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The posting benchmark

New York Daily News on Facebook, beside its peers

How New York Daily News's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 10 peers: news publishers in the United States with 1m to 10m followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within United States

New York Daily News: 33.4 a day

Median in United States: at least 26.6 a day

That is 6.8 more a day than the median in United States.

Place the dots by

Posts a day8th/11Photos and video8th/11Evening postsWeekend day
Engagement per post9th/11Engagement a day7th/11Per 1,000 followers9th/11Comments per post7th/11Comments a day7th/11

New York Daily News, United States

8thof 11

Rank among its peers, highest first, posts a day

New York Daily News posted 33.4 times a day to Facebook. The median of its 10 peers: 40.5.

Its first gap: posts a day

7.1 more posts a day would reach its peers' median. What it would take

Peers: 10 news publishers in the United States with 1m to 10m followers, 12 weeks to 20 September 2026.

See all nine measures

New York Daily News's 10 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

New York Daily News beside 10 peers

New York Daily News and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day33.48th of 1140.5
Photos and video37.0%8th of 1153%
Evening posts30%No rankToo few peers
Weekend day66%No rankToo few peers
Engagement per post299th of 11162
Engagement a day22,4197th of 1130,323
Engagement per 1,000 followers0.00799th of 110.023
Comments per post1367th of 11168
Comments a day4,5557th of 116,544

What it would take

What would reaching the median of its peers take?

7.1more posts a day

50 a week, to reach the median of its peers: 40.5 a day, against 33.4 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    37.0% of its posts; the median of its peers 53.0%

    38 more of its 234 posts a week as photos or video: 87 now, 125 at the median
  • Too few of its peers have a figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

New York Daily News's posts drew 4,555 comments a day. The median of its peers: 6,544.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside New York Daily News's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How New York Daily News posted, beside its peers

Its own posts beside its 10 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • New York Daily News
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by New York Daily News, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayNew York Daily NewsMedian of its peers
Monday 29 June3240
Tuesday 30 June3647.5
Wednesday 1 July3746.5
Thursday 2 July2346
Friday 3 July2434.5
Saturday 4 July2828.5
Sunday 5 July2126
Monday 6 July2438.5
Tuesday 7 July2945
Wednesday 8 July2945
Thursday 9 July2942.5
Friday 10 July2446
Saturday 11 July2527.5
Sunday 12 July2327.5
Monday 13 July3138.5
Tuesday 14 July2744.5
Wednesday 15 July3746
Thursday 16 July3248.5
Friday 17 July3950
Saturday 18 July3131
Sunday 19 July2627
Monday 20 July4237
Tuesday 21 July3345
Wednesday 22 July4347
Thursday 23 July4546
Friday 24 July3143.5
Saturday 25 July2035
Sunday 26 July2229
Monday 27 July3141.5
Tuesday 28 July3641
Wednesday 29 July3847
Thursday 30 July3849.5
Friday 31 July3942
Saturday 1 August2327.5
Sunday 2 August1924.5
Monday 3 August3135.5
Tuesday 4 August3942
Wednesday 5 August4246
Thursday 6 August3942.5
Friday 7 August3642.5
Saturday 8 August3725.5
Sunday 9 August2019.5
Monday 10 August3439
Tuesday 11 August4246
Wednesday 12 August4244.5
Thursday 13 August4241
Friday 14 August3640.5
Saturday 15 August3332
Sunday 16 August2025.5
Monday 17 August3437
Tuesday 18 August3343
Wednesday 19 August4145
Thursday 20 August3348
Friday 21 August2845.5
Saturday 22 August2431.5
Sunday 23 August1827.5
Monday 24 August3237.5
Tuesday 25 August3245
Wednesday 26 August4146.5
Thursday 27 August4146.5
Friday 28 August3539.5
Saturday 29 August4233.5
Sunday 30 August2025
Monday 31 August3437
Tuesday 1 September2845.5
Wednesday 2 September4946.5
Thursday 3 September5847
Friday 4 September4546.5
Saturday 5 September2935
Sunday 6 September2132.5
Monday 7 September2736
Tuesday 8 September3043
Wednesday 9 September5049
Thursday 10 September4442.5
Friday 11 September5646
Saturday 12 September2834.5
Sunday 13 September3131.5
Monday 14 September3943
Tuesday 15 September3546.5
Wednesday 16 September4249
Thursday 17 September3948
Friday 18 September4548
Saturday 19 September3332.5
Sunday 20 September3126

Share of posts by local hour

Show the figures as a table
Share of posts by New York Daily News in each local hour, beside the median of its peers.
Local hourNew York Daily News
00:000.2%
01:000.1%
02:000.1%
03:000%
04:000%
05:000.1%
06:001.5%
07:000.4%
08:002.7%
09:005.4%
10:007.9%
11:007.8%
12:007.3%
13:007.2%
14:007.4%
15:007.1%
16:007.2%
17:007.7%
18:006.9%
19:006.3%
20:006.3%
21:004.9%
22:002.8%
23:002.7%

Posts a day by weekday

Show the figures as a table
Posts a day by New York Daily News on each local weekday, beside the median of its peers.
WeekdayNew York Daily News
Monday35.8
Tuesday37.9
Wednesday38.3
Thursday38.7
Friday34.8
Saturday29
Sunday19.6

What it posted

Show the figures as a table
Share of each format among posts by New York Daily News, and the median across its peers.
FormatNew York Daily NewsIts peers, median
Photo36.8%56%
Video or reel0%10%
Album0%1%
Link63%32%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • New York Daily News, 18:00 to midnight: 30%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

New York Daily News's peers are 10 news publishers in the United States with 1m to 10m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 10 peers, A to Z.

The peers

Its 10 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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