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The posting benchmark

Daily Monitor on Facebook, beside its peers

How Daily Monitor's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 10 peers: news publishers in Africa with 500k to 5m followers.

Country
Uganda
Region
Africa
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within Uganda

Daily Monitor: 32.1 a day

No median is printed for Uganda.

Place the dots by

Posts a day5th/11Photos and video7th/11Evening posts3rd/11Weekend day5th/11
Engagement per post4th/11Engagement a day8th/11Per 1,000 followers5th/11Comments per post10th/11Comments a day7th/11

Daily Monitor, Uganda

5thof 11

Rank among its peers, highest first, posts a day

Daily Monitor posted 32.1 times a day to Facebook. The median of its 10 peers: 25.9.

Peers: 10 news publishers in Africa with 500k to 5m followers, 12 weeks to 20 September 2026.

See all nine measures

Daily Monitor's 10 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Daily Monitor beside 10 peers

Daily Monitor and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day32.15th of 1125.9
Photos and video30%7th of 1136.6%
Evening posts23%3rd of 1120.6%
Weekend day60%5th of 1155%
Engagement per post494th of 1134
Engagement a day6,2358th of 1110,560
Engagement per 1,000 followers0.0275th of 110.015
Comments per post2910th of 1144
Comments a day9207th of 111,143

What it would take

At or above the median of its peers on posts a day

Daily Monitor posts at or above the median of its peers: 32.1 a day, against their 25.9.

In posts, measure by measure

  • Photos and video

    29.6% of its posts; the median of its peers 36.6%

    16 more of its 225 posts a week as photos or video: 67 now, 83 at the median
  • At or above the median of its peers on posts a day, evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Daily Monitor's posts drew 920 comments a day. The median of its peers: 1,143.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Daily Monitor's.

Type its name, then choose it.

Or one of its peers

Day by day

How Daily Monitor posted, beside its peers

Its own posts beside its 10 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Daily Monitor
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Daily Monitor, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayDaily MonitorMedian of its peers
Monday 29 June4137
Tuesday 30 June4552.5
Wednesday 1 July034.5
Thursday 2 July035
Friday 3 July025
Saturday 4 July017
Sunday 5 July018.5
Monday 6 July027
Tuesday 7 July030
Wednesday 8 July030.5
Thursday 9 July034.5
Friday 10 July031.5
Saturday 11 July019.5
Sunday 12 July022
Monday 13 July022
Tuesday 14 July024
Wednesday 15 July029
Thursday 16 July024.5
Friday 17 July032.5
Saturday 18 July027.5
Sunday 19 July023.5
Monday 20 July028.5
Tuesday 21 July034
Wednesday 22 July035
Thursday 23 July026
Friday 24 July027
Saturday 25 July018.5
Sunday 26 July019
Monday 27 July030.5
Tuesday 28 July133
Wednesday 29 July130
Thursday 30 July2933.5
Friday 31 July2628.5
Saturday 1 August3122.5
Sunday 2 August1917
Monday 3 August3129
Tuesday 4 August5535
Wednesday 5 August3827
Thursday 6 August5328.5
Friday 7 August3931.5
Saturday 8 August2319.5
Sunday 9 August2720.5
Monday 10 August6223
Tuesday 11 August5726
Wednesday 12 August6333.5
Thursday 13 August6731
Friday 14 August4828
Saturday 15 August4424
Sunday 16 August3924
Monday 17 August6226.5
Tuesday 18 August6331
Wednesday 19 August6535.5
Thursday 20 August5832
Friday 21 August5236
Saturday 22 August3117.5
Sunday 23 August4214
Monday 24 August6738
Tuesday 25 August5035
Wednesday 26 August6836.5
Thursday 27 August8738
Friday 28 August6227.5
Saturday 29 August3619
Sunday 30 August4718.5
Monday 31 August5930.5
Tuesday 1 September5625
Wednesday 2 September8134
Thursday 3 September5530.5
Friday 4 September5629.5
Saturday 5 September2216.5
Sunday 6 September4517
Monday 7 September5329.5
Tuesday 8 September5732.5
Wednesday 9 September6434
Thursday 10 September4929
Friday 11 September4424.5
Saturday 12 September2424
Sunday 13 September4413.5
Monday 14 September5428.5
Tuesday 15 September6232.5
Wednesday 16 September6136
Thursday 17 September7036.5
Friday 18 September6533.5
Saturday 19 September2017
Sunday 20 September2920

Share of posts by local hour

Show the figures as a table
Share of posts by Daily Monitor in each local hour, beside the median of its peers.
Local hourDaily MonitorMedian of its peers
00:001.1%0.1%
01:000.4%0%
02:000.3%0%
03:000.2%0%
04:000.1%0.1%
05:001.8%0.5%
06:002.8%3.6%
07:002.9%5.1%
08:003.4%4.8%
09:004.9%5.9%
10:006.3%7.3%
11:007.6%7.6%
12:008.2%7.7%
13:007.2%8.5%
14:007.4%8.3%
15:007.9%7.8%
16:007.3%6.8%
17:007%5.7%
18:005%5.2%
19:004.4%4.6%
20:003.7%4.8%
21:003.9%3.1%
22:003.3%1.9%
23:002.9%0.6%

Posts a day by weekday

Show the figures as a table
Posts a day by Daily Monitor on each local weekday, beside the median of its peers.
WeekdayDaily MonitorMedian of its peers
Monday35.526.7
Tuesday36.331.8
Wednesday37.131.3
Thursday4030.3
Friday32.328.5
Saturday19.820.5
Sunday2417.9

What it posted

Show the figures as a table
Share of each format among posts by Daily Monitor, and the median across its peers.
FormatDaily MonitorIts peers, median
Photo9%25%
Video or reel16%9%
Album5%2%
Link70%64%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Daily Monitor, 18:00 to midnight: 23%
  • Median of its peers, 18:00 to midnight: 20.6%
  • On a weekend day, Daily Monitor posted 60% of a weekday's posts. The median of its peers: 55%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Daily Monitor's peers are 10 news publishers in Africa with 500k to 5m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 10 peers, A to Z.

The peers

Its 10 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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