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The posting benchmark

Nikkei (Nihon Keizai Shimbun / Nikkei Online) on Facebook, beside its peers

How Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 42 peers: news publishers, digital-native newsrooms and news agencies in Asia with 200k to 2m followers.

Country
Japan
Sub-region
East Asia
Region
Asia
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Japan

Nikkei (Nihon Keizai Shimbun / Nikkei Online): 37 a day

Median in Japan: at least 12 a day

That is 25 more a day than the median in Japan.

Place the dots by

Posts a day21st/43Photos and video39th/43Evening posts6th/36Weekend day19th/36
Engagement per post6th/43Engagement a day26th/43Per 1,000 followers3rd/43Comments per post24th/43Comments a day27th/43

Nikkei (Nihon Keizai Shimbun / Nikkei Online), Japan

21stof 43

Rank among its peers, highest first, posts a day

Nikkei (Nihon Keizai Shimbun / Nikkei Online) posted 37 times a day to Facebook. The median of its 42 peers: 36.4.

Its first gap: photos and video

110 more of its posts a week as photos or video would reach its peers' median. What it would take

Peers: 42 news publishers, digital-native newsrooms and news agencies in Asia with 200k to 2m followers, 12 weeks to 20 September 2026.

See all nine measures

Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s 42 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Nikkei (Nihon Keizai Shimbun / Nikkei Online) beside 42 peers

Nikkei (Nihon Keizai Shimbun / Nikkei Online) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day3721st of 4336.4
Photos and video7%39th of 4350%
Evening posts33%6th of 3626%
Weekend day60%19th of 3665%
Engagement per post726th of 4314
Engagement a day4,41726th of 436,045
Engagement per 1,000 followers0.153rd of 430.020
Comments per post8.324th of 4312
Comments a day30627th of 43526

What it would take

What would reaching the median of its peers take?

Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

110more posts a week

as photos or video, of its 259 a week: 19 now, 129 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 259 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • Weekend day

    A weekend day: 60% of a weekday's posts; the median of its peers 65%

    5 more posts a weekend: 1 on Saturday and 4 on Sunday
  • At or above the median of its peers on posts a day and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s posts drew 306 comments a day. The median of its peers: 526.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s.

Type its name, then choose it.

Or one of its peers

Day by day

How Nikkei (Nihon Keizai Shimbun / Nikkei Online) posted, beside its peers

Its own posts beside its 42 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Nikkei (Nihon Keizai Shimbun / Nikkei Online)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Nikkei (Nihon Keizai Shimbun / Nikkei Online), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayNikkei (Nihon Keizai Shimbun / Nikkei Online)Median of its peers
Monday 29 June3940.5
Tuesday 30 June3538
Wednesday 1 July4942.5
Thursday 2 July3941.5
Friday 3 July3837
Saturday 4 July3026.5
Sunday 5 July2822.5
Monday 6 July3936.5
Tuesday 7 July3942.5
Wednesday 8 July3943
Thursday 9 July3938
Friday 10 July3539
Saturday 11 July2533.5
Sunday 12 July3022.5
Monday 13 July3639.5
Tuesday 14 July4144.5
Wednesday 15 July4642
Thursday 16 July4640.5
Friday 17 July3639
Saturday 18 July733.5
Sunday 19 July2121.5
Monday 20 July3641.5
Tuesday 21 July4945.5
Wednesday 22 July5038.5
Thursday 23 July4744
Friday 24 July3343
Saturday 25 July2735
Sunday 26 July3021.5
Monday 27 July3941.5
Tuesday 28 July4941.5
Wednesday 29 July4542.5
Thursday 30 July4439
Friday 31 July3641.5
Saturday 1 August2833
Sunday 2 August3519
Monday 3 August3842.5
Tuesday 4 August3743.5
Wednesday 5 August4141.5
Thursday 6 August4139
Friday 7 August3440.5
Saturday 8 August2131
Sunday 9 August3520.5
Monday 10 August3743
Tuesday 11 August3643.5
Wednesday 12 August3840
Thursday 13 August4243
Friday 14 August3545
Saturday 15 August2833
Sunday 16 August2626.5
Monday 17 August3940
Tuesday 18 August4542
Wednesday 19 August4141
Thursday 20 August4339.5
Friday 21 August3539
Saturday 22 August3930
Sunday 23 August2624
Monday 24 August4042.5
Tuesday 25 August4341
Wednesday 26 August5140.5
Thursday 27 August4738
Friday 28 August4839.5
Saturday 29 August2126.5
Sunday 30 August3522.5
Monday 31 August4441
Tuesday 1 September3343.5
Wednesday 2 September4241.5
Thursday 3 September3746
Friday 4 September3940
Saturday 5 September3229
Sunday 6 September3124.5
Monday 7 September4044.5
Tuesday 8 September4050
Wednesday 9 September4342.5
Thursday 10 September3846.5
Friday 11 September4042.5
Saturday 12 September2529.5
Sunday 13 September3023
Monday 14 September3837.5
Tuesday 15 September3741
Wednesday 16 September4245.5
Thursday 17 September4544
Friday 18 September4140.5
Saturday 19 September3032
Sunday 20 September3321.5

Share of posts by local hour

Show the figures as a table
Share of posts by Nikkei (Nihon Keizai Shimbun / Nikkei Online) in each local hour, beside the median of its peers.
Local hourNikkei (Nihon Keizai Shimbun / Nikkei Online)Median of its peers
00:000.4%0.2%
01:000.3%0%
02:000.3%0%
03:000.2%0%
04:000.4%0%
05:000.2%0%
06:004.1%0.4%
07:005.6%2.6%
08:006.3%4.1%
09:005%5.4%
10:005.6%7.6%
11:005.5%7.9%
12:006.8%8.2%
13:005.4%7.3%
14:005%7.1%
15:004.4%8.7%
16:005.3%7.9%
17:005.7%7%
18:005.6%5.9%
19:006.9%6%
20:007.1%5.2%
21:006.9%4.7%
22:005.3%3%
23:001.7%0.8%

Posts a day by weekday

Show the figures as a table
Posts a day by Nikkei (Nihon Keizai Shimbun / Nikkei Online) on each local weekday, beside the median of its peers.
WeekdayNikkei (Nihon Keizai Shimbun / Nikkei Online)Median of its peers
Monday39.937.5
Tuesday39.440
Wednesday43.839.2
Thursday42.840.3
Friday42.739.4
Saturday26.629.3
Sunday23.821

What it posted

Show the figures as a table
Share of each format among posts by Nikkei (Nihon Keizai Shimbun / Nikkei Online), and the median across its peers.
FormatNikkei (Nihon Keizai Shimbun / Nikkei Online)Its peers, median
Photo6%35%
Video or reel2%10%
Album0%1%
Link93%54%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Nikkei (Nihon Keizai Shimbun / Nikkei Online), 18:00 to midnight: 33%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, Nikkei (Nihon Keizai Shimbun / Nikkei Online) posted 60% of a weekday's posts. The median of its peers: 65%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Nikkei (Nihon Keizai Shimbun / Nikkei Online)'s peers are 42 news publishers, digital-native newsrooms and news agencies in Asia with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 42 peers, A to Z.

The peers

Its 42 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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