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The posting benchmark

Leeuwarder Courant on Facebook, beside its peers

How Leeuwarder Courant's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 10 peers: news publishers in the Netherlands with 30k to 300k followers.

Country
Netherlands
Sub-region
Benelux and France
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Netherlands

Leeuwarder Courant: 6.9 a day

Median in Netherlands: 19.7 a day

That is 12.8 fewer a day than the median in Netherlands.

Place the dots by

Posts a day8th/11Photos and video5th/11Evening posts1st/11Weekend day2nd/11
Engagement per post1st/11Engagement a day6th/11Per 1,000 followers1st/11Comments per post7th/11Comments a day9th/11

Leeuwarder Courant, Netherlands

8thof 11

Rank among its peers, highest first, posts a day

Leeuwarder Courant posted 6.9 times a day to Facebook. The median of its 10 peers: 24.

Its first gap: posts a day

17.2 more posts a day would reach its peers' median. What it would take

Peers: 10 news publishers in the Netherlands with 30k to 300k followers, 12 weeks to 20 September 2026.

See all nine measures

Leeuwarder Courant's 10 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Leeuwarder Courant beside 10 peers

Leeuwarder Courant and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day6.98th of 1124
Photos and video99%5th of 1180%
Evening posts37.3%1st of 1130%
Weekend day95%2nd of 1184%
Engagement per post1241st of 1135
Engagement a day1,5206th of 112,063
Engagement per 1,000 followers1.41st of 110.27
Comments per post497th of 1155
Comments a day3359th of 11675

What it would take

What would reaching the median of its peers take?

17.2more posts a day

120 a week, to reach the median of its peers: 24 a day, against 6.9 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video, evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Leeuwarder Courant's posts drew 335 comments a day. The median of its peers: 675.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Leeuwarder Courant's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Leeuwarder Courant posted, beside its peers

Its own posts beside its 10 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Leeuwarder Courant
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Leeuwarder Courant, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayLeeuwarder CourantMedian of its peers
Monday 29 June828
Tuesday 30 June821.5
Wednesday 1 July633.5
Thursday 2 July633.5
Friday 3 July725
Saturday 4 July717.5
Sunday 5 July522
Monday 6 July531
Tuesday 7 July833.5
Wednesday 8 July626.5
Thursday 9 July826
Friday 10 July628
Saturday 11 July520
Sunday 12 July615
Monday 13 July630
Tuesday 14 July627.5
Wednesday 15 July625.5
Thursday 16 July725.5
Friday 17 July826
Saturday 18 July621.5
Sunday 19 July618.5
Monday 20 July727.5
Tuesday 21 July724
Wednesday 22 July825.5
Thursday 23 July723
Friday 24 July828.5
Saturday 25 July722
Sunday 26 July615.5
Monday 27 July629
Tuesday 28 July829
Wednesday 29 July920.5
Thursday 30 July825
Friday 31 July622.5
Saturday 1 August618
Sunday 2 August723.5
Monday 3 August624.5
Tuesday 4 August725.5
Wednesday 5 August725
Thursday 6 August924
Friday 7 August722.5
Saturday 8 August723
Sunday 9 August814.5
Monday 10 August625.5
Tuesday 11 August826
Wednesday 12 August625
Thursday 13 August820.5
Friday 14 August623.5
Saturday 15 August724
Sunday 16 August617
Monday 17 August724.5
Tuesday 18 August826.5
Wednesday 19 August726
Thursday 20 August723
Friday 21 August619.5
Saturday 22 August619.5
Sunday 23 August721
Monday 24 August824
Tuesday 25 August825.5
Wednesday 26 August723
Thursday 27 August820
Friday 28 August823.5
Saturday 29 August718.5
Sunday 30 August717.5
Monday 31 August628
Tuesday 1 September521
Wednesday 2 September622
Thursday 3 September821.5
Friday 4 September821.5
Saturday 5 September514.5
Sunday 6 September78
Monday 7 September621.5
Tuesday 8 September719.5
Wednesday 9 September518.5
Thursday 10 September722
Friday 11 September817.5
Saturday 12 September818.5
Sunday 13 September816.5
Monday 14 September615.5
Tuesday 15 September615.5
Wednesday 16 September816
Thursday 17 September613
Friday 18 September717
Saturday 19 September611.5
Sunday 20 September812

Share of posts by local hour

Show the figures as a table
Share of posts by Leeuwarder Courant in each local hour, beside the median of its peers.
Local hourLeeuwarder CourantMedian of its peers
00:000%0%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000.2%0%
06:001.4%0.9%
07:007.1%5.3%
08:006.1%6.2%
09:006.4%6.7%
10:005.9%6.3%
11:006.1%6.6%
12:006.2%6.2%
13:005.7%6.6%
14:003.5%6.4%
15:005.2%6.5%
16:005.9%6.5%
17:003%6.2%
18:008.3%5.9%
19:008%6.4%
20:009.2%5.9%
21:009%6.2%
22:001.9%4.2%
23:000.9%1%

Posts a day by weekday

Show the figures as a table
Posts a day by Leeuwarder Courant on each local weekday, beside the median of its peers.
WeekdayLeeuwarder CourantMedian of its peers
Monday6.4226.9
Tuesday7.1725.9
Wednesday6.7525.1
Thursday7.4224.6
Friday7.0824.7
Saturday6.4221.1
Sunday6.7518.6

What it posted

Show the figures as a table
Share of each format among posts by Leeuwarder Courant, and the median across its peers.
FormatLeeuwarder CourantIts peers, median
Photo66%66%
Video or reel7%7%
Album25%1%
Link1%26%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Leeuwarder Courant, 18:00 to midnight: 37.3%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, Leeuwarder Courant posted 95% of a weekday's posts. The median of its peers: 84%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Leeuwarder Courant's peers are 10 news publishers in the Netherlands with 30k to 300k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 10 peers, A to Z.

The peers

Its 10 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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