Skip to content

The posting benchmark

De Limburger on Facebook, beside its peers

How De Limburger's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 16 peers: news publishers in Benelux and France with 50k to 500k followers.

Country
Netherlands
Sub-region
Benelux and France
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Netherlands

De Limburger: 24.3 a day

Median in Netherlands: 19.7 a day

That is 4.6 more a day than the median in Netherlands.

Place the dots by

Posts a day9th/17Photos and video11th/17Evening posts5th/17Weekend day11th/17
Engagement per post12th/17Engagement a day10th/17Per 1,000 followers12th/17Comments per post12th/17Comments a day10th/17

De Limburger, Netherlands

9thof 17

Rank among its peers, highest first, posts a day

De Limburger posted 24.3 times a day to Facebook. The median of its 16 peers: 24.3.

Peers: 16 news publishers in Benelux and France with 50k to 500k followers, 12 weeks to 20 September 2026.

See all nine measures

De Limburger's 16 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

De Limburger beside 16 peers

De Limburger and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day24.39th of 1724.3
Photos and video34%11th of 1754%
Evening posts32%5th of 1730%
Weekend day73%11th of 1780%
Engagement per post2712th of 1746
Engagement a day4,30110th of 175,226
Engagement per 1,000 followers0.1712th of 170.23
Comments per post3612th of 1758
Comments a day87010th of 171,294

What it would take

At or above the median of its peers on posts a day

De Limburger posts at or above the median of its peers: 24.3 a day, against their 24.3.

In posts, measure by measure

  • Photos and video

    34% of its posts; the median of its peers 54%

    34 more of its 170 posts a week as photos or video: 58 now, 92 at the median

  • Weekend day

    A weekend day: 73% of a weekday's posts; the median of its peers 80%

    5 more posts a weekend: 1 on Saturday and 4 on Sunday
  • At or above the median of its peers on posts a day and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

De Limburger's posts drew 870 comments a day. The median of its peers: 1,294.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside De Limburger's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How De Limburger posted, beside its peers

Its own posts beside its 16 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • De Limburger
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by De Limburger, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayDe LimburgerMedian of its peers
Monday 29 June2425
Tuesday 30 June2425.5
Wednesday 1 July2831
Thursday 2 July2826
Friday 3 July2726.5
Saturday 4 July2422.5
Sunday 5 July1919.5
Monday 6 July2527.5
Tuesday 7 July2930.5
Wednesday 8 July2727.5
Thursday 9 July2825.5
Friday 10 July2729.5
Saturday 11 July2224
Sunday 12 July1813
Monday 13 July2627.5
Tuesday 14 July3225.5
Wednesday 15 July3025
Thursday 16 July2626.5
Friday 17 July2824.5
Saturday 18 July1724.5
Sunday 19 July1613
Monday 20 July2424.5
Tuesday 21 July2519.5
Wednesday 22 July2524.5
Thursday 23 July2626.5
Friday 24 July2425.5
Saturday 25 July1924.5
Sunday 26 July1315.5
Monday 27 July2225
Tuesday 28 July2425.5
Wednesday 29 July2725
Thursday 30 July2526
Friday 31 July2325.5
Saturday 1 August1719.5
Sunday 2 August1720
Monday 3 August2426.5
Tuesday 4 August2723.5
Wednesday 5 August2924
Thursday 6 August3026.5
Friday 7 August2725
Saturday 8 August1822.5
Sunday 9 August1615
Monday 10 August2624
Tuesday 11 August3026
Wednesday 12 August3025.5
Thursday 13 August2825.5
Friday 14 August2627
Saturday 15 August2524
Sunday 16 August1820.5
Monday 17 August2624.5
Tuesday 18 August2226
Wednesday 19 August2627
Thursday 20 August2527
Friday 21 August2324.5
Saturday 22 August1924
Sunday 23 August1720
Monday 24 August2527
Tuesday 25 August2527
Wednesday 26 August2625
Thursday 27 August2426
Friday 28 August2524.5
Saturday 29 August1820.5
Sunday 30 August2017.5
Monday 31 August2627
Tuesday 1 September2626
Wednesday 2 September2724
Thursday 3 September2524.5
Friday 4 September2725.5
Saturday 5 September2517
Sunday 6 September2313
Monday 7 September2325.5
Tuesday 8 September2525
Wednesday 9 September2624.5
Thursday 10 September3025
Friday 11 September3023
Saturday 12 September2222
Sunday 13 September1818
Monday 14 September2423
Tuesday 15 September2824.5
Wednesday 16 September3025
Thursday 17 September2723
Friday 18 September2925
Saturday 19 September2218.5
Sunday 20 September1616.5

Share of posts by local hour

Show the figures as a table
Share of posts by De Limburger in each local hour, beside the median of its peers.
Local hourDe LimburgerMedian of its peers
00:000%0.1%
01:000%0.1%
02:000.1%0%
03:000%0%
04:000%0%
05:000%0%
06:001.2%1.2%
07:005.4%5.3%
08:005.8%6%
09:006.1%6.8%
10:006.5%6.4%
11:006%6.7%
12:006.3%6.4%
13:006%6.6%
14:005.9%6.1%
15:006.6%6.5%
16:006%6.4%
17:006%6.3%
18:006%6.1%
19:006%6.3%
20:006.4%5.8%
21:005.8%5.9%
22:005.7%4%
23:002.2%1%

Posts a day by weekday

Show the figures as a table
Posts a day by De Limburger on each local weekday, beside the median of its peers.
WeekdayDe LimburgerMedian of its peers
Monday24.626.1
Tuesday26.426.1
Wednesday27.625.6
Thursday26.826.4
Friday26.326
Saturday20.724.8
Sunday17.618.4

What it posted

Show the figures as a table
Share of each format among posts by De Limburger, and the median across its peers.
FormatDe LimburgerIts peers, median
Photo30%39%
Video or reel5%5%
Album0%1%
Link66%55%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • De Limburger, 18:00 to midnight: 32%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, De Limburger posted 73% of a weekday's posts. The median of its peers: 80%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

De Limburger's peers are 16 news publishers in Benelux and France with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 16 peers, A to Z.

The peers

Its 16 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us