Skip to content

The posting benchmark

Malaysiakini (Chinese edition) on Facebook, beside its peers

How Malaysiakini (Chinese edition)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 16 peers: news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers.

Country
Malaysia
Sub-region
South-East Asia
Region
Asia
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within Malaysia

Malaysiakini (Chinese edition): 33 a day

No median is printed for Malaysia.

Place the dots by

Posts a day10th/17Photos and video12th/17Evening postsWeekend day
Engagement per post7th/17Engagement a day9th/17Per 1,000 followers6th/17Comments per post5th/17Comments a day8th/17

Malaysiakini (Chinese edition), Malaysia

10thof 17

Rank among its peers, highest first, posts a day

Malaysiakini (Chinese edition) posted 33 times a day to Facebook. The median of its 16 peers: 40.3.

Its first gap: posts a day

7.3 more posts a day would reach its peers' median. What it would take

Peers: 16 news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers, 12 weeks to 20 September 2026.

See all nine measures

Malaysiakini (Chinese edition)'s 16 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Malaysiakini (Chinese edition) beside 16 peers

Malaysiakini (Chinese edition) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day3310th of 1740.3
Photos and video39%12th of 1751%
Evening posts28%No rankToo few peers
Weekend day54%No rankToo few peers
Engagement per post727th of 1736
Engagement a day11,0909th of 1710,181
Engagement per 1,000 followers0.0696th of 170.038
Comments per post645th of 1746
Comments a day2,1118th of 171,765

What it would take

What would reaching the median of its peers take?

7.3more posts a day

52 a week, to reach the median of its peers: 40.3 a day, against 33 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    39% of its posts; the median of its peers 51%

    29 more of its 231 posts a week as photos or video: 90 now, 119 at the median
  • Too few of its peers have a figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Malaysiakini (Chinese edition)'s posts drew 2,111 comments a day, 1.2 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Malaysiakini (Chinese edition)'s.

Type its name, then choose it.

Or one of its peers

Day by day

How Malaysiakini (Chinese edition) posted, beside its peers

Its own posts beside its 16 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Malaysiakini (Chinese edition)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Malaysiakini (Chinese edition), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayMalaysiakini (Chinese edition)Median of its peers
Monday 29 June4045
Tuesday 30 June3842.5
Wednesday 1 July3951.5
Thursday 2 July4142.5
Friday 3 July4538.5
Saturday 4 July1425.5
Sunday 5 July2224.5
Monday 6 July4038
Tuesday 7 July4240.5
Wednesday 8 July4546
Thursday 9 July5046
Friday 10 July5246
Saturday 11 July5827
Sunday 12 July1030.5
Monday 13 July3943
Tuesday 14 July4645
Wednesday 15 July3842.5
Thursday 16 July5141
Friday 17 July4548.5
Saturday 18 July1927.5
Sunday 19 July1226.5
Monday 20 July2944
Tuesday 21 July3844.5
Wednesday 22 July3649.5
Thursday 23 July4451
Friday 24 July5351
Saturday 25 July2325
Sunday 26 July1225.5
Monday 27 July4650
Tuesday 28 July3545.5
Wednesday 29 July4753.5
Thursday 30 July3743.5
Friday 31 July3049
Saturday 1 August7025
Sunday 2 August1121
Monday 3 August3254.5
Tuesday 4 August3559
Wednesday 5 August3449.5
Thursday 6 August4143
Friday 7 August3643.5
Saturday 8 August1333
Sunday 9 August1022.5
Monday 10 August4036
Tuesday 11 August3348.5
Wednesday 12 August3434.5
Thursday 13 August4238
Friday 14 August3841.5
Saturday 15 August2128
Sunday 16 August4632.5
Monday 17 August3531
Tuesday 18 August3344
Wednesday 19 August4435.5
Thursday 20 August3742
Friday 21 August3847
Saturday 22 August1125.5
Sunday 23 August1731.5
Monday 24 August2750
Tuesday 25 August1340
Wednesday 26 August4344.5
Thursday 27 August3245.5
Friday 28 August3542
Saturday 29 August1424
Sunday 30 August1328
Monday 31 August1246.5
Tuesday 1 September1444.5
Wednesday 2 September3647
Thursday 3 September4349.5
Friday 4 September4135
Saturday 5 September1127
Sunday 6 September1136.5
Monday 7 September2645.5
Tuesday 8 September4549
Wednesday 9 September5041.5
Thursday 10 September4360.5
Friday 11 September4744
Saturday 12 September2534.5
Sunday 13 September1530.5
Monday 14 September4747
Tuesday 15 September3444.5
Wednesday 16 September2348
Thursday 17 September3844.5
Friday 18 September3346.5
Saturday 19 September2031.5
Sunday 20 September1630

Share of posts by local hour

Show the figures as a table
Share of posts by Malaysiakini (Chinese edition) in each local hour, beside the median of its peers.
Local hourMalaysiakini (Chinese edition)
00:000.8%
01:000%
02:000%
03:000%
04:000%
05:000%
06:000.1%
07:000.4%
08:001.3%
09:004.1%
10:005.4%
11:009.4%
12:008.8%
13:007.7%
14:006.4%
15:008.7%
16:009.8%
17:008.7%
18:008.5%
19:005.7%
20:004.5%
21:005.6%
22:003%
23:001.1%

Posts a day by weekday

Show the figures as a table
Posts a day by Malaysiakini (Chinese edition) on each local weekday, beside the median of its peers.
WeekdayMalaysiakini (Chinese edition)
Monday34.7
Tuesday33.8
Wednesday39
Thursday41
Friday41.6
Saturday23.8
Sunday17.3

What it posted

Show the figures as a table
Share of each format among posts by Malaysiakini (Chinese edition), and the median across its peers.
FormatMalaysiakini (Chinese edition)Its peers, median
Photo33%26%
Video or reel5%29%
Album1%4%
Link53%42%
Text only8%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Malaysiakini (Chinese edition), 18:00 to midnight: 28%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Malaysiakini (Chinese edition)'s peers are 16 news publishers and digital-native newsrooms in Southeast Asia with 300k to 3m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 16 peers, A to Z.

The peers

Its 16 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us