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The posting benchmark

El Sol de Hidalgo on Facebook, beside its peers

How El Sol de Hidalgo's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 27 peers: news publishers in Mexico with 100k to 1m followers.

Country
Mexico
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Mexico

El Sol de Hidalgo: 23.5 a day

Median in Mexico: 41.7 a day

That is 18.2 fewer a day than the median in Mexico.

Place the dots by

Posts a day28th/28Photos and video6th/28Evening postsWeekend day
Engagement per post19th/28Engagement a day24th/28Per 1,000 followers17th/28Comments per post24th/28Comments a day25th/28

El Sol de Hidalgo, Mexico

28thof 28

Rank among its peers, highest first, posts a day

El Sol de Hidalgo posted 23.5 times a day to Facebook, 41% less than the median of 27 news publishers in Mexico with 100k to 1m followers, 29 June to 20 September 2026.

Its first gap: posts a day

16.7 more posts a day would reach its peers' median. What it would take

See all nine measures

El Sol de Hidalgo's 27 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Sol de Hidalgo beside 27 peers

El Sol de Hidalgo and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day23.528th of 2840.2
Photos and video84%6th of 2860%
Evening postsNot countedNo rankToo few peers
Weekend dayNot countedNo rankToo few peers
Engagement per post1019th of 2819
Engagement a day1,94424th of 285,482
Engagement per 1,000 followers0.04017th of 280.049
Comments per post8.524th of 2816
Comments a day19925th of 28649

What it would take

What would reaching the median of its peers take?

16.7more posts a day

117 a week, to reach the median of its peers: 40.2 a day, against 23.5 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video.
  • No local-time figure for evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

El Sol de Hidalgo's Facebook posts drew 199 comments a day, 69% less than the median of 27 news publishers in Mexico with 100k to 1m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Sol de Hidalgo's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How El Sol de Hidalgo posted, beside its peers

Its own posts beside its 27 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Sol de Hidalgo
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Sol de Hidalgo, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl Sol de HidalgoMedian of its peers
Monday 29 June2340
Tuesday 30 June3140
Wednesday 1 July3953
Thursday 2 July2841
Friday 3 July2743
Saturday 4 July1840
Sunday 5 July2238
Monday 6 July3253
Tuesday 7 July2542
Wednesday 8 July2341
Thursday 9 July1940
Friday 10 July2039
Saturday 11 July2238
Sunday 12 July2235
Monday 13 July2538
Tuesday 14 July2140
Wednesday 15 July2643
Thursday 16 July2241
Friday 17 July2742
Saturday 18 July2037
Sunday 19 July2338
Monday 20 July1837
Tuesday 21 July3038
Wednesday 22 July3242
Thursday 23 July2238
Friday 24 July2642
Saturday 25 July2935
Sunday 26 July2733
Monday 27 July2737
Tuesday 28 July2740
Wednesday 29 July2342
Thursday 30 July2242
Friday 31 July2442
Saturday 1 August2438
Sunday 2 August2334
Monday 3 August2538
Tuesday 4 August2544
Wednesday 5 August2342
Thursday 6 August1943
Friday 7 August2542
Saturday 8 August2939
Sunday 9 August2033
Monday 10 August2940
Tuesday 11 August2241
Wednesday 12 August2245
Thursday 13 August1742
Friday 14 August1940
Saturday 15 August2540
Sunday 16 August1935
Monday 17 August2737
Tuesday 18 August2343
Wednesday 19 August2041
Thursday 20 August2143
Friday 21 August2241
Saturday 22 August2036
Sunday 23 August1335
Monday 24 August2338
Tuesday 25 August2543
Wednesday 26 August2343
Thursday 27 August2444
Friday 28 August2842
Saturday 29 August2036
Sunday 30 August2437
Monday 31 August2140
Tuesday 1 September2744
Wednesday 2 September2843
Thursday 3 September2444
Friday 4 September2542
Saturday 5 September2036
Sunday 6 September2435
Monday 7 September2440
Tuesday 8 September2243
Wednesday 9 September2844
Thursday 10 September2144
Friday 11 September2040
Saturday 12 September2537
Sunday 13 September2035
Monday 14 September2138
Tuesday 15 September2039
Wednesday 16 September1743
Thursday 17 September1939
Friday 18 September2542
Saturday 19 September2436
Sunday 20 September1934

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by El Sol de Hidalgo, and the median across its peers.
FormatEl Sol de HidalgoIts peers, median
Photo56%20%
Video or reel12%10%
Album17%29%
Link4%15%
Text only12%26%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.

We can't place El Sol de Hidalgo's posts in local time: its country has several time zones and its Page doesn't say which it's in, so it has no hour, evening or weekend figures.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Sol de Hidalgo's peers are 27 news publishers in Mexico with 100k to 1m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 27 peers, A to Z.

The peers

Its 27 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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