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The posting benchmark

ABP Live (English) on Facebook, beside its peers

How ABP Live (English)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 14 peers: broadcasters in India with 5m to 50m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Broadcaster
Followers
Over 10m

Within India

ABP Live (English): 82.3 a day

Median in India: 93.1 a day

That is 10.8 fewer a day than the median in India.

Place the dots by

Posts a day14th/15Photos and video15th/15Evening posts7th/15Weekend day14th/14
Engagement per post12th/15Engagement a day15th/15Per 1,000 followers12th/15Comments per post12th/15Comments a day15th/15

ABP Live (English), India

14thof 15

Rank among its peers, highest first, posts a day

ABP Live (English) posted 82.3 times a day to Facebook, 63% less than the median of 14 broadcasters in India with 5m to 50m followers, 29 June to 20 September 2026.

Its first gap: posts a day

138 more posts a day would reach its peers' median. What it would take

See all nine measures

ABP Live (English)'s 14 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

ABP Live (English) beside 14 peers

ABP Live (English) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day82.314th of 15220
Photos and video39%15th of 1585%
Evening posts32%7th of 1530%
Weekend day62%14th of 1479%
Engagement per post4412th of 15102
Engagement a day37,90615th of 15218,275
Engagement per 1,000 followers0.003112th of 150.010
Comments per post4012th of 1577
Comments a day3,30115th of 1518,102

What it would take

What would reaching the median of its peers take?

138more posts a day

964 a week, to reach the median of its peers: 220 a day, against 82.3 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    39% of its posts; the median of its peers 85%

    263 more of its 576 posts a week as photos or video: 226 now, 489 at the median

  • Weekend day

    A weekend day: 62% of a weekday's posts; the median of its peers 79%

    33 more posts a weekend: 12 on Saturday and 21 on Sunday
  • At or above the median of its peers on evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

ABP Live (English)'s Facebook posts drew 3,301 comments a day, at least 82% less than the median of 14 broadcasters in India with 5m to 50m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside ABP Live (English)'s.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How ABP Live (English) posted, beside its peers

Its own posts beside its 14 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • ABP Live (English)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by ABP Live (English), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayABP Live (English)Median of its peers
Monday 29 June97245
Tuesday 30 June82215
Wednesday 1 July79234
Thursday 2 July85209
Friday 3 July62216
Saturday 4 July65200
Sunday 5 July51177
Monday 6 July89223
Tuesday 7 July80235
Wednesday 8 July83225
Thursday 9 July93220
Friday 10 July89204
Saturday 11 July53202
Sunday 12 July47182
Monday 13 July83222
Tuesday 14 July93222
Wednesday 15 July89262
Thursday 16 July82209
Friday 17 July79202
Saturday 18 July53197
Sunday 19 July47171
Monday 20 July109233
Tuesday 21 July95247
Wednesday 22 July94234
Thursday 23 July95227
Friday 24 July88199
Saturday 25 July62214
Sunday 26 July44179
Monday 27 July82241
Tuesday 28 July101242
Wednesday 29 July85255
Thursday 30 July82228
Friday 31 July80204
Saturday 1 August56221
Sunday 2 August50199
Monday 3 August80243
Tuesday 4 August101237
Wednesday 5 August81248
Thursday 6 August76254
Friday 7 August85235
Saturday 8 August61215
Sunday 9 August44190
Monday 10 August85230
Tuesday 11 August89238
Wednesday 12 August94232
Thursday 13 August84243
Friday 14 August79250
Saturday 15 August81230
Sunday 16 August53189
Monday 17 August91216
Tuesday 18 August88258
Wednesday 19 August90222
Thursday 20 August90283
Friday 21 August161230
Saturday 22 August63208
Sunday 23 August56185
Monday 24 August149227
Tuesday 25 August133237
Wednesday 26 August120229
Thursday 27 August138226
Friday 28 August71209
Saturday 29 August57213
Sunday 30 August50197
Monday 31 August83262
Tuesday 1 September98236
Wednesday 2 September76251
Thursday 3 September88238
Friday 4 September96224
Saturday 5 September58189
Sunday 6 September72151
Monday 7 September86179
Tuesday 8 September56184
Wednesday 9 September71191
Thursday 10 September85238
Friday 11 September85205
Saturday 12 September70196
Sunday 13 September61208
Monday 14 September117225
Tuesday 15 September107224
Wednesday 16 September123211
Thursday 17 September134219
Friday 18 September82217
Saturday 19 September57181
Sunday 20 September51176

Share of posts by local hour

Show the figures as a table
Share of posts by ABP Live (English) in each local hour, beside the median of its peers.
Local hourABP Live (English)Median of its peers
00:000.7%1.5%
01:000.2%0.4%
02:000.2%0.3%
03:000.1%0.2%
04:000%0.1%
05:000%0.3%
06:001%1.3%
07:003.1%4.5%
08:003.3%4.8%
09:004.3%5.1%
10:005.3%5.7%
11:006.6%6.3%
12:006.6%6.5%
13:006.5%6.7%
14:007%6.5%
15:007.4%6.1%
16:008%6.6%
17:007.8%6.5%
18:006.9%5.7%
19:006.9%5.7%
20:005.3%5.6%
21:005.4%4.9%
22:004.3%4.3%
23:003.1%4.4%

Posts a day by weekday

Show the figures as a table
Posts a day by ABP Live (English) on each local weekday, beside the median of its peers.
WeekdayABP Live (English)Median of its peers
Monday94.3226
Tuesday95229
Wednesday88.9229
Thursday94.6231
Friday88.8222
Saturday62217
Sunday52.3196

What it posted

Show the figures as a table
Share of each format among posts by ABP Live (English), and the median across its peers.
FormatABP Live (English)Its peers, median
Photo10%28%
Video or reel27%57%
Album2%4%
Link0%11%
Text only61%1%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • ABP Live (English), 18:00 to midnight: 32%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, ABP Live (English) posted 62% of a weekday's posts. The median of its peers: 79%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

ABP Live (English)'s peers are 14 broadcasters in India with 5m to 50m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 14 peers, A to Z.

The peers

Its 14 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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