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The posting benchmark

El Diario Vasco on Facebook, beside its peers

How El Diario Vasco's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 11 peers: news publishers in Spain with 50k to 500k followers.

Country
Spain
Sub-region
Southern and Eastern Europe
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Spain

El Diario Vasco: 64.3 a day

Median in Spain: 53.6 a day

That is 10.8 more a day than the median in Spain.

Place the dots by

Posts a day3rd/12Photos and video10th/12Evening posts10th/12Weekend day3rd/12
Engagement per post8th/12Engagement a day10th/12Per 1,000 followers8th/12Comments per post10th/12Comments a day10th/12

El Diario Vasco, Spain

3rdof 12

Rank among its peers, highest first, posts a day

El Diario Vasco posted 64.3 times a day to Facebook, 36% more than the median of 11 news publishers in Spain with 50k to 500k followers, 29 June to 20 September 2026.

Its first gap: photos and video

19 more of its posts a week as photos or video would reach its peers' median. What it would take

See all nine measures

El Diario Vasco's 11 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Diario Vasco beside 11 peers

El Diario Vasco and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day64.33rd of 1247.3
Photos and video2%10th of 126%
Evening posts27%10th of 1232%
Weekend day86%3rd of 1282%
Engagement per post68th of 1210
Engagement a day1,08910th of 122,172
Engagement per 1,000 followers0.0368th of 120.040
Comments per post4.310th of 1214
Comments a day27710th of 12432

What it would take

What would reaching the median of its peers take?

El Diario Vasco's posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

19more posts a week

as photos or video, of its 450 a week: 10 now, 29 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 450 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • Evening posts

    18:00 to midnight: 27% of its posts; the median of its peers 32%

    22 more of its 450 posts a week between 18:00 and midnight: 123 now, 145 at the median
  • At or above the median of its peers on posts a day and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

El Diario Vasco's Facebook posts drew 277 comments a day, 36% less than the median of 11 news publishers in Spain with 50k to 500k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Diario Vasco's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How El Diario Vasco posted, beside its peers

Its own posts beside its 11 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Diario Vasco
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Diario Vasco, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl Diario VascoMedian of its peers
Monday 29 June5952
Tuesday 30 June5749
Wednesday 1 July6453
Thursday 2 July6054
Friday 3 July5650
Saturday 4 July5336
Sunday 5 July5639
Monday 6 July5849
Tuesday 7 July5952
Wednesday 8 July6254
Thursday 9 July6155
Friday 10 July6352
Saturday 11 July5430
Sunday 12 July5728
Monday 13 July6454
Tuesday 14 July6156
Wednesday 15 July6252
Thursday 16 July6747
Friday 17 July6049
Saturday 18 July5933
Sunday 19 July6138
Monday 20 July5760
Tuesday 21 July5950
Wednesday 22 July5447
Thursday 23 July5844
Friday 24 July6049
Saturday 25 July5337
Sunday 26 July5436
Monday 27 July5454
Tuesday 28 July5451
Wednesday 29 July5951
Thursday 30 July5556
Friday 31 July5547
Saturday 1 August5442
Sunday 2 August5641
Monday 3 August6450
Tuesday 4 August6748
Wednesday 5 August7251
Thursday 6 August7047
Friday 7 August7054
Saturday 8 August6339
Sunday 9 August5737
Monday 10 August7452
Tuesday 11 August7551
Wednesday 12 August7557
Thursday 13 August7247
Friday 14 August8147
Saturday 15 August6336
Sunday 16 August6034
Monday 17 August7046
Tuesday 18 August6944
Wednesday 19 August6851
Thursday 20 August6850
Friday 21 August7057
Saturday 22 August5436
Sunday 23 August5631
Monday 24 August7248
Tuesday 25 August7353
Wednesday 26 August7051
Thursday 27 August7150
Friday 28 August7345
Saturday 29 August5635
Sunday 30 August5638
Monday 31 August7444
Tuesday 1 September7648
Wednesday 2 September7945
Thursday 3 September7352
Friday 4 September7944
Saturday 5 September5733
Sunday 6 September5638
Monday 7 September6948
Tuesday 8 September7242
Wednesday 9 September7449
Thursday 10 September7548
Friday 11 September7344
Saturday 12 September5936
Sunday 13 September6735
Monday 14 September7943
Tuesday 15 September7845
Wednesday 16 September7753
Thursday 17 September7550
Friday 18 September7052
Saturday 19 September5838
Sunday 20 September6035

Share of posts by local hour

Show the figures as a table
Share of posts by El Diario Vasco in each local hour, beside the median of its peers.
Local hourEl Diario VascoMedian of its peers
00:001.5%0.7%
01:001.6%0.2%
02:001.6%0%
03:001.6%0%
04:001.6%0%
05:001.5%0%
06:002.5%0%
07:002.2%2.8%
08:006.4%5.5%
09:005.9%7%
10:005.8%6.8%
11:006%6.7%
12:006%7%
13:005.7%6.9%
14:006%6.3%
15:005.9%5.7%
16:005.5%5.9%
17:005.3%5.9%
18:005.4%5.8%
19:005.4%6%
20:005.5%5.9%
21:005.4%6.1%
22:005.4%5.5%
23:000.3%3.3%

Posts a day by weekday

Show the figures as a table
Posts a day by El Diario Vasco on each local weekday, beside the median of its peers.
WeekdayEl Diario VascoMedian of its peers
Monday66.250.5
Tuesday66.748.8
Wednesday68.148.9
Thursday6747.3
Friday67.545.8
Saturday56.932.2
Sunday5833.8

What it posted

Show the figures as a table
Share of each format among posts by El Diario Vasco, and the median across its peers.
FormatEl Diario VascoIts peers, median
Photo1%3%
Video or reel0%2%
Album1%1%
Link98%94%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • El Diario Vasco, 18:00 to midnight: 27%
  • Median of its peers, 18:00 to midnight: 32%
  • On a weekend day, El Diario Vasco posted 86% of a weekday's posts. The median of its peers: 82%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Diario Vasco's peers are 11 news publishers in Spain with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 11 peers, A to Z.

The peers

Its 11 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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