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The posting benchmark

Dagblad van het Noorden on Facebook, beside its peers

How Dagblad van het Noorden's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 16 peers: news publishers in Benelux and France with 50k to 500k followers.

Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Netherlands

Dagblad van het Noorden: 8.2 a day

Median in Netherlands: 19.7 a day

That is 11.5 fewer a day than the median in Netherlands.

Place the dots by

Posts a day14th/17Photos and video5th/17Evening posts5th/17Weekend day4th/17
Engagement per post4th/17Engagement a day12th/17Per 1,000 followers2nd/17Comments per post10th/17Comments a day12th/17

Dagblad van het Noorden, Netherlands

14thof 17

Rank among its peers, highest first, posts a day

Dagblad van het Noorden posted 8.2 times a day to Facebook, 66% less than the median of 16 news publishers in Benelux and France with 50k to 500k followers, 29 June to 20 September 2026.

Its first gap: posts a day

16.1 more posts a day would reach its peers' median. What it would take

See all nine measures

Dagblad van het Noorden's 16 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Dagblad van het Noorden beside 16 peers

Dagblad van het Noorden and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day8.214th of 1724.3
Photos and videoover 99%5th of 1754%
Evening posts33%5th of 1730%
Weekend day93%4th of 1780%
Engagement per post814th of 1746
Engagement a day1,77012th of 175,226
Engagement per 1,000 followers0.572nd of 170.23
Comments per post5010th of 1758
Comments a day41412th of 171,294

What it would take

What would reaching the median of its peers take?

16.1more posts a day

113 a week, to reach the median of its peers: 24.3 a day, against 8.2 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video, evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Dagblad van het Noorden's posts drew 414 comments a day. The median of its peers: 1,294.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Dagblad van het Noorden's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Dagblad van het Noorden posted, beside its peers

Its own posts beside its 16 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Dagblad van het Noorden
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Dagblad van het Noorden, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayDagblad van het NoordenMedian of its peers
Monday 29 June1125
Tuesday 30 June1325.5
Wednesday 1 July1331
Thursday 2 July826
Friday 3 July926.5
Saturday 4 July822.5
Sunday 5 July819.5
Monday 6 July1027.5
Tuesday 7 July1030.5
Wednesday 8 July1027.5
Thursday 9 July1225.5
Friday 10 July929.5
Saturday 11 July624
Sunday 12 July713
Monday 13 July827.5
Tuesday 14 July825.5
Wednesday 15 July825
Thursday 16 July826.5
Friday 17 July824.5
Saturday 18 July724.5
Sunday 19 July813
Monday 20 July824.5
Tuesday 21 July919.5
Wednesday 22 July624.5
Thursday 23 July826.5
Friday 24 July925.5
Saturday 25 July1024.5
Sunday 26 July815.5
Monday 27 July825
Tuesday 28 July825.5
Wednesday 29 July825
Thursday 30 July926
Friday 31 July1025.5
Saturday 1 August719.5
Sunday 2 August820
Monday 3 August926.5
Tuesday 4 August823.5
Wednesday 5 August824
Thursday 6 August826.5
Friday 7 August825
Saturday 8 August722.5
Sunday 9 August815
Monday 10 August824
Tuesday 11 August726
Wednesday 12 August625.5
Thursday 13 August925.5
Friday 14 August827
Saturday 15 August824
Sunday 16 August920.5
Monday 17 August824.5
Tuesday 18 August726
Wednesday 19 August827
Thursday 20 August727
Friday 21 August824.5
Saturday 22 August824
Sunday 23 August720
Monday 24 August927
Tuesday 25 August627
Wednesday 26 August825
Thursday 27 August826
Friday 28 August924.5
Saturday 29 August720.5
Sunday 30 August717.5
Monday 31 August927
Tuesday 1 September826
Wednesday 2 September824
Thursday 3 September824.5
Friday 4 September825.5
Saturday 5 September817
Sunday 6 September813
Monday 7 September725.5
Tuesday 8 September725
Wednesday 9 September824.5
Thursday 10 September825
Friday 11 September823
Saturday 12 September822
Sunday 13 September918
Monday 14 September723
Tuesday 15 September824.5
Wednesday 16 September825
Thursday 17 September923
Friday 18 September825
Saturday 19 September818.5
Sunday 20 September816.5

Share of posts by local hour

Show the figures as a table
Share of posts by Dagblad van het Noorden in each local hour, beside the median of its peers.
Local hourDagblad van het NoordenMedian of its peers
00:000%0.1%
01:000%0.1%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:001%1.2%
07:005.4%5.3%
08:006.8%6%
09:005.1%6.8%
10:005.9%6.4%
11:004.9%6.7%
12:008%6.4%
13:004.3%6.6%
14:006.2%6.1%
15:006.8%6.5%
16:006.4%6.4%
17:006.7%6.3%
18:007.1%6.1%
19:007.5%6.3%
20:007.5%5.8%
21:006.7%5.9%
22:003.6%4%
23:000.1%1%

Posts a day by weekday

Show the figures as a table
Posts a day by Dagblad van het Noorden on each local weekday, beside the median of its peers.
WeekdayDagblad van het NoordenMedian of its peers
Monday8.526.1
Tuesday8.2526.1
Wednesday8.2525.6
Thursday8.526.4
Friday8.526
Saturday7.6724.8
Sunday7.9218.4

What it posted

Show the figures as a table
Share of each format among posts by Dagblad van het Noorden, and the median across its peers.
FormatDagblad van het NoordenIts peers, median
Photo82%39%
Video or reel6%5%
Album12%1%
Link0%55%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Dagblad van het Noorden, 18:00 to midnight: 33%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, Dagblad van het Noorden posted 93% of a weekday's posts. The median of its peers: 80%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Dagblad van het Noorden's peers are 16 news publishers in Benelux and France with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 16 peers, A to Z.

The peers

Its 16 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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