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The posting benchmark

RTSinfo on Facebook, beside its peers

How RTSinfo's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 14 peers: broadcasters in Europe with 200k to 2m followers.

Region
Europe
Kind
Broadcaster
Followers
100k to 1m

Within Switzerland

RTSinfo: 3.9 a day

Median in Switzerland: 16.3 a day

That is 12.4 fewer a day than the median in Switzerland.

Place the dots by

Posts a day13th/15Photos and video10th/15Evening posts8th/15Weekend day1st/15
Engagement per post15th/15Engagement a day15th/15Per 1,000 followers13th/15Comments per post15th/15Comments a day15th/15

RTSinfo, Switzerland

13thof 15

Rank among its peers, highest first, posts a day

RTSinfo posted 3.9 times a day to Facebook, 86% less than the median of 14 broadcasters in Europe with 200k to 2m followers, 29 June to 20 September 2026.

Its first gap: posts a day

24.9 more posts a day would reach its peers' median. What it would take

See all nine measures

RTSinfo's 14 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

RTSinfo beside 14 peers

RTSinfo and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day3.913th of 1528.7
Photos and video18%10th of 1560%
Evening posts28%8th of 1528%
Weekend day104%1st of 1579%
Engagement per post1915th of 1572
Engagement a day23715th of 157,776
Engagement per 1,000 followers0.02913th of 150.11
Comments per post1215th of 15106
Comments a day4615th of 151,659

What it would take

What would reaching the median of its peers take?

24.9more posts a day

174 a week, to reach the median of its peers: 28.7 a day, against 3.9 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    18% of its posts; the median of its peers 60%

    12 more of its 27 posts a week as photos or video: 5 now, 17 at the median
  • At or above the median of its peers on evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

RTSinfo's Facebook posts drew 46 comments a day, 97% less than the median of 14 broadcasters in Europe with 200k to 2m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside RTSinfo's.

Type its name, then choose it.

Or one of its peers

Day by day

How RTSinfo posted, beside its peers

Its own posts beside its 14 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • RTSinfo
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by RTSinfo, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayRTSinfoMedian of its peers
Monday 29 June330
Tuesday 30 June437
Wednesday 1 July432
Thursday 2 July539
Friday 3 July333.5
Saturday 4 July428
Sunday 5 July323.5
Monday 6 July326.5
Tuesday 7 July437.5
Wednesday 8 July334
Thursday 9 July433.5
Friday 10 July535.5
Saturday 11 July429
Sunday 12 July329.5
Monday 13 July331
Tuesday 14 July435
Wednesday 15 July336
Thursday 16 July335
Friday 17 July428
Saturday 18 July431.5
Sunday 19 July322.5
Monday 20 July322.5
Tuesday 21 July319
Wednesday 22 July627.5
Thursday 23 July425
Friday 24 July428.5
Saturday 25 July519.5
Sunday 26 July318.5
Monday 27 July428
Tuesday 28 July528
Wednesday 29 July426
Thursday 30 July426.5
Friday 31 July427.5
Saturday 1 August420
Sunday 2 August318.5
Monday 3 August428
Tuesday 4 August428
Wednesday 5 August425.5
Thursday 6 August322
Friday 7 August324.5
Saturday 8 August422
Sunday 9 August321
Monday 10 August422
Tuesday 11 August522.5
Wednesday 12 August425.5
Thursday 13 August326
Friday 14 August429
Saturday 15 August320.5
Sunday 16 August315.5
Monday 17 August329
Tuesday 18 August328.5
Wednesday 19 August436
Thursday 20 August425.5
Friday 21 August527
Saturday 22 August629
Sunday 23 August323
Monday 24 August327
Tuesday 25 August332.5
Wednesday 26 August425
Thursday 27 August428
Friday 28 August436
Saturday 29 August724
Sunday 30 August327
Monday 31 August433.5
Tuesday 1 September335.5
Wednesday 2 September421
Thursday 3 September326
Friday 4 September527.5
Saturday 5 September719.5
Sunday 6 September315.5
Monday 7 September431
Tuesday 8 September327.5
Wednesday 9 September325
Thursday 10 September234.5
Friday 11 September631.5
Saturday 12 September625
Sunday 13 September325
Monday 14 September536.5
Tuesday 15 September332.5
Wednesday 16 September432.5
Thursday 17 September632.5
Friday 18 September430
Saturday 19 September625
Sunday 20 September323

Share of posts by local hour

Show the figures as a table
Share of posts by RTSinfo in each local hour, beside the median of its peers.
Local hourRTSinfoMedian of its peers
00:000%0.2%
01:000%0.1%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:000%1.8%
07:0020.3%4.7%
08:006.1%5.8%
09:001.9%5.9%
10:007.4%6.7%
11:000.9%6.5%
12:001.2%7.3%
13:000%6.7%
14:001.5%7%
15:002.2%7.1%
16:001.8%6.5%
17:0028.5%6.7%
18:001.2%6.4%
19:000.6%6%
20:000.3%5.6%
21:000%5%
22:0026.1%3.1%
23:000%0.9%

Posts a day by weekday

Show the figures as a table
Posts a day by RTSinfo on each local weekday, beside the median of its peers.
WeekdayRTSinfoMedian of its peers
Monday3.5830.3
Tuesday3.6731.5
Wednesday3.9229
Thursday3.7530.3
Friday4.2530.5
Saturday524.9
Sunday324.4

What it posted

Show the figures as a table
Share of each format among posts by RTSinfo, and the median across its peers.
FormatRTSinfoIts peers, median
Photo6%9%
Video or reel11%24%
Album0%1%
Link82%66%
Text only1%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • RTSinfo, 18:00 to midnight: 28%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, RTSinfo posted 104% of a weekday's posts. The median of its peers: 79%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

RTSinfo's peers are 14 broadcasters in Europe with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 14 peers, A to Z.

The peers

Its 14 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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