Skip to content

The posting benchmark

Södermanlands Nyheter (SN) on Facebook, beside its peers

How Södermanlands Nyheter (SN)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 20 peers: news publishers in Sweden with 10k to 100k followers.

Country
Sweden
Sub-region
Nordic countries
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Sweden

Södermanlands Nyheter (SN): 1.8 a day

Median in Sweden: at least 4.9 a day

That is 3 fewer a day than the median in Sweden.

Place the dots by

Posts a day21st/21Photos and video9th/21Evening posts16th/21Weekend day12th/20
Engagement per post9th/21Engagement a day21st/21Per 1,000 followers3rd/21Comments per post9th/21Comments a day21st/21

Södermanlands Nyheter (SN), Sweden

21stof 21

Rank among its peers, highest first, posts a day

Södermanlands Nyheter (SN) posted 1.8 times a day to Facebook, at least 69% less than the median of 20 news publishers in Sweden with 10k to 100k followers, 29 June to 20 September 2026.

Its first gap: posts a day

4 more posts a day would reach its peers' median. What it would take

See all nine measures

Södermanlands Nyheter (SN)'s 20 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Södermanlands Nyheter (SN) beside 20 peers

Södermanlands Nyheter (SN) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day1.821st of 215.8
Photos and video70%9th of 2143%
Evening posts23%16th of 2128%
Weekend day82%12th of 2083%
Engagement per post549th of 2140
Engagement a day25621st of 21711
Engagement per 1,000 followers23rd of 211.3
Comments per post149th of 2112
Comments a day2621st of 2195

What it would take

What would reaching the median of its peers take?

4more posts a day

28 a week, to reach the median of its peers: 5.8 a day, against 1.8 now

Arithmetic on the figures above. It isn't a forecast.

The other measures, in posts

  • Evening posts

    18:00 to midnight: 23% of its posts; the median of its peers 28%

    1 more of its 13 posts a week between 18:00 and midnight: 3 now, 4 at the median

  • Weekend day

    A weekend day: 82% of a weekday's posts; the median of its peers 83%

    1 more post a weekend, on Saturday
  • At or above the median of its peers on photos and video.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Södermanlands Nyheter (SN)'s Facebook posts drew 26 comments a day, 73% less than the median of 20 news publishers in Sweden with 10k to 100k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Södermanlands Nyheter (SN)'s.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Södermanlands Nyheter (SN) posted, beside its peers

Its own posts beside its 20 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Södermanlands Nyheter (SN)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Södermanlands Nyheter (SN), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DaySödermanlands Nyheter (SN)Median of its peers
Monday 29 June24.5
Tuesday 30 June15
Wednesday 1 July16
Thursday 2 July36
Friday 3 July46
Saturday 4 July13.5
Sunday 5 July15.5
Monday 6 July36
Tuesday 7 July05
Wednesday 8 July14.5
Thursday 9 July24.5
Friday 10 July35
Saturday 11 July13.5
Sunday 12 July44
Monday 13 July34.5
Tuesday 14 July05
Wednesday 15 July15
Thursday 16 July25.5
Friday 17 July35
Saturday 18 July13.5
Sunday 19 July23.5
Monday 20 July05.5
Tuesday 21 July15
Wednesday 22 July25
Thursday 23 July14.5
Friday 24 July26.5
Saturday 25 July24.5
Sunday 26 July25.5
Monday 27 July24
Tuesday 28 July05.5
Wednesday 29 July14
Thursday 30 July15
Friday 31 July16
Saturday 1 August23
Sunday 2 August24
Monday 3 August16
Tuesday 4 August17
Wednesday 5 August16
Thursday 6 August16
Friday 7 August04.5
Saturday 8 August16
Sunday 9 August23.5
Monday 10 August15.5
Tuesday 11 August26
Wednesday 12 August37
Thursday 13 August26.5
Friday 14 August15
Saturday 15 August03.5
Sunday 16 August03
Monday 17 August26
Tuesday 18 August17.5
Wednesday 19 August38
Thursday 20 August27
Friday 21 August38
Saturday 22 August15
Sunday 23 August45
Monday 24 August25
Tuesday 25 August27
Wednesday 26 August35
Thursday 27 August36.5
Friday 28 August27
Saturday 29 August15
Sunday 30 August14.5
Monday 31 August45
Tuesday 1 September45.5
Wednesday 2 September54.5
Thursday 3 September47.5
Friday 4 September28.5
Saturday 5 September25
Sunday 6 September05.5
Monday 7 September07.5
Tuesday 8 September26
Wednesday 9 September18
Thursday 10 September27.5
Friday 11 September28.5
Saturday 12 September14
Sunday 13 September36
Monday 14 September28
Tuesday 15 September26.5
Wednesday 16 September46.5
Thursday 17 September36
Friday 18 September36.5
Saturday 19 September25.5
Sunday 20 September24

Share of posts by local hour

Show the figures as a table
Share of posts by Södermanlands Nyheter (SN) in each local hour, beside the median of its peers.
Local hourSödermanlands Nyheter (SN)Median of its peers
00:000%0.2%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:001.3%0.4%
06:0013.6%2.9%
07:0011.7%7%
08:007.8%6.7%
09:008.4%6.8%
10:005.2%6.4%
11:002%7%
12:007.8%6.1%
13:002%5.4%
14:002.6%5.3%
15:003.3%5.9%
16:007.1%6.7%
17:004.5%5.2%
18:005.8%8.8%
19:009.1%8.6%
20:002.6%5.1%
21:004.5%3.7%
22:000.7%1.3%
23:000%0.5%

Posts a day by weekday

Show the figures as a table
Posts a day by Södermanlands Nyheter (SN) on each local weekday, beside the median of its peers.
WeekdaySödermanlands Nyheter (SN)Median of its peers
Monday1.835.96
Tuesday1.335.5
Wednesday2.176
Thursday2.176.42
Friday2.176.54
Saturday1.254.67
Sunday1.925

What it posted

Show the figures as a table
Share of each format among posts by Södermanlands Nyheter (SN), and the median across its peers.
FormatSödermanlands Nyheter (SN)Its peers, median
Photo2%25%
Video or reel68%20%
Album0%0%
Link31%56%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Södermanlands Nyheter (SN), 18:00 to midnight: 23%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, Södermanlands Nyheter (SN) posted 82% of a weekday's posts. The median of its peers: 83%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Södermanlands Nyheter (SN)'s peers are 20 news publishers in Sweden with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 20 peers, A to Z.

The peers

Its 20 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us