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The posting benchmark

WAZ (Westdeutsche Allgemeine Zeitung) on Facebook, beside its peers

How WAZ (Westdeutsche Allgemeine Zeitung)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 41 peers: news publishers in Germany with 50k to 500k followers.

Country
Germany
Sub-region
Germany, Austria and Switzerland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Germany

WAZ (Westdeutsche Allgemeine Zeitung): 95.9 a day

Median in Germany: 25.1 a day

That is 70.9 more a day than the median in Germany.

Place the dots by

Posts a day7th/42Photos and video3rd/42Evening posts10th/42Weekend day35th/38
Engagement per post34th/42Engagement a day7th/42Per 1,000 followers39th/42Comments per post23rd/42Comments a day9th/42

WAZ (Westdeutsche Allgemeine Zeitung), Germany

7thof 42

Rank among its peers, highest first, posts a day

WAZ (Westdeutsche Allgemeine Zeitung) posted 95.9 times a day to Facebook, 3.7 times the median of 41 news publishers in Germany with 50k to 500k followers, 29 June to 20 September 2026.

Its first gap: a weekend day

84 more posts a weekend would reach its peers' median. What it would take

See all nine measures

WAZ (Westdeutsche Allgemeine Zeitung)'s 41 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

WAZ (Westdeutsche Allgemeine Zeitung) beside 41 peers

WAZ (Westdeutsche Allgemeine Zeitung) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day95.97th of 4225.7
Photos and video82%3rd of 4216%
Evening posts31%10th of 4227%
Weekend day46%35th of 3882%
Engagement per post534th of 4215
Engagement a day5,5027th of 421,791
Engagement per 1,000 followers0.02339th of 420.087
Comments per post1623rd of 4217
Comments a day1,5389th of 42437

What it would take

What would reaching the median of its peers take?

WAZ (Westdeutsche Allgemeine Zeitung)'s posts a day are at or above the median of its peers, so this starts with a weekend day, where it sits furthest below them.

84more posts a weekend

43 on Saturday and 41 on Sunday, to bring each to the median of its peers

On a weekend day, WAZ (Westdeutsche Allgemeine Zeitung) posts 46% of a weekday's posts. The median of its peers: 82%.

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts on each day of the week, local time, and the posts that would bring Saturday and Sunday to the median of its peers

  • WAZ (Westdeutsche Allgemeine Zeitung)
  • The rest of the way to the median
  • A weekend day at its peers' median share of its own weekdays
  • Auto-pilot's starting hours
Show as a table
Posts on each day of the week, local time, and the posts that would bring Saturday and Sunday to the median of its peers
WAZ (Westdeutsche Allgemeine Zeitung)A weekend day at its peers' median share of its own weekdaysThe rest of the way to the median
Monday1110
Tuesday1160
Wednesday1150
Thursday1150
Friday1100
Saturday5193.143
Sunday5393.141

The other measures, in posts

  • At or above the median of its peers on posts a day, photos and video and evening posts.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

WAZ (Westdeutsche Allgemeine Zeitung)'s Facebook posts drew 1,538 comments a day, 3.5 times the median of 41 news publishers in Germany with 50k to 500k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside WAZ (Westdeutsche Allgemeine Zeitung)'s.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How WAZ (Westdeutsche Allgemeine Zeitung) posted, beside its peers

