Skip to content

The posting benchmark

Lianhe Zaobao on Facebook, beside its peers

How Lianhe Zaobao's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 14 peers: news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers.

Country
Singapore
Sub-region
South-East Asia
Region
Asia
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Singapore

Lianhe Zaobao: 82.3 a day

No median is printed for Singapore.

Place the dots by

Posts a day3rd/15Photos and video14th/15Evening postsWeekend day
Engagement per post7th/15Engagement a day5th/15Per 1,000 followers6th/15Comments per post10th/15Comments a day5th/15

Lianhe Zaobao, Singapore

3rdof 15

Rank among its peers, highest first, posts a day

Lianhe Zaobao posted 82.3 times a day to Facebook, 2.0 times the median of 14 news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers, 29 June to 20 September 2026.

Its first gap: photos and video

170 more of its posts a week as photos or video would reach its peers' median. What it would take

See all nine measures

Lianhe Zaobao's 14 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Lianhe Zaobao beside 14 peers

Lianhe Zaobao and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day82.33rd of 1540.3
Photos and video18%14th of 1548%
Evening posts35%No rankToo few peers
Weekend day87%No rankToo few peers
Engagement per post457th of 1531
Engagement a day18,2035th of 1511,489
Engagement per 1,000 followers0.0576th of 150.030
Comments per post3110th of 1560
Comments a day2,5855th of 152,225

What it would take

What would reaching the median of its peers take?

Lianhe Zaobao's posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

170more posts a week

as photos or video, of its 576 a week: 106 now, 276 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 576 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • At or above the median of its peers on posts a day.
  • Too few of its peers have a figure for evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Lianhe Zaobao's posts drew 2,585 comments a day, 1.2 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Lianhe Zaobao's.

Type its name, then choose it.

Or one of its peers

Day by day

How Lianhe Zaobao posted, beside its peers

Its own posts beside its 14 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Lianhe Zaobao
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Lianhe Zaobao, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayLianhe ZaobaoMedian of its peers
Monday 29 June8255.5
Tuesday 30 June8348.5
Wednesday 1 July7256
Thursday 2 July7756.5
Friday 3 July8946.5
Saturday 4 July7323.5
Sunday 5 July6824.5
Monday 6 July9947
Tuesday 7 July9748
Wednesday 8 July8249
Thursday 9 July10055
Friday 10 July8951
Saturday 11 July9433.5
Sunday 12 July8029.5
Monday 13 July6948
Tuesday 14 July6049.5
Wednesday 15 July5842.5
Thursday 16 July6947.5
Friday 17 July7947.5
Saturday 18 July7123
Sunday 19 July6418.5
Monday 20 July6844
Tuesday 21 July9553
Wednesday 22 July8848.5
Thursday 23 July8651
Friday 24 July7953.5
Saturday 25 July8024
Sunday 26 July7422
Monday 27 July8052
Tuesday 28 July8546
Wednesday 29 July8953.5
Thursday 30 July9650
Friday 31 July8449
Saturday 1 August8936
Sunday 2 August6219.5
Monday 3 August7456
Tuesday 4 August8157.5
Wednesday 5 August8749.5
Thursday 6 August8647
Friday 7 August9443.5
Saturday 8 August7529
Sunday 9 August7021
Monday 10 August7344
Tuesday 11 August6852.5
Wednesday 12 August8834
Thursday 13 August9041
Friday 14 August8442
Saturday 15 August7426.5
Sunday 16 August8138.5
Monday 17 August8433.5
Tuesday 18 August9645
Wednesday 19 August10040.5
Thursday 20 August10342.5
Friday 21 August9747
Saturday 22 August9025.5
Sunday 23 August6027
Monday 24 August6151
Tuesday 25 August7136.5
Wednesday 26 August8547
Thursday 27 August8545.5
Friday 28 August8439
Saturday 29 August7124
Sunday 30 August6120.5
Monday 31 August8731.5
Tuesday 1 September8035.5
Wednesday 2 September9041.5
Thursday 3 September9351
Friday 4 September10340.5
Saturday 5 September9825
Sunday 6 September7330.5
Monday 7 September8537.5
Tuesday 8 September9444.5
Wednesday 9 September9742.5
Thursday 10 September8950
Friday 11 September9040.5
Saturday 12 September6234.5
Sunday 13 September7225.5
Monday 14 September9544
Tuesday 15 September9539
Wednesday 16 September8537
Thursday 17 September9444
Friday 18 September9940.5
Saturday 19 September7431.5
Sunday 20 September7129

Share of posts by local hour

Show the figures as a table
Share of posts by Lianhe Zaobao in each local hour, beside the median of its peers.
Local hourLianhe Zaobao
00:000.9%
01:000.2%
02:000%
03:000.1%
04:000%
05:000.1%
06:000.3%
07:004.6%
08:005.6%
09:005.9%
10:005.8%
11:006%
12:006.2%
13:005.4%
14:005.8%
15:006%
16:006.1%
17:006.2%
18:005.9%
19:005.9%
20:006.2%
21:006.1%
22:005.9%
23:004.8%

Posts a day by weekday

Show the figures as a table
Posts a day by Lianhe Zaobao on each local weekday, beside the median of its peers.
WeekdayLianhe Zaobao
Monday80.3
Tuesday83.8
Wednesday83.8
Thursday89.4
Friday89.5
Saturday80.3
Sunday68.6

What it posted

Show the figures as a table
Share of each format among posts by Lianhe Zaobao, and the median across its peers.
FormatLianhe ZaobaoIts peers, median
Photo9%31%
Video or reel8%23%
Album2%3%
Link82%33%
Text only0%10%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Lianhe Zaobao, 18:00 to midnight: 35%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Lianhe Zaobao's peers are 14 news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 14 peers, A to Z.

The peers

Its 14 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us