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The posting benchmark

Aktuality.sk on Facebook, beside its peers

How Aktuality.sk's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 34 peers: news publishers in southern and eastern Europe with 100k to 1m followers.

Country
Slovakia
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Slovakia

Aktuality.sk: 52.6 a day

No median is printed for Slovakia.

Place the dots by

Posts a day12th/35Photos and video11th/35Evening posts27th/35Weekend day21st/35
Engagement per post12th/35Engagement a day9th/35Per 1,000 followers13th/35Comments per post13th/35Comments a day10th/35

Aktuality.sk, Slovakia

12thof 35

Rank among its peers, highest first, posts a day

Aktuality.sk posted 52.6 times a day to Facebook. The median of its 34 peers: 43.5.

Its first gap: evening posts

17 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

Peers: 34 news publishers in southern and eastern Europe with 100k to 1m followers, 12 weeks to 20 September 2026.

See all nine measures

Aktuality.sk's 34 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Aktuality.sk beside 34 peers

Aktuality.sk and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day52.612th of 3543.5
Photos and video53%11th of 3511%
Evening posts24%27th of 3529%
Weekend day74%21st of 3579%
Engagement per post3912th of 3520
Engagement a day11,4819th of 354,260
Engagement per 1,000 followers0.09613th of 350.065
Comments per post4913th of 3520
Comments a day2,58110th of 35991

What it would take

What would reaching the median of its peers take?

Aktuality.sk's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

17more posts a week

between 18:00 and midnight, of its 368 a week: 89 now, 106 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Aktuality.sk
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Aktuality.sk, 18:00 to midnight: 24%
  • Median of its peers, 18:00 to midnight: 29%
Show as a table
Posts in each local hour, beside the median of its peers
HourAktuality.skMedian of its peers
00:000.0%1.2%
01:002.4%0.3%
02:002.0%0.1%
03:001.9%0.1%
04:001.8%0.1%
05:001.8%0.3%
06:003.3%2.5%
07:004.2%3.8%
08:005.5%5.5%
09:005.8%6.1%
10:005.8%6.5%
11:005.7%6.5%
12:006.0%6.5%
13:005.9%6.4%
14:005.9%6.2%
15:005.8%6.1%
16:005.8%6.0%
17:006.1%6.0%
18:006.0%5.6%
19:005.7%5.8%
20:004.7%5.7%
21:004.4%5.5%
22:002.1%4.4%
23:001.4%2.8%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Weekend day

    A weekend day: 74% of a weekday's posts; the median of its peers 79%

    6 more posts a weekend: 2 on Saturday and 4 on Sunday
  • At or above the median of its peers on posts a day and photos and video.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Aktuality.sk's Facebook posts drew 2,581 comments a day, 2.6 times the median of 34 news publishers in southern and eastern Europe with 100k to 1m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Aktuality.sk's.

Type its name, then choose it.

Or one of its peers

Day by day

How Aktuality.sk posted, beside its peers

Its own posts beside its 34 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Aktuality.sk
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Aktuality.sk, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayAktuality.skMedian of its peers
Monday 29 June5747
Tuesday 30 June6447.5
Wednesday 1 July5447
Thursday 2 July5146
Friday 3 July5550
Saturday 4 July5337
Sunday 5 July4538
Monday 6 July5747
Tuesday 7 July5850.5
Wednesday 8 July5645.5
Thursday 9 July5948
Friday 10 July6346
Saturday 11 July4634.5
Sunday 12 July4435
Monday 13 July5845
Tuesday 14 July5349.5
Wednesday 15 July6147.5
Thursday 16 July5747.5
Friday 17 July5548.5
Saturday 18 July4535
Sunday 19 July4138
Monday 20 July5949.5
Tuesday 21 July5747
Wednesday 22 July5346
Thursday 23 July6444
Friday 24 July5746
Saturday 25 July4036.5
Sunday 26 July3535
Monday 27 July6046
Tuesday 28 July5646.5
Wednesday 29 July6048
Thursday 30 July5549.5
Friday 31 July6244.5
Saturday 1 August4638
Sunday 2 August4336
Monday 3 August5346.5
Tuesday 4 August6043
Wednesday 5 August5846
Thursday 6 August5646.5
Friday 7 August5546
Saturday 8 August3939
Sunday 9 August4336.5
Monday 10 August5246.5
Tuesday 11 August5844.5
Wednesday 12 August6149
Thursday 13 August4547
Friday 14 August5646
Saturday 15 August4738
Sunday 16 August4433.5
Monday 17 August5645.5
Tuesday 18 August5745.5
Wednesday 19 August5346.5
Thursday 20 August5948
Friday 21 August5646
Saturday 22 August4135.5
Sunday 23 August4033.5
Monday 24 August6044.5
Tuesday 25 August5645
Wednesday 26 August6644.5
Thursday 27 August6045.5
Friday 28 August5645
Saturday 29 August4336
Sunday 30 August3937
Monday 31 August5543.5
Tuesday 1 September6043
Wednesday 2 September6143.5
Thursday 3 September4948.5
Friday 4 September5044
Saturday 5 September4635
Sunday 6 September4637.5
Monday 7 September6245.5
Tuesday 8 September6044
Wednesday 9 September5845.5
Thursday 10 September5647
Friday 11 September5745.5
Saturday 12 September4036
Sunday 13 September3635
Monday 14 September5946
Tuesday 15 September4644.5
Wednesday 16 September4948
Thursday 17 September5450
Friday 18 September5347.5
Saturday 19 September3736.5
Sunday 20 September3633.5

Share of posts by local hour

Show the figures as a table
Share of posts by Aktuality.sk in each local hour, beside the median of its peers.
Local hourAktuality.skMedian of its peers
00:000%1.2%
01:002.4%0.3%
02:002%0.1%
03:001.9%0.1%
04:001.8%0.1%
05:001.8%0.3%
06:003.3%2.5%
07:004.2%3.8%
08:005.5%5.5%
09:005.8%6.1%
10:005.8%6.5%
11:005.7%6.5%
12:006%6.5%
13:005.9%6.4%
14:005.9%6.2%
15:005.8%6.1%
16:005.8%6%
17:006.1%6%
18:006%5.6%
19:005.7%5.8%
20:004.7%5.7%
21:004.4%5.5%
22:002.1%4.4%
23:001.4%2.8%

Posts a day by weekday

Show the figures as a table
Posts a day by Aktuality.sk on each local weekday, beside the median of its peers.
WeekdayAktuality.skMedian of its peers
Monday57.745.1
Tuesday57.445.1
Wednesday57.345.5
Thursday55.347.3
Friday56.345.3
Saturday43.436.7
Sunday40.835.6

What it posted

Show the figures as a table
Share of each format among posts by Aktuality.sk, and the median across its peers.
FormatAktuality.skIts peers, median
Photo45%7%
Video or reel8%4%
Album1%0%
Link46%88%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Aktuality.sk, 18:00 to midnight: 24%
  • Median of its peers, 18:00 to midnight: 29%
  • On a weekend day, Aktuality.sk posted 74% of a weekday's posts. The median of its peers: 79%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Aktuality.sk's peers are 34 news publishers in southern and eastern Europe with 100k to 1m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 34 peers, A to Z.

The peers

Its 34 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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