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The posting benchmark

Het Nieuwsblad on Facebook, beside its peers

How Het Nieuwsblad's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 10 peers: news publishers, digital-native newsrooms and news agencies in Benelux and France with 300k to 3m followers.

Country
Belgium
Sub-region
Benelux and France
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Belgium

Het Nieuwsblad: 62.3 a day

Median in Belgium: 25.8 a day

That is 36.5 more a day than the median in Belgium.

Place the dots by

Posts a day2nd/11Photos and video6th/11Evening posts2nd/11Weekend day7th/11
Engagement per post3rd/11Engagement a day2nd/11Per 1,000 followers3rd/11Comments per post3rd/11Comments a day1st/11

Het Nieuwsblad, Belgium

2ndof 11

Rank among its peers, highest first, posts a day

Het Nieuwsblad posted 62.3 times a day to Facebook, 2.3 times the median of 10 news publishers, digital-native newsrooms and news agencies in Benelux and France with 300k to 3m followers, 29 June to 20 September 2026.

The comments its posts draw

12,767 comments a day, 5.1 times the median of its peers. What it would take

See all nine measures

Het Nieuwsblad's 10 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Het Nieuwsblad beside 10 peers

Het Nieuwsblad and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day62.32nd of 1127.2
Photos and video63%6th of 1160%
Evening posts36%2nd of 1129%
Weekend day77%7th of 1183%
Engagement per post3433rd of 1197
Engagement a day54,0812nd of 1112,673
Engagement per 1,000 followers0.393rd of 110.17
Comments per post2053rd of 11117
Comments a day12,7671st of 112,503

The comments

The comments its posts draw

12,767comments a day

on its Facebook posts, 5.1 times the median of its peers (2,503)

Spread evenly over 24 hours, that is 532 an hour, about 9 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: Het Nieuwsblad beside its 10 peers

  • Het Nieuwsblad: 12,767 a day
  • Median of its peers: 2,503
  • 90th percentile of its peers: 9,997
  • Middle half of its peers: 1,566 to 8,403
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Weekend day

    A weekend day: 77% of a weekday's posts; the median of its peers 83%

    8 more posts a weekend: 5 on Saturday and 3 on Sunday
  • At or above the median of its peers on posts a day, photos and video and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Het Nieuwsblad's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Het Nieuwsblad posted, beside its peers

Its own posts beside its 10 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Het Nieuwsblad
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Het Nieuwsblad, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayHet NieuwsbladMedian of its peers
Monday 29 June5926
Tuesday 30 June5827
Wednesday 1 July10127.5
Thursday 2 July7829.5
Friday 3 July7225
Saturday 4 July5426.5
Sunday 5 July5225.5
Monday 6 July5926.5
Tuesday 7 July8531
Wednesday 8 July6327.5
Thursday 9 July6226
Friday 10 July9230.5
Saturday 11 July4625
Sunday 12 July4627
Monday 13 July7428.5
Tuesday 14 July7428
Wednesday 15 July6926
Thursday 16 July6227
Friday 17 July7825
Saturday 18 July5527.5
Sunday 19 July6226
Monday 20 July6824
Tuesday 21 July5527.5
Wednesday 22 July6524
Thursday 23 July7025.5
Friday 24 July7926
Saturday 25 July5328
Sunday 26 July5825.5
Monday 27 July6326.5
Tuesday 28 July6325.5
Wednesday 29 July5424
Thursday 30 July5527.5
Friday 31 July5628
Saturday 1 August5024.5
Sunday 2 August4724
Monday 3 August6026
Tuesday 4 August7725
Wednesday 5 August4925
Thursday 6 August4728
Friday 7 August6726.5
Saturday 8 August4229.5
Sunday 9 August4025.5
Monday 10 August6524.5
Tuesday 11 August6825
Wednesday 12 August7824
Thursday 13 August7227.5
Friday 14 August7528
Saturday 15 August5523.5
Sunday 16 August4926
Monday 17 August6426.5
Tuesday 18 August6923
Wednesday 19 August6327.5
Thursday 20 August7029
Friday 21 August6226.5
Saturday 22 August4728
Sunday 23 August5028
Monday 24 August6527
Tuesday 25 August6227
Wednesday 26 August6027
Thursday 27 August6226.5
Friday 28 August6025
Saturday 29 August5228.5
Sunday 30 August6227
Monday 31 August6527.5
Tuesday 1 September6124.5
Wednesday 2 September5325
Thursday 3 September5924.5
Friday 4 September6627.5
Saturday 5 September4629.5
Sunday 6 September4921.5
Monday 7 September6825.5
Tuesday 8 September5727.5
Wednesday 9 September8129
Thursday 10 September7728
Friday 11 September7626.5
Saturday 12 September4626
Sunday 13 September4725
Monday 14 September5825
Tuesday 15 September7927.5
Wednesday 16 September6025
Thursday 17 September7026
Friday 18 September7427
Saturday 19 September5024.5
Sunday 20 September6627.5

Share of posts by local hour

Show the figures as a table
Share of posts by Het Nieuwsblad in each local hour, beside the median of its peers.
Local hourHet NieuwsbladMedian of its peers
00:001.6%0.5%
01:000.1%0.3%
02:000.1%0.2%
03:000.1%0.1%
04:000.1%0.1%
05:000.1%1%
06:000.4%2.7%
07:004.7%4.3%
08:004.7%5.3%
09:005.4%5.3%
10:005.5%5.6%
11:005.3%6.1%
12:005.9%6.3%
13:006.2%6.3%
14:006.3%6.3%
15:005.9%6.2%
16:005.4%6.1%
17:006.1%6.4%
18:006.1%6.3%
19:006.3%5.9%
20:006.4%5.7%
21:006.9%5.5%
22:005.5%5.1%
23:004.9%2.4%

Posts a day by weekday

Show the figures as a table
Posts a day by Het Nieuwsblad on each local weekday, beside the median of its peers.
WeekdayHet NieuwsbladMedian of its peers
Monday6426.1
Tuesday6727.1
Wednesday65.826.2
Thursday66.327.3
Friday70.327.2
Saturday50.627.5
Sunday52.426.6

What it posted

Show the figures as a table
Share of each format among posts by Het Nieuwsblad, and the median across its peers.
FormatHet NieuwsbladIts peers, median
Photo62%43%
Video or reel0%5%
Album0%3%
Link37.3%50%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Het Nieuwsblad, 18:00 to midnight: 36%
  • Median of its peers, 18:00 to midnight: 29%
  • On a weekend day, Het Nieuwsblad posted 77% of a weekday's posts. The median of its peers: 83%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Het Nieuwsblad's peers are 10 news publishers, digital-native newsrooms and news agencies in Benelux and France with 300k to 3m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 10 peers, A to Z.

The peers

Its 10 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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