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The posting benchmark

Münsterland Zeitung on Facebook, beside its peers

How Münsterland Zeitung's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 29 peers: news publishers in Germany with 10k to 100k followers.

Country
Germany
Sub-region
Germany, Austria and Switzerland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Germany

Münsterland Zeitung: 6.4 a day

Median in Germany: 25.1 a day

That is 18.6 fewer a day than the median in Germany.

Place the dots by

Posts a day27th/30Photos and video21st/30Evening posts25th/30Weekend day1st/30
Engagement per post18th/30Engagement a day27th/30Per 1,000 followers12th/30Comments per post25th/30Comments a day26th/30

Münsterland Zeitung, Germany

27thof 30

Rank among its peers, highest first, posts a day

Münsterland Zeitung posted 6.4 times a day to Facebook, 63% less than the median of 29 news publishers in Germany with 10k to 100k followers, 29 June to 20 September 2026.

Its first gap: posts a day

10.7 more posts a day would reach its peers' median. What it would take

See all nine measures

Münsterland Zeitung's 29 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Münsterland Zeitung beside 29 peers

Münsterland Zeitung and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day6.427th of 3017.1
Photos and video6%21st of 3016%
Evening posts14%25th of 3026%
Weekend day112%1st of 3068%
Engagement per post6.518th of 308
Engagement a day11527th of 30561
Engagement per 1,000 followers0.2712th of 300.19
Comments per post2.525th of 309.6
Comments a day1626th of 30103

What it would take

What would reaching the median of its peers take?

10.7more posts a day

75 a week, to reach the median of its peers: 17.1 a day, against 6.4 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    6% of its posts; the median of its peers 16%

    5 more of its 45 posts a week as photos or video: 3 now, 8 at the median

  • Evening posts

    18:00 to midnight: 14% of its posts; the median of its peers 26%

    6 more of its 45 posts a week between 18:00 and midnight: 6 now, 12 at the median
  • At or above the median of its peers on a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Münsterland Zeitung's Facebook posts drew 16 comments a day, 85% less than the median of 29 news publishers in Germany with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Münsterland Zeitung's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Münsterland Zeitung posted, beside its peers

Its own posts beside its 29 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Münsterland Zeitung
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Münsterland Zeitung, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayMünsterland ZeitungMedian of its peers
Monday 29 June1017
Tuesday 30 June1217
Wednesday 1 July1120
Thursday 2 July1219
Friday 3 July1317
Saturday 4 July915
Sunday 5 July1210
Monday 6 July917
Tuesday 7 July615
Wednesday 8 July519
Thursday 9 July621
Friday 10 July516
Saturday 11 July612
Sunday 12 July614
Monday 13 July817
Tuesday 14 July517
Wednesday 15 July618
Thursday 16 July520
Friday 17 July420
Saturday 18 July711
Sunday 19 July1010
Monday 20 July1016
Tuesday 21 July518
Wednesday 22 July419
Thursday 23 July620
Friday 24 July617
Saturday 25 July611
Sunday 26 July710
Monday 27 July616
Tuesday 28 July515
Wednesday 29 July513
Thursday 30 July518
Friday 31 July517
Saturday 1 August812
Sunday 2 August712
Monday 3 August615
Tuesday 4 August416
Wednesday 5 August417
Thursday 6 August419
Friday 7 August717
Saturday 8 August713
Sunday 9 August612
Monday 10 August415
Tuesday 11 August520
Wednesday 12 August519
Thursday 13 August718
Friday 14 August816
Saturday 15 August710
Sunday 16 August412
Monday 17 August720
Tuesday 18 August917
Wednesday 19 August818
Thursday 20 August722
Friday 21 August618
Saturday 22 August715
Sunday 23 August1015
Monday 24 August614
Tuesday 25 August518
Wednesday 26 August517
Thursday 27 August520
Friday 28 August519
Saturday 29 August711
Sunday 30 August69
Monday 31 August815
Tuesday 1 September918
Wednesday 2 September520
Thursday 3 September420
Friday 4 September320
Saturday 5 September711
Sunday 6 September610
Monday 7 September618
Tuesday 8 September518
Wednesday 9 September519
Thursday 10 September620
Friday 11 September523
Saturday 12 September610
Sunday 13 September511
Monday 14 September516
Tuesday 15 September618
Wednesday 16 September518
Thursday 17 September620
Friday 18 September422
Saturday 19 September513
Sunday 20 September615

Share of posts by local hour

Show the figures as a table
Share of posts by Münsterland Zeitung in each local hour, beside the median of its peers.
Local hourMünsterland ZeitungMedian of its peers
00:000%0.1%
01:000%0.1%
02:000%0%
03:000%0%
04:000%0.1%
05:000.2%0.4%
06:000.7%3.4%
07:001.1%4.9%
08:0010%6.5%
09:0012.8%5.9%
10:002.2%5.9%
11:009.6%6.3%
12:007.8%6.3%
13:005.6%7.1%
14:0012.6%7%
15:006.5%6.6%
16:0010.6%6.9%
17:006.3%6.7%
18:008.1%7.3%
19:002.4%7.1%
20:001.5%6.4%
21:002%3.6%
22:000%1.1%
23:000%0.3%

Posts a day by weekday

Show the figures as a table
Posts a day by Münsterland Zeitung on each local weekday, beside the median of its peers.
WeekdayMünsterland ZeitungMedian of its peers
Monday7.0817.2
Tuesday6.3319.3
Wednesday5.6720.1
Thursday6.0821.3
Friday5.9219.5
Saturday6.8312.6
Sunday7.0812

What it posted

Show the figures as a table
Share of each format among posts by Münsterland Zeitung, and the median across its peers.
FormatMünsterland ZeitungIts peers, median
Photo0%11%
Video or reel3%2%
Album3%0%
Link94%88%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Münsterland Zeitung, 18:00 to midnight: 14%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, Münsterland Zeitung posted 112% of a weekday's posts. The median of its peers: 68%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Münsterland Zeitung's peers are 29 news publishers in Germany with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 29 peers, A to Z.

The peers

Its 29 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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