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The posting benchmark

CNA on Facebook, beside its peers

How CNA's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 31 peers: broadcasters in Asia with 2m to 20m followers.

Country
Singapore
Sub-region
South-East Asia
Region
Asia
Kind
Broadcaster
Followers
1m to 10m

Within Singapore

CNA: 49.9 a day

No median is printed for Singapore.

Place the dots by

Posts a day28th/32Photos and video31st/32Evening posts31st/31Weekend day28th/30
Engagement per post6th/32Engagement a day16th/32Per 1,000 followers5th/32Comments per post3rd/32Comments a day14th/32

CNA, Singapore

28thof 32

Rank among its peers, highest first, posts a day

CNA posted 49.9 times a day to Facebook, 69% less than the median of 31 broadcasters in Asia with 2m to 20m followers, 29 June to 20 September 2026.

Its first gap: posts a day

109 more posts a day would reach its peers' median. What it would take

See all nine measures

CNA's 31 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

CNA beside 31 peers

CNA and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day49.928th of 32159
Photos and video28%31st of 3283%
Evening posts22%31st of 3130%
Weekend day46%28th of 3086%
Engagement per post1826th of 3272
Engagement a day68,21016th of 3266,492
Engagement per 1,000 followers0.0365th of 320.012
Comments per post1293rd of 3240
Comments a day6,44914th of 325,245

What it would take

What would reaching the median of its peers take?

109more posts a day

764 a week, to reach the median of its peers: 159 a day, against 49.9 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Photos and video

    28% of its posts; the median of its peers 83%

    191 more of its 349 posts a week as photos or video: 97 now, 288 at the median

  • Evening posts

    18:00 to midnight: 22% of its posts; the median of its peers 30%

    29 more of its 349 posts a week between 18:00 and midnight: 75 now, 104 at the median

  • Weekend day

    A weekend day: 46% of a weekday's posts; the median of its peers 86%

    48 more posts a weekend: 25 on Saturday and 23 on Sunday

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

CNA's posts drew 6,449 comments a day, 1.2 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside CNA's.

Type its name, then choose it.

Or one of its peers

Day by day

How CNA posted, beside its peers

Its own posts beside its 31 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • CNA
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by CNA, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayCNAMedian of its peers
Monday 29 June52161
Tuesday 30 June69147
Wednesday 1 July54162
Thursday 2 July57155
Friday 3 July53141
Saturday 4 July22122
Sunday 5 July21109
Monday 6 July51162
Tuesday 7 July63145
Wednesday 8 July58152
Thursday 9 July48157
Friday 10 July56163
Saturday 11 July29139
Sunday 12 July32101
Monday 13 July42155
Tuesday 14 July54176
Wednesday 15 July51185
Thursday 16 July57175
Friday 17 July58181
Saturday 18 July20133
Sunday 19 July21117
Monday 20 July62174
Tuesday 21 July53189
Wednesday 22 July72178
Thursday 23 July55170
Friday 24 July55156
Saturday 25 July22142
Sunday 26 July25112
Monday 27 July52189
Tuesday 28 July62191
Wednesday 29 July61180
Thursday 30 July58181
Friday 31 July60162
Saturday 1 August33147
Sunday 2 August25135
Monday 3 August51193
Tuesday 4 August74184
Wednesday 5 August61191
Thursday 6 August55182
Friday 7 August62182
Saturday 8 August25148
Sunday 9 August42143
Monday 10 August28199
Tuesday 11 August49199
Wednesday 12 August56185
Thursday 13 August55183
Friday 14 August60170
Saturday 15 August33145
Sunday 16 August29127
Monday 17 August59186
Tuesday 18 August60172
Wednesday 19 August54181
Thursday 20 August54182
Friday 21 August55172
Saturday 22 August18140
Sunday 23 August74129
Monday 24 August52168
Tuesday 25 August61190
Wednesday 26 August60175
Thursday 27 August72171
Friday 28 August58161
Saturday 29 August24149
Sunday 30 August29144
Monday 31 August57167
Tuesday 1 September58187
Wednesday 2 September61185
Thursday 3 September65186
Friday 4 September74168
Saturday 5 September32138
Sunday 6 September24101
Monday 7 September51159
Tuesday 8 September88159
Wednesday 9 September69159
Thursday 10 September77165
Friday 11 September51185
Saturday 12 September29163
Sunday 13 September26131
Monday 14 September52166
Tuesday 15 September67193
Wednesday 16 September65169
Thursday 17 September60176
Friday 18 September61168
Saturday 19 September23139
Sunday 20 September29122

Share of posts by local hour

Show the figures as a table
Share of posts by CNA in each local hour, beside the median of its peers.
Local hourCNAMedian of its peers
00:000.2%0.8%
01:000%0.2%
02:000%0.2%
03:000%0.1%
04:000%0%
05:000%0.1%
06:001.6%1.2%
07:005.7%4.1%
08:006.2%4.8%
09:005.1%5.1%
10:008.8%5.7%
11:008%6.5%
12:008.4%6.6%
13:005.8%6.6%
14:006.9%6.6%
15:007.3%6.6%
16:007%6.8%
17:007.4%6.9%
18:006.2%6.4%
19:004.1%6%
20:004.1%5.5%
21:003%5.2%
22:002.5%4.3%
23:001.7%3.7%

Posts a day by weekday

Show the figures as a table
Posts a day by CNA on each local weekday, beside the median of its peers.
WeekdayCNAMedian of its peers
Monday50.7180
Tuesday62.8182
Wednesday60.1177
Thursday59.8174
Friday61.8167
Saturday26.1151
Sunday28.3130

What it posted

Show the figures as a table
Share of each format among posts by CNA, and the median across its peers.
FormatCNAIts peers, median
Photo5%27%
Video or reel20.5%62%
Album2%1%
Link72.1%8%
Text only0%2%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • CNA, 18:00 to midnight: 22%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, CNA posted 46% of a weekday's posts. The median of its peers: 86%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

CNA's peers are 31 broadcasters in Asia with 2m to 20m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 31 peers, A to Z.

The peers

Its 31 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us