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The posting benchmark

El Financiero on Facebook, beside its peers

How El Financiero's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 36 peers: news publishers in Latin America with 200k to 2m followers.

Country
Costa Rica
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Costa Rica

El Financiero: 33.7 a day

No median is printed for Costa Rica.

Place the dots by

Posts a day26th/37Photos and video23rd/37Evening postsWeekend day
Engagement per post24th/37Engagement a day28th/37Per 1,000 followers27th/37Comments per post21st/37Comments a day23rd/37

El Financiero, Costa Rica

26thof 37

Rank among its peers, highest first, posts a day

El Financiero posted 33.7 times a day to Facebook. The median of its 36 peers: 41.7.

Its first gap: posts a day

8 more posts a day would reach its peers' median. What it would take

Peers: 36 news publishers in Latin America with 200k to 2m followers, 12 weeks to 20 September 2026.

See all nine measures

El Financiero's 36 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Financiero beside 36 peers

El Financiero and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day33.726th of 3741.7
Photos and video46%23rd of 3758%
Evening posts20.7%No rankToo few peers
Weekend day98%No rankToo few peers
Engagement per post1224th of 3718
Engagement a day2,82128th of 375,513
Engagement per 1,000 followers0.01827th of 370.032
Comments per post1821st of 3720
Comments a day59723rd of 37717

What it would take

What would reaching the median of its peers take?

8more posts a day

56 a week, to reach the median of its peers: 41.7 a day, against 33.7 now

Arithmetic on the figures above. It isn't a forecast.

The other measures, in posts

  • Photos and video

    46% of its posts; the median of its peers 58%

    28 more of its 236 posts a week as photos or video: 109 now, 137 at the median
  • Too few of its peers have a figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

El Financiero's posts drew 597 comments a day. The median of its peers: 717.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Financiero's.

Type its name, then choose it.

Or one of its peers

Day by day

How El Financiero posted, beside its peers

Its own posts beside its 36 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Financiero
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Financiero, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl FinancieroMedian of its peers
Monday 29 June3139.5
Tuesday 30 June4141.5
Wednesday 1 July3750.5
Thursday 2 July3042
Friday 3 July3644.5
Saturday 4 July3239.5
Sunday 5 July3236.5
Monday 6 July3855
Tuesday 7 July3443
Wednesday 8 July3544
Thursday 9 July3539.5
Friday 10 July3840
Saturday 11 July3038.5
Sunday 12 July2736.5
Monday 13 July3641
Tuesday 14 July2843
Wednesday 15 July3142.5
Thursday 16 July3741.5
Friday 17 July3342.5
Saturday 18 July3436.5
Sunday 19 July2937.5
Monday 20 July3538
Tuesday 21 July3739
Wednesday 22 July4142
Thursday 23 July3739
Friday 24 July3642.5
Saturday 25 July3634.5
Sunday 26 July3837
Monday 27 July3839.5
Tuesday 28 July3340
Wednesday 29 July3041.5
Thursday 30 July3743
Friday 31 July3142
Saturday 1 August3037.5
Sunday 2 August2735
Monday 3 August3637.5
Tuesday 4 August3744
Wednesday 5 August3944
Thursday 6 August3544.5
Friday 7 August2941.5
Saturday 8 August3734.5
Sunday 9 August3332.5
Monday 10 August4043
Tuesday 11 August4043
Wednesday 12 August2745
Thursday 13 August2843.5
Friday 14 August3041.5
Saturday 15 August3636.5
Sunday 16 August2835
Monday 17 August2237.5
Tuesday 18 August2943.5
Wednesday 19 August2845.5
Thursday 20 August3244
Friday 21 August2941
Saturday 22 August3535
Sunday 23 August3436.5
Monday 24 August3738.5
Tuesday 25 August4443
Wednesday 26 August3443
Thursday 27 August3444
Friday 28 August3640.5
Saturday 29 August3235.5
Sunday 30 August2937
Monday 31 August3241.5
Tuesday 1 September3345
Wednesday 2 September3645.5
Thursday 3 September3244
Friday 4 September3143
Saturday 5 September3636.5
Sunday 6 September3338
Monday 7 September3640
Tuesday 8 September4144.5
Wednesday 9 September3945.5
Thursday 10 September3144
Friday 11 September3743
Saturday 12 September3637.5
Sunday 13 September3236
Monday 14 September2639.5
Tuesday 15 September3439
Wednesday 16 September3845.5
Thursday 17 September2040.5
Friday 18 September3441.5
Saturday 19 September3536.5
Sunday 20 September3634

Share of posts by local hour

Show the figures as a table
Share of posts by El Financiero in each local hour, beside the median of its peers.
Local hourEl Financiero
00:002.5%
01:002.5%
02:002.4%
03:002.5%
04:002.5%
05:002.7%
06:003.3%
07:003.4%
08:004.9%
09:005.9%
10:006.4%
11:006.2%
12:005.5%
13:005.5%
14:005.4%
15:006%
16:006.2%
17:005.4%
18:004.4%
19:003.9%
20:003%
21:003.6%
22:003.1%
23:002.8%

Posts a day by weekday

Show the figures as a table
Posts a day by El Financiero on each local weekday, beside the median of its peers.
WeekdayEl Financiero
Monday33.8
Tuesday35.4
Wednesday34.3
Thursday32.3
Friday33.4
Saturday34.8
Sunday31.7

What it posted

Show the figures as a table
Share of each format among posts by El Financiero, and the median across its peers.
FormatEl FinancieroIts peers, median
Photo41%24%
Video or reel5%10%
Album0%22%
Link3%28%
Text only51%16%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • El Financiero, 18:00 to midnight: 20.7%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Financiero's peers are 36 news publishers in Latin America with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 36 peers, A to Z.

The peers

Its 36 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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