Its own posts beside its 41 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • WAZ (Westdeutsche Allgemeine Zeitung)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by WAZ (Westdeutsche Allgemeine Zeitung), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayWAZ (Westdeutsche Allgemeine Zeitung)Median of its peers
Monday 29 June12024
Tuesday 30 June13124
Wednesday 1 July12123
Thursday 2 July12421
Friday 3 July12425
Saturday 4 July4617
Sunday 5 July4717
Monday 6 July12523
Tuesday 7 July12624
Wednesday 8 July11821
Thursday 9 July12824
Friday 10 July10424
Saturday 11 July3819
Sunday 12 July5317
Monday 13 July11725
Tuesday 14 July12325
Wednesday 15 July12222
Thursday 16 July12120
Friday 17 July12421
Saturday 18 July5915
Sunday 19 July6217
Monday 20 July11022
Tuesday 21 July11321
Wednesday 22 July12821
Thursday 23 July11121
Friday 24 July11822
Saturday 25 July5316
Sunday 26 July6016
Monday 27 July10625
Tuesday 28 July11427
Wednesday 29 July12027
Thursday 30 July12927
Friday 31 July12728
Saturday 1 August5822
Sunday 2 August5421
Monday 3 August12223
Tuesday 4 August13327
Wednesday 5 August11226
Thursday 6 August11525
Friday 7 August10726
Saturday 8 August4520
Sunday 9 August5521
Monday 10 August11326
Tuesday 11 August12525
Wednesday 12 August13628
Thursday 13 August11028
Friday 14 August11927
Saturday 15 August5419
Sunday 16 August5322
Monday 17 August11326
Tuesday 18 August11025
Wednesday 19 August10526
Thursday 20 August10527
Friday 21 August9425
Saturday 22 August5122
Sunday 23 August5222
Monday 24 August11626
Tuesday 25 August11126
Wednesday 26 August11627
Thursday 27 August11927
Friday 28 August9727
Saturday 29 August4920
Sunday 30 August4822
Monday 31 August10227
Tuesday 1 September10028
Wednesday 2 September9825
Thursday 3 September9927
Friday 4 September9826
Saturday 5 September4621
Sunday 6 September5219
Monday 7 September9226
Tuesday 8 September10227
Wednesday 9 September10226
Thursday 10 September10428
Friday 11 September9827
Saturday 12 September4422
Sunday 13 September4624
Monday 14 September11228
Tuesday 15 September11028
Wednesday 16 September11028
Thursday 17 September10628
Friday 18 September10831
Saturday 19 September4925
Sunday 20 September5925

Share of posts by local hour

Show the figures as a table
Share of posts by WAZ (Westdeutsche Allgemeine Zeitung) in each local hour, beside the median of its peers.
Local hourWAZ (Westdeutsche Allgemeine Zeitung)Median of its peers
00:001.4%0.4%
01:002.2%0.1%
02:001.4%0.1%
03:001%0.1%
04:000.6%0.1%
05:002.6%0.7%
06:003.8%3.8%
07:004.5%5.2%
08:004.7%6%
09:005%6%
10:005.1%6.2%
11:004.9%6.4%
12:004.5%6.5%
13:005.1%6.4%
14:005.6%6.7%
15:005.7%6.6%
16:005.6%6.8%
17:005.7%6.6%
18:005.4%6.7%
19:006%6.4%
20:006.3%5.9%
21:005.1%4%
22:004.1%1.8%
23:003.7%0.5%

Posts a day by weekday

Show the figures as a table
Posts a day by WAZ (Westdeutsche Allgemeine Zeitung) on each local weekday, beside the median of its peers.
WeekdayWAZ (Westdeutsche Allgemeine Zeitung)Median of its peers
Monday11126.2
Tuesday11626.3
Wednesday11526.8
Thursday11526.5
Friday11027.3
Saturday5121.6
Sunday5323.1

What it posted

Show the figures as a table
Share of each format among posts by WAZ (Westdeutsche Allgemeine Zeitung), and the median across its peers.
FormatWAZ (Westdeutsche Allgemeine Zeitung)Its peers, median
Photo80%6%
Video or reel2%3%
Album0%0%
Link18%91%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • WAZ (Westdeutsche Allgemeine Zeitung), 18:00 to midnight: 31%
  • Median of its peers, 18:00 to midnight: 27%
  • On a weekend day, WAZ (Westdeutsche Allgemeine Zeitung) posted 46% of a weekday's posts. The median of its peers: 82%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

WAZ (Westdeutsche Allgemeine Zeitung)'s peers are 41 news publishers in Germany with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 41 peers, A to Z.

The peers

Its 41 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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