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The posting benchmark

El Heraldo de Chihuahua on Facebook, beside its peers

How El Heraldo de Chihuahua's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 24 peers: news publishers in Mexico with 200k to 2m followers.

Country
Mexico
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Mexico

El Heraldo de Chihuahua: 62 a day

Median in Mexico: 41.7 a day

That is 20.3 more a day than the median in Mexico.

Place the dots by

Posts a day5th/25Photos and video16th/25Evening postsWeekend day
Engagement per post6th/25Engagement a day7th/25Per 1,000 followers5th/25Comments per post8th/25Comments a day6th/25

El Heraldo de Chihuahua, Mexico

5thof 25

Rank among its peers, highest first, posts a day

El Heraldo de Chihuahua posted 62 times a day to Facebook, 49% more than the median of 24 news publishers in Mexico with 200k to 2m followers, 29 June to 20 September 2026.

The comments its posts draw

1,804 comments a day, 2.5 times the median of its peers. What it would take

See all nine measures

El Heraldo de Chihuahua's 24 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

El Heraldo de Chihuahua beside 24 peers

El Heraldo de Chihuahua and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day625th of 2541.7
Photos and video56%16th of 2562%
Evening postsNot countedNo rankToo few peers
Weekend dayNot countedNo rankToo few peers
Engagement per post386th of 2521
Engagement a day10,9477th of 256,203
Engagement per 1,000 followers0.0745th of 250.043
Comments per post298th of 2520
Comments a day1,8046th of 25717

The comments

The comments its posts draw

1,804comments a day

on its Facebook posts, 2.5 times the median of its peers (717)

Spread evenly over 24 hours, that is 75 an hour, about 1 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: El Heraldo de Chihuahua beside its 24 peers

  • El Heraldo de Chihuahua: 1,804 a day
  • Median of its peers: 717
  • 90th percentile of its peers: 2,542
  • Middle half of its peers: 446 to 1,245
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Photos and video

    56% of its posts; the median of its peers 62%

    29 more of its 434 posts a week as photos or video: 241 now, 270 at the median
  • At or above the median of its peers on posts a day.
  • No local-time figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside El Heraldo de Chihuahua's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How El Heraldo de Chihuahua posted, beside its peers

Its own posts beside its 24 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • El Heraldo de Chihuahua
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by El Heraldo de Chihuahua, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEl Heraldo de ChihuahuaMedian of its peers
Monday 29 June6042.5
Tuesday 30 June7741.5
Wednesday 1 July9154
Thursday 2 July6542
Friday 3 July7047
Saturday 4 July6240.5
Sunday 5 July4139
Monday 6 July6759.5
Tuesday 7 July7343
Wednesday 8 July5944.5
Thursday 9 July8239.5
Friday 10 July6541
Saturday 11 July4740.5
Sunday 12 July5339.5
Monday 13 July6441
Tuesday 14 July7143
Wednesday 15 July6642.5
Thursday 16 July7142
Friday 17 July7344.5
Saturday 18 July4637.5
Sunday 19 July4943
Monday 20 July6438
Tuesday 21 July7839
Wednesday 22 July7142.5
Thursday 23 July7841
Friday 24 July6543.5
Saturday 25 July4836.5
Sunday 26 July5641
Monday 27 July6739.5
Tuesday 28 July7341
Wednesday 29 July6342
Thursday 30 July6643
Friday 31 July5542
Saturday 1 August4938
Sunday 2 August4236.5
Monday 3 August5838.5
Tuesday 4 August7744
Wednesday 5 August6644
Thursday 6 August6344.5
Friday 7 August5243
Saturday 8 August5235
Sunday 9 August2836
Monday 10 August5743
Tuesday 11 August6243
Wednesday 12 August6145
Thursday 13 August6743.5
Friday 14 August5943.5
Saturday 15 August5840
Sunday 16 August3735
Monday 17 August7638
Tuesday 18 August7543.5
Wednesday 19 August8345.5
Thursday 20 August6944
Friday 21 August7642
Saturday 22 August5738.5
Sunday 23 August4638
Monday 24 August6138.5
Tuesday 25 August6543
Wednesday 26 August7843
Thursday 27 August7644
Friday 28 August6540.5
Saturday 29 August6135.5
Sunday 30 August4138.5
Monday 31 August5441.5
Tuesday 1 September6945
Wednesday 2 September6745.5
Thursday 3 September7344
Friday 4 September4943
Saturday 5 September5936.5
Sunday 6 September3839.5
Monday 7 September5540
Tuesday 8 September7444.5
Wednesday 9 September7345
Thursday 10 September6944
Friday 11 September6343
Saturday 12 September4839.5
Sunday 13 September3937.5
Monday 14 September5939
Tuesday 15 September6339
Wednesday 16 September5045.5
Thursday 17 September7940.5
Friday 18 September7442.5
Saturday 19 September7437
Sunday 20 September2337

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by El Heraldo de Chihuahua, and the median across its peers.
FormatEl Heraldo de ChihuahuaIts peers, median
Photo6%23%
Video or reel5%12%
Album45%25%
Link22%13%
Text only22%26%
Other1%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.

We can't place El Heraldo de Chihuahua's posts in local time: its country has several time zones and its Page doesn't say which it's in, so it has no hour, evening or weekend figures.

Who is it compared with?Where each of its peers is based, and every one of them by name.

El Heraldo de Chihuahua's peers are 24 news publishers in Mexico with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 24 peers, A to Z.

The peers

Its 24 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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