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The posting benchmark

El Sol de Tijuana on Facebook, beside its peers

How El Sol de Tijuana's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 28 peers: news publishers in Mexico with 100k to 1m followers.

Country
Mexico
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Mexico

El Sol de Tijuana: 64.9 a day

Median in Mexico: 41.7 a day

That is 23.2 more a day than the median in Mexico.

Place the dots by

Posts a day3rd/29Photos and video27th/29Evening postsWeekend day
Engagement per post23rd/29Engagement a day16th/29Per 1,000 followers28th/29Comments per post21st/29Comments a day14th/29

El Sol de Tijuana, Mexico

3rdof 29

Rank among its peers, highest first, posts a day

El Sol de Tijuana posted 64.9 times a day to Facebook, 73% more than the median of 28 news publishers in Mexico with 100k to 1m followers, 29 June to 20 September 2026.

Its first gap: photos and video

130 more of its posts a week as photos or video would reach its peers' median. What it would take

See all nine measures

El Sol de Tijuana's 28 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Sol de Tijuana beside 28 peers

El Sol de Tijuana and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day64.93rd of 2937.6
Photos and video33%27th of 2962%
Evening postsNot countedNo rankToo few peers
Weekend dayNot countedNo rankToo few peers
Engagement per post523rd of 2919
Engagement a day4,78816th of 295,163
Engagement per 1,000 followers0.01228th of 290.049
Comments per post1021st of 2915
Comments a day64914th of 29623

What it would take

What would reaching the median of its peers take?

El Sol de Tijuana's posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

130more posts a week

as photos or video, of its 454 a week: 152 now, 282 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 454 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • At or above the median of its peers on posts a day.
  • No local-time figure for evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

El Sol de Tijuana's posts drew 649 comments a day. The median of its peers: 623.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Sol de Tijuana's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How El Sol de Tijuana posted, beside its peers

Its own posts beside its 28 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Sol de Tijuana
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Sol de Tijuana, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl Sol de TijuanaMedian of its peers
Monday 29 June8036.5
Tuesday 30 June7139
Wednesday 1 July9249
Thursday 2 July6539
Friday 3 July6942
Saturday 4 July6140
Sunday 5 July7237.5
Monday 6 July7749.5
Tuesday 7 July6542
Wednesday 8 July6739.5
Thursday 9 July6737.5
Friday 10 July6537.5
Saturday 11 July6135.5
Sunday 12 July6634
Monday 13 July5736
Tuesday 14 July6938.5
Wednesday 15 July7742
Thursday 16 July7337
Friday 17 July7239
Saturday 18 July5535.5
Sunday 19 July7135.5
Monday 20 July5334.5
Tuesday 21 July6538
Wednesday 22 July7738
Thursday 23 July5837
Friday 24 July7238
Saturday 25 July7433.5
Sunday 26 July7631.5
Monday 27 July5735
Tuesday 28 July6539.5
Wednesday 29 July7337.5
Thursday 30 July6439
Friday 31 July6239.5
Saturday 1 August5537.5
Sunday 2 August6733
Monday 3 August5535.5
Tuesday 4 August6139.5
Wednesday 5 August5841.5
Thursday 6 August6941.5
Friday 7 August6640
Saturday 8 August5836.5
Sunday 9 August5932
Monday 10 August5337
Tuesday 11 August6541
Wednesday 12 August7543
Thursday 13 August7442
Friday 14 August6940
Saturday 15 August5736.5
Sunday 16 August6135
Monday 17 August5637
Tuesday 18 August6142
Wednesday 19 August6040
Thursday 20 August6641.5
Friday 21 August6639
Saturday 22 August5835
Sunday 23 August6434
Monday 24 August5837
Tuesday 25 August6643
Wednesday 26 August6542.5
Thursday 27 August5844
Friday 28 August6939
Saturday 29 August5635
Sunday 30 August6834
Monday 31 August5338.5
Tuesday 1 September5842
Wednesday 2 September6739.5
Thursday 3 September6742.5
Friday 4 September5541.5
Saturday 5 September6134.5
Sunday 6 September6834
Monday 7 September5238.5
Tuesday 8 September7542.5
Wednesday 9 September6941.5
Thursday 10 September8141.5
Friday 11 September6037
Saturday 12 September6335.5
Sunday 13 September5834
Monday 14 September5236.5
Tuesday 15 September6336
Wednesday 16 September6842.5
Thursday 17 September7038
Friday 18 September6140
Saturday 19 September6235
Sunday 20 September7033.5

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by El Sol de Tijuana, and the median across its peers.
FormatEl Sol de TijuanaIts peers, median
Photo4%23%
Video or reel5%10%
Album24%27%
Link45%14%
Text only22%26%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.

We can't place El Sol de Tijuana's posts in local time: its country has several time zones and its Page doesn't say which it's in, so it has no hour, evening or weekend figures.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Sol de Tijuana's peers are 28 news publishers in Mexico with 100k to 1m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 28 peers, A to Z.

The peers

Its 28 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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