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The posting benchmark

Svenska Yle on Facebook, beside its peers

How Svenska Yle's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 10 peers: broadcasters worldwide with 20k to 200k followers.

Country
Finland
Sub-region
Nordic countries
Region
Europe
Kind
Broadcaster
Followers
Under 100k

Within Finland

Svenska Yle: 10.7 a day

Median in Finland: 27.4 a day

That is 16.7 fewer a day than the median in Finland.

Place the dots by

Posts a day6th/11Photos and video11th/11Evening posts7th/9Weekend day3rd/9
Engagement per post6th/11Engagement a day8th/9Per 1,000 followers5th/9Comments per post9th/9Comments a day11th/11

Svenska Yle, Finland

6thof 11

Rank among its peers, highest first, posts a day

Svenska Yle posted 10.7 times a day to Facebook. The median of its 10 peers: 15.9.

Its first gap: photos and video

44 more of its posts a week as photos or video would reach its peers' median. What it would take

Peers: 10 broadcasters worldwide with 20k to 200k followers, 12 weeks to 20 September 2026.

See all nine measures

Svenska Yle's 10 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Svenska Yle beside 10 peers

Svenska Yle and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day10.76th of 1115.9
Photos and video14%11th of 1173%
Evening posts20%7th of 924%
Weekend day77%3rd of 955%
Engagement per post146th of 1112
Engagement a day3828th of 91,016
Engagement per 1,000 followers0.205th of 90.18
Comments per post0.29th of 930
Comments a day2.111th of 11234

What it would take

What would reaching the median of its peers take?

Svenska Yle's posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

44more posts a week

as photos or video, of its 75 a week: 11 now, 55 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 75 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • Posts a day

    10.7 now; the median of its peers 15.9

    5.2 more a day, 37 a week

  • Evening posts

    18:00 to midnight: 20% of its posts; the median of its peers 24%

    3 more of its 75 posts a week between 18:00 and midnight: 15 now, 18 at the median
  • At or above the median of its peers on a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Svenska Yle's posts drew 2.1 comments a day. The median of its peers: 234.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Svenska Yle's.

Type its name, then choose it.

Or one of its peers

Day by day

How Svenska Yle posted, beside its peers

Its own posts beside its 10 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Svenska Yle
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Svenska Yle, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DaySvenska YleMedian of its peers
Monday 29 June117
Tuesday 30 June158
Wednesday 1 July129
Thursday 2 July918
Friday 3 July1421
Saturday 4 July83
Sunday 5 July61.5
Monday 6 July137
Tuesday 7 July1115.5
Wednesday 8 July1019
Thursday 9 July917.5
Friday 10 July1013.5
Saturday 11 July57
Sunday 12 July62
Monday 13 July1516
Tuesday 14 July1219
Wednesday 15 July1317.5
Thursday 16 July818
Friday 17 July1013.5
Saturday 18 July109.5
Sunday 19 July92
Monday 20 July1013.5
Tuesday 21 July1419
Wednesday 22 July1317
Thursday 23 July1317.5
Friday 24 July1118.5
Saturday 25 July83
Sunday 26 July82.5
Monday 27 July1313.5
Tuesday 28 July916
Wednesday 29 July918.5
Thursday 30 July1016.5
Friday 31 July1015
Saturday 1 August142.5
Sunday 2 August121.5
Monday 3 August118
Tuesday 4 August116.5
Wednesday 5 August127.5
Thursday 6 August1110
Friday 7 August118.5
Saturday 8 August65.5
Sunday 9 August91.5
Monday 10 August119.5
Tuesday 11 August1017
Wednesday 12 August1115.5
Thursday 13 August917.5
Friday 14 August1914.5
Saturday 15 August122.5
Sunday 16 August122.5
Monday 17 August125.5
Tuesday 18 August1316.5
Wednesday 19 August1019.5
Thursday 20 August816
Friday 21 August618
Saturday 22 August82.5
Sunday 23 August91.5
Monday 24 August1016.5
Tuesday 25 August819.5
Wednesday 26 August919.5
Thursday 27 August1118.5
Friday 28 August1121
Saturday 29 August714
Sunday 30 August93
Monday 31 August1415
Tuesday 1 September1018.5
Wednesday 2 September1718.5
Thursday 3 September919.5
Friday 4 September1219.5
Saturday 5 September83.5
Sunday 6 September51.5
Monday 7 September1113
Tuesday 8 September1111.5
Wednesday 9 September1018
Thursday 10 September1218
Friday 11 September1119.5
Saturday 12 September92.5
Sunday 13 September112.5
Monday 14 September1314.5
Tuesday 15 September1317
Wednesday 16 September1918.5
Thursday 17 September1019.5
Friday 18 September1516
Saturday 19 September111
Sunday 20 September98

Share of posts by local hour

Show the figures as a table
Share of posts by Svenska Yle in each local hour, beside the median of its peers.
Local hourSvenska YleMedian of its peers
00:000%0%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:003.6%0.7%
07:008.4%5.5%
08:0010.3%6.4%
09:007.8%7.5%
10:007.3%8.4%
11:006.1%7.5%
12:007.1%7.4%
13:005.4%7.3%
14:004%7.2%
15:007.2%8.2%
16:006.7%9.3%
17:006.1%7.7%
18:006.4%5.3%
19:003.8%4%
20:004.6%4%
21:004%2.4%
22:001.1%0.6%
23:000.1%0.6%

Posts a day by weekday

Show the figures as a table
Posts a day by Svenska Yle on each local weekday, beside the median of its peers.
WeekdaySvenska YleMedian of its peers
Monday1216.3
Tuesday11.417.7
Wednesday12.118.2
Thursday9.9217.9
Friday11.718.5
Saturday8.833.96
Sunday8.751.92

What it posted

Show the figures as a table
Share of each format among posts by Svenska Yle, and the median across its peers.
FormatSvenska YleIts peers, median
Photo0%47%
Video or reel14%18%
Album0%0%
Link86%35%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Svenska Yle, 18:00 to midnight: 20%
  • Median of its peers, 18:00 to midnight: 24%
  • On a weekend day, Svenska Yle posted 77% of a weekday's posts. The median of its peers: 55%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Svenska Yle's peers are 10 broadcasters worldwide with 20k to 200k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 10 peers, A to Z.

The peers

Its 10 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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