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The posting benchmark

Dorstener Zeitung on Facebook, beside its peers

How Dorstener Zeitung's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 29 peers: news publishers in Germany with 10k to 100k followers.

Country
Germany
Sub-region
Germany, Austria and Switzerland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Germany

Dorstener Zeitung: 7.2 a day

Median in Germany: 25.1 a day

That is 17.8 fewer a day than the median in Germany.

Place the dots by

Posts a day25th/30Photos and video27th/30Evening posts25th/30Weekend day5th/30
Engagement per post13th/30Engagement a day26th/30Per 1,000 followers4th/30Comments per post25th/30Comments a day26th/30

Dorstener Zeitung, Germany

25thof 30

Rank among its peers, highest first, posts a day

Dorstener Zeitung posted 7.2 times a day to Facebook, 58% less than the median of 29 news publishers in Germany with 10k to 100k followers, 29 June to 20 September 2026.

Its first gap: posts a day

9.9 more posts a day would reach its peers' median. What it would take

See all nine measures

Dorstener Zeitung's 29 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Dorstener Zeitung beside 29 peers

Dorstener Zeitung and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day7.225th of 3017.1
Photos and video0%27th of 3016%
Evening posts14%25th of 3026%
Weekend day90%5th of 3068%
Engagement per post1113th of 308
Engagement a day14226th of 30561
Engagement per 1,000 followers0.464th of 300.19
Comments per post4.425th of 309.6
Comments a day3226th of 30103

What it would take

What would reaching the median of its peers take?

9.9more posts a day

70 a week, to reach the median of its peers: 17.1 a day, against 7.2 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    0% of its posts; the median of its peers 16%

    9 more of its 50 posts a week as photos or video: 0 now, 9 at the median

  • Evening posts

    18:00 to midnight: 14% of its posts; the median of its peers 26%

    7 more of its 50 posts a week between 18:00 and midnight: 7 now, 14 at the median
  • At or above the median of its peers on a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Dorstener Zeitung's Facebook posts drew 32 comments a day, 69% less than the median of 29 news publishers in Germany with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Dorstener Zeitung's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Dorstener Zeitung posted, beside its peers

Its own posts beside its 29 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Dorstener Zeitung
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Dorstener Zeitung, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayDorstener ZeitungMedian of its peers
Monday 29 June717
Tuesday 30 June717
Wednesday 1 July920
Thursday 2 July719
Friday 3 July717
Saturday 4 July415
Sunday 5 July510
Monday 6 July717
Tuesday 7 July715
Wednesday 8 July719
Thursday 9 July721
Friday 10 July816
Saturday 11 July712
Sunday 12 July714
Monday 13 July917
Tuesday 14 July1017
Wednesday 15 July718
Thursday 16 July620
Friday 17 July720
Saturday 18 July311
Sunday 19 July710
Monday 20 July716
Tuesday 21 July618
Wednesday 22 July619
Thursday 23 July520
Friday 24 July717
Saturday 25 July711
Sunday 26 July510
Monday 27 July716
Tuesday 28 July915
Wednesday 29 July713
Thursday 30 July918
Friday 31 July717
Saturday 1 August712
Sunday 2 August712
Monday 3 August815
Tuesday 4 August716
Wednesday 5 August517
Thursday 6 August619
Friday 7 August917
Saturday 8 August713
Sunday 9 August712
Monday 10 August1015
Tuesday 11 August620
Wednesday 12 August819
Thursday 13 August818
Friday 14 August916
Saturday 15 August810
Sunday 16 August712
Monday 17 August720
Tuesday 18 August717
Wednesday 19 August718
Thursday 20 August722
Friday 21 August918
Saturday 22 August715
Sunday 23 August515
Monday 24 August814
Tuesday 25 August618
Wednesday 26 August717
Thursday 27 August920
Friday 28 August819
Saturday 29 August911
Sunday 30 August79
Monday 31 August715
Tuesday 1 September718
Wednesday 2 September920
Thursday 3 September520
Friday 4 September820
Saturday 5 September811
Sunday 6 September910
Monday 7 September1118
Tuesday 8 September818
Wednesday 9 September619
Thursday 10 September1020
Friday 11 September923
Saturday 12 September710
Sunday 13 September711
Monday 14 September616
Tuesday 15 September818
Wednesday 16 September718
Thursday 17 September520
Friday 18 September722
Saturday 19 September613
Sunday 20 September715

Share of posts by local hour

Show the figures as a table
Share of posts by Dorstener Zeitung in each local hour, beside the median of its peers.
Local hourDorstener ZeitungMedian of its peers
00:000%0.1%
01:000%0.1%
02:000%0%
03:000%0%
04:000%0.1%
05:000%0.4%
06:000.5%3.4%
07:007.3%4.9%
08:007.1%6.5%
09:0010.2%5.9%
10:005.3%5.9%
11:009.7%6.3%
12:004.5%6.3%
13:0010.6%7.1%
14:005.4%7%
15:009.9%6.6%
16:005.9%6.9%
17:009.7%6.7%
18:004.3%7.3%
19:007.8%7.1%
20:001.5%6.4%
21:000.3%3.6%
22:000%1.1%
23:000%0.3%

Posts a day by weekday

Show the figures as a table
Posts a day by Dorstener Zeitung on each local weekday, beside the median of its peers.
WeekdayDorstener ZeitungMedian of its peers
Monday7.8317.2
Tuesday7.3319.3
Wednesday7.0820.1
Thursday721.3
Friday7.9219.5
Saturday6.6712.6
Sunday6.6712

What it posted

Show the figures as a table
Share of each format among posts by Dorstener Zeitung, and the median across its peers.
FormatDorstener ZeitungIts peers, median
Photo0%11%
Video or reel0%2%
Album0%0%
Link100%88%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Dorstener Zeitung, 18:00 to midnight: 14%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, Dorstener Zeitung posted 90% of a weekday's posts. The median of its peers: 68%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Dorstener Zeitung's peers are 29 news publishers in Germany with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 29 peers, A to Z.

The peers

Its 29 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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