers.
WeekdayZuger ZeitungMedian of its peers
Monday9.174.29
Tuesday9.173.88
Wednesday8.924.08
Thursday94.21
Friday9.674.13
Saturday8.253.38
Sunday7.583.42

What it posted

Show the figures as a table
Share of each format among posts by Zuger Zeitung, and the median across its peers.
FormatZuger ZeitungIts peers, median
Photo11%1%
Video or reel0%1%
Album0%1%
Link89%97%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Zuger Zeitung, 18:00 to midnight: 32%
  • Median of its peers, 18:00 to midnight: 18%
  • On a weekend day, Zuger Zeitung posted 86% of a weekday's posts. The median of its peers: 87%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Zuger Zeitung's peers are 11 news publishers and news agencies worldwide with under 10k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 11 peers, A to Z.

The peers

Its 11 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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