Skip to content

The posting benchmark

EL TIEMPO on Facebook, beside its peers

How EL TIEMPO's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 14 peers: news publishers in Latin America with 3m to 30m followers.

Country
Colombia
Sub-region
Latin America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
1m to 10m

Within Colombia

EL TIEMPO: 118 a day

Median in Colombia: 75.1 a day

That is 42.9 more a day than the median in Colombia.

Place the dots by

Posts a day10th/15Photos and video1st/15Evening postsWeekend day
Engagement per post1st/15Engagement a day3rd/15Per 1,000 followers1st/15Comments per post1st/15Comments a day2nd/15

EL TIEMPO, Colombia

10thof 15

Rank among its peers, highest first, posts a day

EL TIEMPO posted 118 times a day to Facebook. The median of its 14 peers: 149.

The comments its posts draw

41,184 comments a day, 2.3 times the median of its peers. What it would take

Peers: 14 news publishers in Latin America with 3m to 30m followers, 12 weeks to 20 September 2026.

See all nine measures

EL TIEMPO's 14 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

EL TIEMPO beside 14 peers

EL TIEMPO and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day11810th of 15149
Photos and video99%1st of 1540%
Evening posts30%No rankToo few peers
Weekend day87%No rankToo few peers
Engagement per post5141st of 1548
Engagement a day288,9303rd of 1568,355
Engagement per 1,000 followers0.0611st of 150.0097
Comments per post3481st of 1581
Comments a day41,1842nd of 1517,833

The comments

The comments its posts draw

41,184comments a day

on its Facebook posts, 2.3 times the median of its peers (17,833)

Spread evenly over 24 hours, that is 1,716 an hour, about 29 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: EL TIEMPO beside its 14 peers

  • EL TIEMPO: 41,184 a day
  • Median of its peers: 17,833
  • 90th percentile of its peers: 28,891
  • Middle half of its peers: 6,784 to 19,227
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Posts a day

    118 now; the median of its peers 149

    31 more a day, 217 a week
  • At or above the median of its peers on photos and video.
  • Too few of its peers have a figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

Contact us

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside EL TIEMPO's.

Type its name, then choose it.

Or one of its peers

Day by day

How EL TIEMPO posted, beside its peers

Its own posts beside its 14 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • EL TIEMPO
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by EL TIEMPO, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayEL TIEMPOMedian of its peers
Monday 29 June128169
Tuesday 30 June155166
Wednesday 1 July162185
Thursday 2 July161156
Friday 3 July165171
Saturday 4 July125134
Sunday 5 July133122
Monday 6 July129174
Tuesday 7 July153188
Wednesday 8 July141150
Thursday 9 July147139
Friday 10 July151132
Saturday 11 July134124
Sunday 12 July115124
Monday 13 July119149
Tuesday 14 July126182
Wednesday 15 July148173
Thursday 16 July143164
Friday 17 July146146
Saturday 18 July127123
Sunday 19 July121162
Monday 20 July124152
Tuesday 21 July152148
Wednesday 22 July147162
Thursday 23 July141145
Friday 24 July149152
Saturday 25 July129117
Sunday 26 July122117
Monday 27 July160158
Tuesday 28 July157155
Wednesday 29 July148191
Thursday 30 July157162
Friday 31 July147155
Saturday 1 August133102
Sunday 2 August130116
Monday 3 August135153
Tuesday 4 August141159
Wednesday 5 August131159
Thursday 6 August139173
Friday 7 August161155
Saturday 8 August122139
Sunday 9 August120125
Monday 10 August250164
Tuesday 11 August98155
Wednesday 12 August91176
Thursday 13 August86148
Friday 14 August84156
Saturday 15 August78109
Sunday 16 August73126
Monday 17 August70150
Tuesday 18 August78174
Wednesday 19 August80166
Thursday 20 August90148
Friday 21 August74152
Saturday 22 August74115
Sunday 23 August68141
Monday 24 August68143
Tuesday 25 August80162
Wednesday 26 August86187
Thursday 27 August87179
Friday 28 August84145
Saturday 29 August81106
Sunday 30 August86126
Monday 31 August101150
Tuesday 1 September123172
Wednesday 2 September120177
Thursday 3 September123171
Friday 4 September125162
Saturday 5 September115136
Sunday 6 September96136
Monday 7 September96130
Tuesday 8 September107138
Wednesday 9 September101146
Thursday 10 September99146
Friday 11 September95159
Saturday 12 September94147
Sunday 13 September87146
Monday 14 September107160
Tuesday 15 September87179
Wednesday 16 September97170
Thursday 17 September115160
Friday 18 September109172
Saturday 19 September105112
Sunday 20 September110113

Share of posts by local hour

Show the figures as a table
Share of posts by EL TIEMPO in each local hour, beside the median of its peers.
Local hourEL TIEMPO
00:000.6%
01:000.4%
02:000.4%
03:000.5%
04:000.7%
05:003.7%
06:005.1%
07:005.1%
08:005.2%
09:005.4%
10:005.4%
11:005.7%
12:005.5%
13:005.1%
14:005.3%
15:005%
16:005.1%
17:005.4%
18:005.5%
19:005.4%
20:005.4%
21:004.7%
22:005.2%
23:004.2%

Posts a day by weekday

Show the figures as a table
Posts a day by EL TIEMPO on each local weekday, beside the median of its peers.
WeekdayEL TIEMPO
Monday126
Tuesday124
Wednesday121
Thursday123
Friday121
Saturday107
Sunday106

What it posted

Show the figures as a table
Share of each format among posts by EL TIEMPO, and the median across its peers.
FormatEL TIEMPOIts peers, median
Photo80%20%
Video or reel17%7%
Album2%1%
Link1%71.7%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • EL TIEMPO, 18:00 to midnight: 30%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

EL TIEMPO's peers are 14 news publishers in Latin America with 3m to 30m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 14 peers, A to Z.

The peers

Its 14 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us