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The posting benchmark

W Radio Colombia on Facebook, beside its peers

How W Radio Colombia's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 66 peers: broadcasters worldwide with 500k to 5m followers.

Country
Colombia
Sub-region
Latin America
Region
Americas
Kind
Broadcaster
Followers
1m to 10m

Within Colombia

W Radio Colombia: 13.4 a day

Median in Colombia: 75.1 a day

That is 61.7 fewer a day than the median in Colombia.

Place the dots by

Posts a day63rd/67Photos and video15th/67Evening posts2nd/58Weekend day58th/58
Engagement per post33rd/67Engagement a day60th/67Per 1,000 followers30th/67Comments per post20th/67Comments a day40th/67

W Radio Colombia, Colombia

63rdof 67

Rank among its peers, highest first, posts a day

W Radio Colombia posted 13.4 times a day to Facebook, 67% less than the median of 66 broadcasters worldwide with 500k to 5m followers, 29 June to 20 September 2026.

Its first gap: posts a day

27.2 more posts a day would reach its peers' median. What it would take

See all nine measures

W Radio Colombia's 66 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

W Radio Colombia beside 66 peers

W Radio Colombia and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day13.463rd of 6740.6
Photos and video97%15th of 6784%
Evening posts41%2nd of 5829%
Weekend day10%58th of 5876%
Engagement per post9633rd of 6791
Engagement a day6,14860th of 6726,047
Engagement per 1,000 followers0.05330th of 670.044
Comments per post13020th of 6755
Comments a day1,74440th of 672,827

What it would take

What would reaching the median of its peers take?

27.2more posts a day

191 a week, to reach the median of its peers: 40.6 a day, against 13.4 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Weekend day

    A weekend day: 10% of a weekday's posts; the median of its peers 76%

    25 more posts a weekend: 11 on Saturday and 14 on Sunday
  • At or above the median of its peers on photos and video and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

W Radio Colombia's posts drew 1,744 comments a day. The median of its peers: 2,827.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside W Radio Colombia's.

Type its name, then choose it.

Or one of its peers

Day by day

How W Radio Colombia posted, beside its peers

Its own posts beside its 66 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • W Radio Colombia
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by W Radio Colombia, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayW Radio ColombiaMedian of its peers
Monday 29 June048.5
Tuesday 30 June047
Wednesday 1 July049
Thursday 2 July048.5
Friday 3 July044
Saturday 4 July036.5
Sunday 5 July035
Monday 6 July144
Tuesday 7 July051
Wednesday 8 July049
Thursday 9 July053.5
Friday 10 July044.5
Saturday 11 July038
Sunday 12 July035
Monday 13 July042.5
Tuesday 14 July046.5
Wednesday 15 July051.5
Thursday 16 July046.5
Friday 17 July041.5
Saturday 18 July039.5
Sunday 19 July033
Monday 20 July040
Tuesday 21 July051
Wednesday 22 July047.5
Thursday 23 July048.5
Friday 24 July045
Saturday 25 July139
Sunday 26 July032.5
Monday 27 July045.5
Tuesday 28 July051.5
Wednesday 29 July150
Thursday 30 July049
Friday 31 July044.5
Saturday 1 August038
Sunday 2 August035.5
Monday 3 August047
Tuesday 4 August347
Wednesday 5 August3048
Thursday 6 August3346.5
Friday 7 August4645.5
Saturday 8 August1534
Sunday 9 August235.5
Monday 10 August2345
Tuesday 11 August5147
Wednesday 12 August3551
Thursday 13 August1651.5
Friday 14 August5743
Saturday 15 August1236.5
Sunday 16 August034
Monday 17 August043.5
Tuesday 18 August3649
Wednesday 19 August4146
Thursday 20 August4446.5
Friday 21 August4442.5
Saturday 22 August2633.5
Sunday 23 August033
Monday 24 August3147
Tuesday 25 August4353
Wednesday 26 August5453
Thursday 27 August3656.5
Friday 28 August4047.5
Saturday 29 August2036.5
Sunday 30 August134
Monday 31 August3247.5
Tuesday 1 September1252.5
Wednesday 2 September3845.5
Thursday 3 September4049.5
Friday 4 September1444
Saturday 5 September1136
Sunday 6 September034
Monday 7 September2047
Tuesday 8 September2549
Wednesday 9 September2649.5
Thursday 10 September2157.5
Friday 11 September1752.5
Saturday 12 September2536
Sunday 13 September034
Monday 14 September945
Tuesday 15 September2449.5
Wednesday 16 September1446.5
Thursday 17 September2146
Friday 18 September2252
Saturday 19 September1435
Sunday 20 September032.5

Share of posts by local hour

Show the figures as a table
Share of posts by W Radio Colombia in each local hour, beside the median of its peers.
Local hourW Radio ColombiaMedian of its peers
00:000%0.4%
01:000%0.1%
02:000%0%
03:000%0%
04:000%0%
05:000%0.1%
06:001.3%1.8%
07:004.1%4.6%
08:004.3%5.3%
09:004.7%5.4%
10:006.3%6.2%
11:003.8%6.5%
12:007.4%6.7%
13:006.6%6.3%
14:001.5%6.4%
15:004.2%6.6%
16:007.9%6.5%
17:007.1%7%
18:0011.6%6.7%
19:0010.3%6.3%
20:004.8%5.5%
21:0011%5.3%
22:003%4.3%
23:000.1%2%

Posts a day by weekday

Show the figures as a table
Posts a day by W Radio Colombia on each local weekday, beside the median of its peers.
WeekdayW Radio ColombiaMedian of its peers
Monday13.157.4
Tuesday19.263
Wednesday18.158.3
Thursday18.855.2
Friday21.344.7
Saturday3.3339.8
Sunday0.16738.8

What it posted

Show the figures as a table
Share of each format among posts by W Radio Colombia, and the median across its peers.
FormatW Radio ColombiaIts peers, median
Photo91%45%
Video or reel6%38%
Album1%1%
Link2%16%
Text only1%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • W Radio Colombia, 18:00 to midnight: 41%
  • Median of its peers, 18:00 to midnight: 29%
  • On a weekend day, W Radio Colombia posted 10% of a weekday's posts. The median of its peers: 76%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

W Radio Colombia's peers are 66 broadcasters worldwide with 500k to 5m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 66 peers, A to Z.

The peers

Its 66 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us