Skip to content

The posting benchmark

Samayam Tamil on Facebook, beside its peers

How Samayam Tamil's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 19 peers: news publishers in India with 500k to 5m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within India

Samayam Tamil: 44.1 a day

Median in India: 93.1 a day

That is 49 fewer a day than the median in India.

Place the dots by

Posts a day16th/20Photos and video3rd/20Evening posts11th/20Weekend day18th/20
Engagement per post3rd/20Engagement a day11th/20Per 1,000 followers1st/20Comments per post5th/20Comments a day10th/20

Samayam Tamil, India

16thof 20

Rank among its peers, highest first, posts a day

Samayam Tamil posted 44.1 times a day to Facebook, 55% less than the median of 19 news publishers in India with 500k to 5m followers, 29 June to 20 September 2026.

Its first gap: posts a day

54.2 more posts a day would reach its peers' median. What it would take

See all nine measures

Samayam Tamil's 19 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Samayam Tamil beside 19 peers

Samayam Tamil and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day44.116th of 2098.3
Photos and videoover 99%3rd of 2047%
Evening posts26%11th of 2027%
Weekend day54%18th of 2088%
Engagement per post393rd of 2014
Engagement a day13,28111th of 2018,243
Engagement per 1,000 followers0.0281st of 200.0078
Comments per post345th of 2016
Comments a day1,47710th of 201,471

What it would take

What would reaching the median of its peers take?

54.2more posts a day

380 a week, to reach the median of its peers: 98.3 a day, against 44.1 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Evening posts

    18:00 to midnight: 25.8% of its posts; the median of its peers 27.1%

    4 more of its 309 posts a week between 18:00 and midnight: 80 now, 84 at the median

  • Weekend day

    A weekend day: 54% of a weekday's posts; the median of its peers 88%

    35 more posts a weekend: 15 on Saturday and 20 on Sunday
  • At or above the median of its peers on photos and video.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Samayam Tamil's posts drew 1,477 comments a day. The median of its peers: 1,471.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Samayam Tamil's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Samayam Tamil posted, beside its peers

Its own posts beside its 19 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Samayam Tamil
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Samayam Tamil, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DaySamayam TamilMedian of its peers
Monday 29 June3487
Tuesday 30 June4181
Wednesday 1 July3996
Thursday 2 July4887
Friday 3 July2885
Saturday 4 July3387
Sunday 5 July2172
Monday 6 July4383
Tuesday 7 July4885
Wednesday 8 July4890
Thursday 9 July5387
Friday 10 July3793
Saturday 11 July2790
Sunday 12 July2165
Monday 13 July4086
Tuesday 14 July4982
Wednesday 15 July4190
Thursday 16 July3383
Friday 17 July2878
Saturday 18 July1484
Sunday 19 July1959
Monday 20 July44103
Tuesday 21 July5998
Wednesday 22 July5994
Thursday 23 July68104
Friday 24 July68105
Saturday 25 July4586
Sunday 26 July3180
Monday 27 July7395
Tuesday 28 July5899
Wednesday 29 July63107
Thursday 30 July63100
Friday 31 July5286
Saturday 1 August4193
Sunday 2 August2275
Monday 3 August4496
Tuesday 4 August5891
Wednesday 5 August5597
Thursday 6 August6786
Friday 7 August54100
Saturday 8 August3285
Sunday 9 August2374
Monday 10 August6494
Tuesday 11 August5997
Wednesday 12 August5897
Thursday 13 August56102
Friday 14 August5194
Saturday 15 August1783
Sunday 16 August3063
Monday 17 August5694
Tuesday 18 August5280
Wednesday 19 August4482
Thursday 20 August4290
Friday 21 August6198
Saturday 22 August3373
Sunday 23 August2265
Monday 24 August5487
Tuesday 25 August5393
Wednesday 26 August5296
Thursday 27 August44105
Friday 28 August45107
Saturday 29 August2477
Sunday 30 August2475
Monday 31 August39107
Tuesday 1 September43108
Wednesday 2 September50111
Thursday 3 September8183
Friday 4 September44113
Saturday 5 September2773
Sunday 6 September2578
Monday 7 September4898
Tuesday 8 September65113
Wednesday 9 September49109
Thursday 10 September5395
Friday 11 September4192
Saturday 12 September24113
Sunday 13 September2884
Monday 14 September4574
Tuesday 15 September4494
Wednesday 16 September57109
Thursday 17 September44104
Friday 18 September57100
Saturday 19 September4188
Sunday 20 September3279

Share of posts by local hour

Show the figures as a table
Share of posts by Samayam Tamil in each local hour, beside the median of its peers.
Local hourSamayam TamilMedian of its peers
00:000.1%1%
01:000%0.6%
02:000%0.2%
03:000%0.1%
04:000%0.2%
05:000.1%0.3%
06:002.4%1.7%
07:002.4%3.4%
08:002.1%4.7%
09:004.2%5.5%
10:008.1%7.2%
11:007.5%6.3%
12:008.8%6.9%
13:007.3%7%
14:007.5%6.5%
15:009.1%7.3%
16:008.9%6.8%
17:005.7%6.5%
18:004.9%5.9%
19:005%5%
20:005.3%5%
21:003.7%5%
22:006.2%4%
23:000.7%2.9%

Posts a day by weekday

Show the figures as a table
Posts a day by Samayam Tamil on each local weekday, beside the median of its peers.
WeekdaySamayam TamilMedian of its peers
Monday48.7106
Tuesday52.596.8
Wednesday51.298.5
Thursday54.3106
Friday47.1102
Saturday3082.5
Sunday24.869.3

What it posted

Show the figures as a table
Share of each format among posts by Samayam Tamil, and the median across its peers.
FormatSamayam TamilIts peers, median
Photo77%35%
Video or reel23%8%
Album0%1%
Link0%56%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Samayam Tamil, 18:00 to midnight: 26%
  • Median of its peers, 18:00 to midnight: 27%
  • On a weekend day, Samayam Tamil posted 54% of a weekday's posts. The median of its peers: 88%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Samayam Tamil's peers are 19 news publishers in India with 500k to 5m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 19 peers, A to Z.

The peers

Its 19 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us