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The posting benchmark

Coast Community News on Facebook, beside its peers

How Coast Community News's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 12 peers: news publishers and digital-native newsrooms in Australia with 10k to 100k followers.

Country
Australia
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Australia

Coast Community News: 1.1 a day

Median in Australia: 17.9 a day

That is 16.8 fewer a day than the median in Australia.

Place the dots by

Posts a day12th/13Photos and video3rd/13Evening postsWeekend day
Engagement per post3rd/13Engagement a day11th/13Per 1,000 followers3rd/13Comments per post4th/13Comments a day11th/13

Coast Community News, Australia

12thof 13

Rank among its peers, highest first, posts a day

Coast Community News posted 1.1 times a day to Facebook, 90% less than the median of 12 news publishers and digital-native newsrooms in Australia with 10k to 100k followers, 29 June to 20 September 2026.

Its first gap: posts a day

10.4 more posts a day would reach its peers' median. What it would take

See all nine measures

Coast Community News's 12 peers, lifted out of the 961 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v5.

At a glance

Coast Community News beside 12 peers

Coast Community News and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v5.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day1.112th of 1311.5
Photos and video98%3rd of 1324%
Evening posts8%No rankToo few peers
Weekend day61%No rankToo few peers
Engagement per post253rd of 139
Engagement a day7811th of 13594
Engagement per 1,000 followers1.43rd of 130.15
Comments per post184th of 136.6
Comments a day2011th of 1381

What it would take

What would reaching the median of its peers take?

10.4more posts a day

73 a week, to reach the median of its peers: 11.5 a day, against 1.1 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • At or above the median of its peers on photos and video.
  • Too few of its peers have a figure for evening posts and a weekend day.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Coast Community News's Facebook posts drew 20 comments a day, 75% less than the median of 12 news publishers and digital-native newsrooms in Australia with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Coast Community News's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Coast Community News posted, beside its peers

Its own posts beside its 12 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Coast Community News
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Coast Community News, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayCoast Community NewsMedian of its peers
Monday 29 June012
Tuesday 30 June113.5
Wednesday 1 July212.5
Thursday 2 July114
Friday 3 July012
Saturday 4 July16
Sunday 5 July15
Monday 6 July012
Tuesday 7 July112
Wednesday 8 July212
Thursday 9 July112.5
Friday 10 July013.5
Saturday 11 July05
Sunday 12 July15
Monday 13 July212.5
Tuesday 14 July212
Wednesday 15 July010
Thursday 16 July214.5
Friday 17 July313
Saturday 18 July04
Sunday 19 July14.5
Monday 20 July312.5
Tuesday 21 July013
Wednesday 22 July113.5
Thursday 23 July212
Friday 24 July112.5
Saturday 25 July26
Sunday 26 July05.5
Monday 27 July214
Tuesday 28 July013
Wednesday 29 July212.5
Thursday 30 July012.5
Friday 31 July08
Saturday 1 August15
Sunday 2 August14.5
Monday 3 August112
Tuesday 4 August112
Wednesday 5 August211
Thursday 6 August213.5
Friday 7 August213.5
Saturday 8 August04
Sunday 9 August25
Monday 10 August113
Tuesday 11 August211
Wednesday 12 August112
Thursday 13 August312
Friday 14 August112.5
Saturday 15 August05
Sunday 16 August05
Monday 17 August012
Tuesday 18 August111.5
Wednesday 19 August111
Thursday 20 August112.5
Friday 21 August113
Saturday 22 August15
Sunday 23 August15
Monday 24 August111.5
Tuesday 25 August113
Wednesday 26 August214.5
Thursday 27 August214
Friday 28 August012
Saturday 29 August25
Sunday 30 August05
Monday 31 August112.5
Tuesday 1 September212.5
Wednesday 2 September112.5
Thursday 3 September012.5
Friday 4 September214
Saturday 5 September16
Sunday 6 September05.5
Monday 7 September112
Tuesday 8 September111.5
Wednesday 9 September213
Thursday 10 September212.5
Friday 11 September012.5
Saturday 12 September15.5
Sunday 13 September05.5
Monday 14 September110
Tuesday 15 September311
Wednesday 16 September013.5
Thursday 17 September412
Friday 18 September113
Saturday 19 September06
Sunday 20 September15.5

Share of posts by local hour

Show the figures as a table
Share of posts by Coast Community News in each local hour, beside the median of its peers.
Local hourCoast Community News
00:000%
01:000%
02:000%
03:000%
04:000%
05:000%
06:004.3%
07:0012%
08:009.8%
09:008.7%
10:0012%
11:0011.9%
12:008.7%
13:007.6%
14:004.3%
15:005.4%
16:004.3%
17:003.3%
18:001.1%
19:003.3%
20:002.2%
21:001.1%
22:000%
23:000%

Posts a day by weekday

Show the figures as a table
Posts a day by Coast Community News on each local weekday, beside the median of its peers.
WeekdayCoast Community News
Monday1.08
Tuesday1.17
Wednesday1.33
Thursday1.58
Friday1
Saturday0.917
Sunday0.583

What it posted

Show the figures as a table
Share of each format among posts by Coast Community News, and the median across its peers.
FormatCoast Community NewsIts peers, median
Photo88%9%
Video or reel4%1%
Album5%0%
Link2%90%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Coast Community News, 18:00 to midnight: 8%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v5.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Coast Community News's peers are 12 news publishers and digital-native newsrooms in Australia with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 12 peers, A to Z.

The peers

Its 12 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us