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The posting benchmark

Aaj Tak Bangla on Facebook, beside its peers

How Aaj Tak Bangla's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 40 peers: broadcasters worldwide with 200k to 2m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Broadcaster
Followers
100k to 1m

Within India

Aaj Tak Bangla: 51.6 a day

Median in India: 93.1 a day

That is 41.5 fewer a day than the median in India.

Place the dots by

Posts a day10th/41Photos and video32nd/41Evening posts30th/36Weekend day23rd/36
Engagement per post39th/41Engagement a day30th/41Per 1,000 followers38th/41Comments per post33rd/41Comments a day27th/41

Aaj Tak Bangla, India

10thof 41

Rank among its peers, highest first, posts a day

Aaj Tak Bangla posted 51.6 times a day to Facebook, 67% more than the median of 40 broadcasters worldwide with 200k to 2m followers, 29 June to 20 September 2026.

Its first gap: evening posts

29 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

See all nine measures

Aaj Tak Bangla's 40 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Aaj Tak Bangla beside 40 peers

Aaj Tak Bangla and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day51.610th of 4130.9
Photos and video36.9%32nd of 4182%
Evening posts20%30th of 3628%
Weekend day70%23rd of 3678%
Engagement per post439th of 4186
Engagement a day5,59930th of 4110,816
Engagement per 1,000 followers0.007038th of 410.093
Comments per post1533rd of 4158
Comments a day78627th of 411,515

What it would take

What would reaching the median of its peers take?

Aaj Tak Bangla's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

29more posts a week

between 18:00 and midnight, of its 361 a week: 73 now, 102 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Aaj Tak Bangla
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Aaj Tak Bangla, 18:00 to midnight: 20%
  • Median of its peers, 18:00 to midnight: 28%
Show as a table
Posts in each local hour, beside the median of its peers
HourAaj Tak BanglaMedian of its peers
00:000.1%0.1%
01:000.1%0.1%
02:000.0%0.0%
03:000.0%0.0%
04:000.0%0.0%
05:000.0%0.1%
06:001.0%1.7%
07:002.0%5.0%
08:002.7%5.5%
09:005.0%5.7%
10:007.8%6.5%
11:008.1%6.5%
12:008.9%6.9%
13:009.2%7.0%
14:009.0%6.8%
15:008.6%6.7%
16:009.5%6.5%
17:007.9%6.8%
18:007.3%6.8%
19:004.4%6.2%
20:004.0%5.4%
21:002.8%5.0%
22:001.4%3.4%
23:000.2%1.3%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Photos and video

    36.9% of its posts; the median of its peers 81.9%

    163 more of its 361 posts a week as photos or video: 133 now, 296 at the median

  • Weekend day

    A weekend day: 70% of a weekday's posts; the median of its peers 78%

    10 more posts a weekend, all on Sunday
  • At or above the median of its peers on posts a day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Aaj Tak Bangla's posts drew 786 comments a day. The median of its peers: 1,515.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Aaj Tak Bangla's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Aaj Tak Bangla posted, beside its peers

Its own posts beside its 40 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Aaj Tak Bangla
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Aaj Tak Bangla, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayAaj Tak BanglaMedian of its peers
Monday 29 June6532
Tuesday 30 June5937
Wednesday 1 July6434.5
Thursday 2 July5638
Friday 3 July4430
Saturday 4 July4824
Sunday 5 July3221
Monday 6 July6331.5
Tuesday 7 July5736.5
Wednesday 8 July6333
Thursday 9 July7538.5
Friday 10 July4334
Saturday 11 July4825
Sunday 12 July4423
Monday 13 July6629
Tuesday 14 July7035
Wednesday 15 July8533.5
Thursday 16 July7036
Friday 17 July4230.5
Saturday 18 July5923.5
Sunday 19 July2820.5
Monday 20 July6332.5
Tuesday 21 July7930.5
Wednesday 22 July5031.5
Thursday 23 July4730.5
Friday 24 July4629.5
Saturday 25 July3524
Sunday 26 July3622.5
Monday 27 July6229
Tuesday 28 July6033.5
Wednesday 29 July5431.5
Thursday 30 July5632
Friday 31 July4632
Saturday 1 August5121
Sunday 2 August4619.5
Monday 3 August6430.5
Tuesday 4 August6435
Wednesday 5 August6936.5
Thursday 6 August5535
Friday 7 August4029.5
Saturday 8 August4020.5
Sunday 9 August3222.5
Monday 10 August6230
Tuesday 11 August6631
Wednesday 12 August7434.5
Thursday 13 August5033.5
Friday 14 August4330.5
Saturday 15 August4324.5
Sunday 16 August3518.5
Monday 17 August5930
Tuesday 18 August6133.5
Wednesday 19 August5635
Thursday 20 August5434
Friday 21 August4033.5
Saturday 22 August4925
Sunday 23 August3419.5
Monday 24 August6330
Tuesday 25 August6334.5
Wednesday 26 August5334.5
Thursday 27 August5537
Friday 28 August4136
Saturday 29 August4922.5
Sunday 30 August3122.5
Monday 31 August5932.5
Tuesday 1 September6835
Wednesday 2 September5637
Thursday 3 September5435.5
Friday 4 September4431.5
Saturday 5 September4023.5
Sunday 6 September3820
Monday 7 September6629
Tuesday 8 September5729.5
Wednesday 9 September3732.5
Thursday 10 September4237
Friday 11 September3239
Saturday 12 September3325
Sunday 13 September3423.5
Monday 14 September7530
Tuesday 15 September5636
Wednesday 16 September4435.5
Thursday 17 September4134.5
Friday 18 September3938
Saturday 19 September4425
Sunday 20 September2221

Share of posts by local hour

Show the figures as a table
Share of posts by Aaj Tak Bangla in each local hour, beside the median of its peers.
Local hourAaj Tak BanglaMedian of its peers
00:000.1%0.1%
01:000.1%0.1%
02:000%0%
03:000%0%
04:000%0%
05:000%0.1%
06:001%1.7%
07:002%5%
08:002.7%5.5%
09:005%5.7%
10:007.8%6.5%
11:008.1%6.5%
12:008.9%6.9%
13:009.2%7%
14:009%6.8%
15:008.6%6.7%
16:009.5%6.5%
17:007.9%6.8%
18:007.3%6.8%
19:004.4%6.2%
20:004%5.4%
21:002.8%5%
22:001.4%3.4%
23:000.2%1.3%

Posts a day by weekday

Show the figures as a table
Posts a day by Aaj Tak Bangla on each local weekday, beside the median of its peers.
WeekdayAaj Tak BanglaMedian of its peers
Monday63.930.8
Tuesday63.330.9
Wednesday58.331.3
Thursday55.232.1
Friday41.529.5
Saturday45.123.7
Sunday34.324.5

What it posted

Show the figures as a table
Share of each format among posts by Aaj Tak Bangla, and the median across its peers.
FormatAaj Tak BanglaIts peers, median
Photo36%51%
Video or reel1%24%
Album0%2%
Link61%23%
Text only2%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Aaj Tak Bangla, 18:00 to midnight: 20%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, Aaj Tak Bangla posted 70% of a weekday's posts. The median of its peers: 78%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Aaj Tak Bangla's peers are 40 broadcasters worldwide with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 40 peers, A to Z.

The peers

Its 40 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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