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The posting benchmark

Hindustan (Live Hindustan) on Facebook, beside its peers

How Hindustan (Live Hindustan)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 25 peers: news publishers in India with 1m to 10m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within India

Hindustan (Live Hindustan): 102 a day

Median in India: 93.1 a day

That is 8.9 more a day than the median in India.

Place the dots by

Posts a day17th/26Photos and video16th/26Evening posts13th/26Weekend day4th/26
Engagement per post7th/26Engagement a day18th/26Per 1,000 followers10th/26Comments per post13th/26Comments a day13th/26

Hindustan (Live Hindustan), India

17thof 26

Rank among its peers, highest first, posts a day

Hindustan (Live Hindustan) posted 102 times a day to Facebook. The median of its 25 peers: 131.

Its first gap: posts a day

29 more posts a day would reach its peers' median. What it would take

Peers: 25 news publishers in India with 1m to 10m followers, 12 weeks to 20 September 2026.

See all nine measures

Hindustan (Live Hindustan)'s 25 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Hindustan (Live Hindustan) beside 25 peers

Hindustan (Live Hindustan) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day10217th of 26131
Photos and video55%16th of 2666%
Evening posts29%13th of 2628%
Weekend day100%4th of 2681%
Engagement per post407th of 2622
Engagement a day18,24318th of 2625,454
Engagement per 1,000 followers0.01210th of 260.0071
Comments per post2713th of 2623
Comments a day2,77513th of 262,549

What it would take

What would reaching the median of its peers take?

29more posts a day

203 a week, to reach the median of its peers: 131 a day, against 102 now

Arithmetic on the figures above. It isn't a forecast.

The other measures, in posts

  • Photos and video

    55% of its posts; the median of its peers 66%

    77 more of its 714 posts a week as photos or video: 393 now, 470 at the median
  • At or above the median of its peers on evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Hindustan (Live Hindustan)'s posts drew 2,775 comments a day, 1.1 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Hindustan (Live Hindustan)'s.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Hindustan (Live Hindustan) posted, beside its peers

Its own posts beside its 25 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Hindustan (Live Hindustan)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Hindustan (Live Hindustan), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayHindustan (Live Hindustan)Median of its peers
Monday 29 June98130
Tuesday 30 June98139
Wednesday 1 July99134
Thursday 2 July104118
Friday 3 July95127
Saturday 4 July92100
Sunday 5 July87100
Monday 6 July99137
Tuesday 7 July95127
Wednesday 8 July108131
Thursday 9 July107133
Friday 10 July93121
Saturday 11 July96115
Sunday 12 July7794
Monday 13 July103124
Tuesday 14 July101130
Wednesday 15 July99135
Thursday 16 July103134
Friday 17 July92129
Saturday 18 July106124
Sunday 19 July8496
Monday 20 July103133
Tuesday 21 July100136
Wednesday 22 July102120
Thursday 23 July104129
Friday 24 July105129
Saturday 25 July112131
Sunday 26 July99105
Monday 27 July114142
Tuesday 28 July104128
Wednesday 29 July99134
Thursday 30 July110131
Friday 31 July82128
Saturday 1 August93114
Sunday 2 August101105
Monday 3 August109135
Tuesday 4 August93132
Wednesday 5 August97130
Thursday 6 August86131
Friday 7 August100131
Saturday 8 August102114
Sunday 9 August101102
Monday 10 August102135
Tuesday 11 August97136
Wednesday 12 August97147
Thursday 13 August103146
Friday 14 August115140
Saturday 15 August114111
Sunday 16 August9197
Monday 17 August94138
Tuesday 18 August80149
Wednesday 19 August82152
Thursday 20 August102150
Friday 21 August98147
Saturday 22 August105115
Sunday 23 August100108
Monday 24 August95139
Tuesday 25 August89157
Wednesday 26 August104128
Thursday 27 August112132
Friday 28 August107117
Saturday 29 August110136
Sunday 30 August10999
Monday 31 August127137
Tuesday 1 September98144
Wednesday 2 September99147
Thursday 3 September118152
Friday 4 September116122
Saturday 5 September114106
Sunday 6 September10594
Monday 7 September133136
Tuesday 8 September113134
Wednesday 9 September89150
Thursday 10 September117150
Friday 11 September112142
Saturday 12 September126113
Sunday 13 September111106
Monday 14 September108115
Tuesday 15 September91135
Wednesday 16 September110149
Thursday 17 September121130
Friday 18 September103132
Saturday 19 September104106
Sunday 20 September110100

Share of posts by local hour

Show the figures as a table
Share of posts by Hindustan (Live Hindustan) in each local hour, beside the median of its peers.
Local hourHindustan (Live Hindustan)Median of its peers
00:001.4%0.7%
01:001%0.4%
02:001%0.2%
03:000.9%0.1%
04:000.9%0.2%
05:001%0.6%
06:004.9%1.8%
07:004.9%2.6%
08:005.1%3.9%
09:005.1%5.1%
10:005.5%6.5%
11:005.7%6.9%
12:005.8%7.3%
13:005.6%7%
14:006%6.8%
15:005.8%7.9%
16:005.5%7.3%
17:005.3%6.7%
18:004.9%6%
19:004.7%5.6%
20:004.6%5.4%
21:005.2%4.6%
22:004.7%3.8%
23:004.5%2.6%

Posts a day by weekday

Show the figures as a table
Posts a day by Hindustan (Live Hindustan) on each local weekday, beside the median of its peers.
WeekdayHindustan (Live Hindustan)Median of its peers
Monday106137
Tuesday96.8145
Wednesday98.5146
Thursday107144
Friday102134
Saturday107121
Sunday98.1111

What it posted

Show the figures as a table
Share of each format among posts by Hindustan (Live Hindustan), and the median across its peers.
FormatHindustan (Live Hindustan)Its peers, median
Photo34%46%
Video or reel13%13%
Album8%1%
Link4%41%
Text only41%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Hindustan (Live Hindustan), 18:00 to midnight: 29%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, Hindustan (Live Hindustan) posted 100% of a weekday's posts. The median of its peers: 81%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Hindustan (Live Hindustan)'s peers are 25 news publishers in India with 1m to 10m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 25 peers, A to Z.

The peers

Its 25 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us