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The posting benchmark

News18 India on Facebook, beside its peers

How News18 India's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 14 peers: broadcasters in India with 5m to 50m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Broadcaster
Followers
Over 10m

Within India

News18 India: at least 287 a day

Median in India: 93.1 a day

That is at least 194 more a day than the median in India.

Place the dots by

Posts a dayat least 5th/15Photos and video6th/15Evening posts6th/15Weekend day
Engagement per post8th/15Engagement a dayat least 7th/15Per 1,000 followers11th/15Comments per post12th/15Comments a dayat least 8th/15

News18 India, India

5thor higher, of 15

Rank among its peers, highest first, posts a day

News18 India posted at least 287 times a day to Facebook. The median of its 14 peers: 191.

Facebook's Graph API returns a limited number of posts, so News18 India's figure is a floor: at least 287 a day over the 12 weeks, and 431 a day over the 56 days read, from Monday 27 July.

Peers: 14 broadcasters in India with 5m to 50m followers, 12 weeks to 20 September 2026.

See all nine measures

News18 India's 14 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

News18 India beside 14 peers

News18 India and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a dayat least 2875th or higher of 15191
Photos and video89%6th of 1583%
Evening posts32%6th of 1530%
Weekend dayNot countedNo rank82%
Engagement per post1088th of 15115
Engagement a dayat least 241,6107th or higher of 15218,275
Engagement per 1,000 followers0.006911th of 150.012
Comments per post6312th of 1596
Comments a dayat least 18,1308th or higher of 1519,508

What it would take

Where its posting stands beside its peers

Its posts a day are a floor: at least 287, beside a median of 191 for its peers, so we don't work out a gap in posts.

How it posts

  • At or above the median of its peers on photos and video and evening posts.
  • A weekend day isn't counted: days before Monday 27 July weren't read.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

News18 India's posts drew at least 18,130 comments a day. The median of its peers: 19,508.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside News18 India's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How News18 India posted, beside its peers

Its own posts beside its 14 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

The first days of the window went unread: Facebook returned no older posts, so the line starts on its first day with a post.

  • News18 India
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by News18 India, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayNews18 IndiaMedian of its peers
Monday 27 July386203
Tuesday 28 July592205
Wednesday 29 July666223
Thursday 30 July507188
Friday 31 July461183
Saturday 1 August369221
Sunday 2 August369174
Monday 3 August539216
Tuesday 4 August524203
Wednesday 5 August643185
Thursday 6 August531192
Friday 7 August520188
Saturday 8 August432178
Sunday 9 August511156
Monday 10 August522221
Tuesday 11 August597215
Wednesday 12 August497182
Thursday 13 August495206
Friday 14 August409195
Saturday 15 August399230
Sunday 16 August356169
Monday 17 August484202
Tuesday 18 August514191
Wednesday 19 August504199
Thursday 20 August454187
Friday 21 August467194
Saturday 22 August318169
Sunday 23 August361168
Monday 24 August532220
Tuesday 25 August628208
Wednesday 26 August557193
Thursday 27 August479203
Friday 28 August401195
Saturday 29 August368193
Sunday 30 August359191
Monday 31 August508245
Tuesday 1 September615208
Wednesday 2 September603204
Thursday 3 September660227
Friday 4 September514218
Saturday 5 September373164
Sunday 6 September364102
Monday 7 September171138
Tuesday 8 September159144
Wednesday 9 September319171
Thursday 10 September403179
Friday 11 September344197
Saturday 12 September327190
Sunday 13 September324162
Monday 14 September334174
Tuesday 15 September229201
Wednesday 16 September121203
Thursday 17 September241196
Friday 18 September292207
Saturday 19 September232153
Sunday 20 September255158

Share of posts by local hour

Show the figures as a table
Share of posts by News18 India in each local hour, beside the median of its peers.
Local hourNews18 IndiaMedian of its peers
00:001%1.5%
01:000.2%0.3%
02:000%0.2%
03:000%0.1%
04:000%0%
05:000.1%0.1%
06:000.2%1.5%
07:003.5%4.6%
08:004%4.7%
09:004.7%4.9%
10:005.8%5.6%
11:006.7%6.3%
12:007.2%6.5%
13:007.2%6.7%
14:006.6%6.7%
15:007.5%6%
16:006.6%6.6%
17:006.8%6.5%
18:006.2%5.8%
19:006%6.1%
20:006.3%5.5%
21:005.1%5.1%
22:004.4%4.3%
23:003.9%4.4%

Posts a day by weekday

Show the figures as a table
Posts a day by News18 India on each local weekday, beside the median of its peers.
WeekdayNews18 IndiaMedian of its peers
Monday434213
Tuesday482200
Wednesday489197
Thursday465192
Friday426190
Saturday356183
Sunday366164

What it posted

Show the figures as a table
Share of each format among posts by News18 India, and the median across its peers.
FormatNews18 IndiaIts peers, median
Photo21.1%26%
Video or reel65%63%
Album3%3%
Link6%8%
Text only4%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • News18 India, 18:00 to midnight: 32%
  • Median of its peers, 18:00 to midnight: 30%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

News18 India's peers are 14 broadcasters in India with 5m to 50m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 14 peers, A to Z.

The peers

Its 14 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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