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The posting benchmark

Eenadu on Facebook, beside its peers

How Eenadu's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 26 peers: news publishers in India with 500k to 5m followers.

Country
India
Sub-region
India
Region
Asia
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within India

Eenadu: 52.4 a day

Median in India: 93.1 a day

That is 40.7 fewer a day than the median in India.

Place the dots by

Posts a day17th/27Photos and video13th/27Evening posts22nd/27Weekend day2nd/27
Engagement per post10th/27Engagement a day21st/27Per 1,000 followers7th/27Comments per post24th/27Comments a day25th/27

Eenadu, India

17thof 27

Rank among its peers, highest first, posts a day

Eenadu posted 52.4 times a day to Facebook. The median of its 26 peers: 88.8.

Its first gap: evening posts

24 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

Peers: 26 news publishers in India with 500k to 5m followers, 12 weeks to 20 September 2026.

See all nine measures

Eenadu's 26 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Eenadu beside 26 peers

Eenadu and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day52.417th of 2788.8
Photos and video77%13th of 2764%
Evening posts20%22nd of 2726%
Weekend day103%2nd of 2782%
Engagement per post3210th of 2719
Engagement a day5,67921st of 2719,194
Engagement per 1,000 followers0.0257th of 270.011
Comments per post2.724th of 2720
Comments a day14325th of 271,713

What it would take

What would reaching the median of its peers take?

Eenadu's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

24more posts a week

between 18:00 and midnight, of its 367 a week: 73 now, 97 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Eenadu
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Eenadu, 18:00 to midnight: 19.8%
  • Median of its peers, 18:00 to midnight: 26.4%
Show as a table
Posts in each local hour, beside the median of its peers
HourEenaduMedian of its peers
00:000.0%0.7%
01:000.0%0.4%
02:000.0%0.2%
03:000.0%0.1%
04:000.0%0.1%
05:000.0%0.4%
06:004.2%1.8%
07:008.2%2.5%
08:005.5%4.1%
09:007.1%5.5%
10:008.8%7.2%
11:008.3%7.2%
12:007.6%7.1%
13:008.5%7.2%
14:006.7%6.7%
15:005.1%7.9%
16:004.9%7.4%
17:005.4%6.5%
18:004.4%6.2%
19:004.3%5.5%
20:003.9%5.3%
21:003.2%4.8%
22:003.7%3.7%
23:000.2%1.5%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Posts a day

    52.4 now; the median of its peers 88.8

    36.4 more a day, 255 a week
  • At or above the median of its peers on photos and video and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Eenadu's Facebook posts drew 143 comments a day, 92% less than the median of 26 news publishers in India with 500k to 5m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Eenadu's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Eenadu posted, beside its peers

Its own posts beside its 26 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Eenadu
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Eenadu, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEenaduMedian of its peers
Monday 29 June4386.5
Tuesday 30 June5680.5
Wednesday 1 July5191.5
Thursday 2 July5579
Friday 3 July5181.5
Saturday 4 July5285
Sunday 5 July5169.5
Monday 6 July4280
Tuesday 7 July5380
Wednesday 8 July5389.5
Thursday 9 July5779.5
Friday 10 July6288.5
Saturday 11 July6084
Sunday 12 July4262
Monday 13 July4982.5
Tuesday 14 July5180.5
Wednesday 15 July5590
Thursday 16 July6577.5
Friday 17 July5678
Saturday 18 July5878
Sunday 19 July4356
Monday 20 July4793
Tuesday 21 July6992.5
Wednesday 22 July5690.5
Thursday 23 July6997.5
Friday 24 July5298.5
Saturday 25 July5178
Sunday 26 July4671
Monday 27 July5488
Tuesday 28 July6589.5
Wednesday 29 July59103
Thursday 30 July5790
Friday 31 July5984
Saturday 1 August6787
Sunday 2 August5666.5
Monday 3 August4485.5
Tuesday 4 August5984
Wednesday 5 August5187.5
Thursday 6 August5680.5
Friday 7 August6388
Saturday 8 August6069
Sunday 9 August7071.5
Monday 10 August4884.5
Tuesday 11 August5484.5
Wednesday 12 August4888.5
Thursday 13 August6189
Friday 14 August5686
Saturday 15 August5075
Sunday 16 August4362.5
Monday 17 August4082.5
Tuesday 18 August5579
Wednesday 19 August5681.5
Thursday 20 August5289.5
Friday 21 August5388.5
Saturday 22 August5468.5
Sunday 23 August4964
Monday 24 August3086
Tuesday 25 August5092
Wednesday 26 August5089
Thursday 27 August44104
Friday 28 August45106
Saturday 29 August5569.5
Sunday 30 August5767.5
Monday 31 August43106
Tuesday 1 September46103
Wednesday 2 September48105
Thursday 3 September6182
Friday 4 September4493
Saturday 5 September4572.5
Sunday 6 September5376
Monday 7 September5191
Tuesday 8 September56104
Wednesday 9 September4999
Thursday 10 September4589.5
Friday 11 September4389
Saturday 12 September4498
Sunday 13 September5982
Monday 14 September3670
Tuesday 15 September5392.5
Wednesday 16 September44105
Thursday 17 September4799
Friday 18 September5297
Saturday 19 September4775.5
Sunday 20 September7276.5

Share of posts by local hour

Show the figures as a table
Share of posts by Eenadu in each local hour, beside the median of its peers.
Local hourEenaduMedian of its peers
00:000%0.7%
01:000%0.4%
02:000%0.2%
03:000%0.1%
04:000%0.1%
05:000%0.4%
06:004.2%1.8%
07:008.2%2.5%
08:005.5%4.1%
09:007.1%5.5%
10:008.8%7.2%
11:008.3%7.2%
12:007.6%7.1%
13:008.5%7.2%
14:006.7%6.7%
15:005.1%7.9%
16:004.9%7.4%
17:005.4%6.5%
18:004.4%6.2%
19:004.3%5.5%
20:003.9%5.3%
21:003.2%4.8%
22:003.7%3.7%
23:000.2%1.5%

Posts a day by weekday

Show the figures as a table
Posts a day by Eenadu on each local weekday, beside the median of its peers.
WeekdayEenaduMedian of its peers
Monday43.990.9
Tuesday55.686.7
Wednesday51.791.7
Thursday55.892.8
Friday5391.2
Saturday53.678.5
Sunday53.468.4

What it posted

Show the figures as a table
Share of each format among posts by Eenadu, and the median across its peers.
FormatEenaduIts peers, median
Photo50%53%
Video or reel25%14%
Album1%1%
Link23%32%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Eenadu, 18:00 to midnight: 20%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, Eenadu posted 103% of a weekday's posts. The median of its peers: 82%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Eenadu's peers are 26 news publishers in India with 500k to 5m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 26 peers, A to Z.

The peers

Its 26 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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