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The posting benchmark

The Sunday Post on Facebook, beside its peers

How The Sunday Post's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 11 peers: news publishers in the UK and Ireland with 10k to 100k followers.

Country
United Kingdom
Sub-region
UK and Ireland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within United Kingdom

The Sunday Post: 2.7 a day

Median in United Kingdom: 40.7 a day

That is 38 fewer a day than the median in United Kingdom.

Place the dots by

Posts a day11th/12Photos and video5th/12Evening posts1st/12Weekend day2nd/12
Engagement per post9th/12Engagement a day12th/12Per 1,000 followers8th/12Comments per post12th/12Comments a day12th/12

The Sunday Post, United Kingdom

11thof 12

Rank among its peers, highest first, posts a day

The Sunday Post posted 2.7 times a day to Facebook, 65% less than the median of 11 news publishers in the UK and Ireland with 10k to 100k followers, 29 June to 20 September 2026.

Its first gap: posts a day

5 more posts a day would reach its peers' median. What it would take

See all nine measures

The Sunday Post's 11 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

The Sunday Post beside 11 peers

The Sunday Post and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day2.711th of 127.7
Photos and video26%5th of 1220%
Evening posts50%1st of 1220%
Weekend day167%2nd of 1269%
Engagement per post29th of 127
Engagement a day3212th of 12256
Engagement per 1,000 followers0.128th of 120.18
Comments per post0.812th of 124.7
Comments a day2.112th of 1243

What it would take

What would reaching the median of its peers take?

5more posts a day

35 a week, to reach the median of its peers: 7.7 a day, against 2.7 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video, evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

The Sunday Post's Facebook posts drew 2 comments a day, 95% less than the median of 11 news publishers in the UK and Ireland with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside The Sunday Post's.

Type its name, then choose it.

Or one of its peers

Day by day

How The Sunday Post posted, beside its peers

Its own posts beside its 11 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • The Sunday Post
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by The Sunday Post, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayThe Sunday PostMedian of its peers
Monday 29 June39
Tuesday 30 June18
Wednesday 1 July210
Thursday 2 July38
Friday 3 July29
Saturday 4 July35
Sunday 5 July45
Monday 6 July47
Tuesday 7 July28
Wednesday 8 July29
Thursday 9 July28
Friday 10 July27
Saturday 11 July25
Sunday 12 July58
Monday 13 July37
Tuesday 14 July29
Wednesday 15 July38
Thursday 16 July39
Friday 17 July37
Saturday 18 July44
Sunday 19 July44
Monday 20 July39
Tuesday 21 July39
Wednesday 22 July29
Thursday 23 July37
Friday 24 July28
Saturday 25 July45
Sunday 26 July47
Monday 27 July47
Tuesday 28 July210
Wednesday 29 July29
Thursday 30 July28
Friday 31 July39
Saturday 1 August46
Sunday 2 August36
Monday 3 August38
Tuesday 4 August28
Wednesday 5 August38
Thursday 6 August47
Friday 7 August19
Saturday 8 August45
Sunday 9 August47
Monday 10 August59
Tuesday 11 August111
Wednesday 12 August29
Thursday 13 August28
Friday 14 August19
Saturday 15 August35
Sunday 16 August47
Monday 17 August39
Tuesday 18 August19
Wednesday 19 August18
Thursday 20 August37
Friday 21 August38
Saturday 22 August24
Sunday 23 August68
Monday 24 August29
Tuesday 25 August18
Wednesday 26 August210
Thursday 27 August29
Friday 28 August38
Saturday 29 August25
Sunday 30 August46
Monday 31 August38
Tuesday 1 September010
Wednesday 2 September18
Thursday 3 September28
Friday 4 September18
Saturday 5 September35
Sunday 6 September57
Monday 7 September58
Tuesday 8 September27
Wednesday 9 September28
Thursday 10 September17
Friday 11 September18
Saturday 12 September35
Sunday 13 September55
Monday 14 September38
Tuesday 15 September210
Wednesday 16 September28
Thursday 17 September28
Friday 18 September18
Saturday 19 September35
Sunday 20 September65

Share of posts by local hour

Show the figures as a table
Share of posts by The Sunday Post in each local hour, beside the median of its peers.
Local hourThe Sunday PostMedian of its peers
00:000%0%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:000%0.3%
07:000%1.7%
08:001.8%10.2%
09:000.9%3.6%
10:000.9%10.2%
11:000.9%5.3%
12:007%12.8%
13:000.9%4.7%
14:003.5%6.2%
15:009.7%9.1%
16:0012.3%6.7%
17:0011.9%8.6%
18:0011%5.8%
19:0016.7%7.7%
20:009.7%4.3%
21:0010.6%2.4%
22:001.8%0.4%
23:000.4%0%

Posts a day by weekday

Show the figures as a table
Posts a day by The Sunday Post on each local weekday, beside the median of its peers.
WeekdayThe Sunday PostMedian of its peers
Monday3.428.83
Tuesday1.589.17
Wednesday28.33
Thursday2.427.92
Friday1.928.25
Saturday3.085.17
Sunday4.57.33

What it posted

Show the figures as a table
Share of each format among posts by The Sunday Post, and the median across its peers.
FormatThe Sunday PostIts peers, median
Photo17%16%
Video or reel0%0%
Album8%0%
Link74%83%
Text only0%1%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • The Sunday Post, 18:00 to midnight: 50%
  • Median of its peers, 18:00 to midnight: 20%
  • On a weekend day, The Sunday Post posted 167% of a weekday's posts. The median of its peers: 69%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

The Sunday Post's peers are 11 news publishers in the UK and Ireland with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 11 peers, A to Z.

The peers

Its 11 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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