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The posting benchmark

Roscommon Herald on Facebook, beside its peers

How Roscommon Herald's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 156 peers: news publishers and digital-native newsrooms in Europe with 10k to 100k followers.

Country
Ireland
Sub-region
UK and Ireland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Ireland

Roscommon Herald: 10 a day

Median in Ireland: 9.5 a day

That is 0.5 more a day than the median in Ireland.

Place the dots by

Posts a day73rd/157Photos and video120th/157Evening posts131st/157Weekend day100th/155
Engagement per post113th/157Engagement a day123rd/157Per 1,000 followers108th/157Comments per post138th/157Comments a day133rd/157

Roscommon Herald, Ireland

73rdof 157

Rank among its peers, highest first, posts a day

Roscommon Herald posted 10 times a day to Facebook. The median of its 156 peers: 9.

Its first gap: evening posts

8 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

Peers: 156 news publishers and digital-native newsrooms in Europe with 10k to 100k followers, 12 weeks to 20 September 2026.

See all nine measures

Roscommon Herald's 156 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Roscommon Herald beside 156 peers

Roscommon Herald and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day1073rd of 1579
Photos and video9%120th of 15727%
Evening posts15%131st of 15726%
Weekend day69%100th of 15576%
Engagement per post6113th of 15712
Engagement a day250123rd of 157602
Engagement per 1,000 followers0.18108th of 1570.32
Comments per post2.1138th of 15710
Comments a day21133rd of 15790

What it would take

What would reaching the median of its peers take?

Roscommon Herald's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

8more posts a week

between 18:00 and midnight, of its 70 a week: 11 now, 19 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Roscommon Herald
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Roscommon Herald, 18:00 to midnight: 15%
  • Median of its peers, 18:00 to midnight: 26%
Show as a table
Posts in each local hour, beside the median of its peers
HourRoscommon HeraldMedian of its peers
00:000.2%0.1%
01:000.0%0.0%
02:000.0%0.0%
03:000.0%0.0%
04:000.0%0.0%
05:000.0%0.0%
06:000.3%3.4%
07:002.5%5.3%
08:006.4%6.6%
09:008.7%6.3%
10:0012.5%6.2%
11:009.9%6.7%
12:009.3%6.8%
13:006.9%6.4%
14:008.6%6.5%
15:007.7%6.4%
16:006.3%6.5%
17:005.6%6.6%
18:003.3%7.1%
19:003.0%7.3%
20:001.7%6.1%
21:003.0%3.8%
22:002.3%1.5%
23:001.8%0.4%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Photos and video

    9% of its posts; the median of its peers 27%

    12 more of its 70 posts a week as photos or video: 7 now, 19 at the median

  • Weekend day

    A weekend day: 69% of a weekday's posts; the median of its peers 76%

    2 more posts a weekend, all on Sunday
  • At or above the median of its peers on posts a day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Roscommon Herald's Facebook posts drew 21 comments a day, at least 76% less than the median of 156 news publishers and digital-native newsrooms in Europe with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Roscommon Herald's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Roscommon Herald posted, beside its peers

Its own posts beside its 156 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Roscommon Herald
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Roscommon Herald, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayRoscommon HeraldMedian of its peers
Monday 29 June1010
Tuesday 30 June1210
Wednesday 1 July1310
Thursday 2 July1310.5
Friday 3 July1111
Saturday 4 July58
Sunday 5 July58
Monday 6 July1110
Tuesday 7 July1210
Wednesday 8 July1810
Thursday 9 July1010
Friday 10 July810
Saturday 11 July107
Sunday 12 July88
Monday 13 July810
Tuesday 14 July1710
Wednesday 15 July1810
Thursday 16 July910
Friday 17 July1010
Saturday 18 July68
Sunday 19 July37
Monday 20 July109
Tuesday 21 July199
Wednesday 22 July179.5
Thursday 23 July79
Friday 24 July119
Saturday 25 July87
Sunday 26 July67
Monday 27 July79
Tuesday 28 July1410
Wednesday 29 July179
Thursday 30 July1410
Friday 31 July109
Saturday 1 August118
Sunday 2 August97
Monday 3 August89
Tuesday 4 August1010
Wednesday 5 August1210
Thursday 6 August710
Friday 7 August79.5
Saturday 8 August47
Sunday 9 August77.5
Monday 10 August810
Tuesday 11 August1410
Wednesday 12 August911
Thursday 13 August1011
Friday 14 August1310
Saturday 15 August98.5
Sunday 16 August28
Monday 17 August1110
Tuesday 18 August1311
Wednesday 19 August1110
Thursday 20 August611
Friday 21 August1011
Saturday 22 August87
Sunday 23 August58
Monday 24 August1310.5
Tuesday 25 August1010
Wednesday 26 August1210
Thursday 27 August1210
Friday 28 August811.5
Saturday 29 August178
Sunday 30 August197
Monday 31 August1210
Tuesday 1 September1110
Wednesday 2 September810
Thursday 3 September1110
Friday 4 September1510.5
Saturday 5 September88
Sunday 6 September78
Monday 7 September711
Tuesday 8 September89.5
Wednesday 9 September1310
Thursday 10 September810.5
Friday 11 September710
Saturday 12 September78
Sunday 13 September58
Monday 14 September810.5
Tuesday 15 September1311
Wednesday 16 September1010
Thursday 17 September1011
Friday 18 September811
Saturday 19 September88
Sunday 20 September48

Share of posts by local hour

Show the figures as a table
Share of posts by Roscommon Herald in each local hour, beside the median of its peers.
Local hourRoscommon HeraldMedian of its peers
00:000.2%0.1%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000%0%
06:000.3%3.4%
07:002.5%5.3%
08:006.4%6.6%
09:008.7%6.3%
10:0012.5%6.2%
11:009.9%6.7%
12:009.3%6.8%
13:006.9%6.4%
14:008.6%6.5%
15:007.7%6.4%
16:006.3%6.5%
17:005.6%6.6%
18:003.3%7.1%
19:003%7.3%
20:001.7%6.1%
21:003%3.8%
22:002.3%1.5%
23:001.8%0.4%

Posts a day by weekday

Show the figures as a table
Posts a day by Roscommon Herald on each local weekday, beside the median of its peers.
WeekdayRoscommon HeraldMedian of its peers
Monday9.429.93
Tuesday12.79.63
Wednesday13.310.2
Thursday9.7510.3
Friday9.7510.1
Saturday8.57.75
Sunday6.677.88

What it posted

Show the figures as a table
Share of each format among posts by Roscommon Herald, and the median across its peers.
FormatRoscommon HeraldIts peers, median
Photo8%19%
Video or reel1%3%
Album1%0%
Link90%78%
Text only1%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Roscommon Herald, 18:00 to midnight: 15%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, Roscommon Herald posted 69% of a weekday's posts. The median of its peers: 76%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Roscommon Herald's peers are 156 news publishers and digital-native newsrooms in Europe with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 156 peers, A to Z.

The peers

Its 156 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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