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The posting benchmark

Nordwest-Zeitung (NWZonline) on Facebook, beside its peers

How Nordwest-Zeitung (NWZonline)'s Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 48 peers: news publishers in Germany with 30k to 300k followers.

Country
Germany
Sub-region
Germany, Austria and Switzerland
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Germany

Nordwest-Zeitung (NWZonline): 19 a day

Median in Germany: 25.1 a day

That is 6.1 fewer a day than the median in Germany.

Place the dots by

Posts a day31st/49Photos and video20th/49Evening posts25th/49Weekend day27th/45
Engagement per post11th/49Engagement a day24th/49Per 1,000 followers17th/49Comments per post13th/49Comments a day23rd/49

Nordwest-Zeitung (NWZonline), Germany

31stof 49

Rank among its peers, highest first, posts a day

Nordwest-Zeitung (NWZonline) posted 19 times a day to Facebook. The median of its 48 peers: 23.8.

Its first gap: posts a day

4.8 more posts a day would reach its peers' median. What it would take

Peers: 48 news publishers in Germany with 30k to 300k followers, 12 weeks to 20 September 2026.

See all nine measures

Nordwest-Zeitung (NWZonline)'s 48 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Nordwest-Zeitung (NWZonline) beside 48 peers

Nordwest-Zeitung (NWZonline) and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day1931st of 4923.8
Photos and video34%20th of 4918%
Evening posts27%25th of 4927%
Weekend day69%27th of 4577%
Engagement per post1911th of 4914
Engagement a day1,84024th of 491,763
Engagement per 1,000 followers0.1817th of 490.13
Comments per post2913th of 4916
Comments a day55023rd of 49414

What it would take

What would reaching the median of its peers take?

4.8more posts a day

34 a week, to reach the median of its peers: 23.8 a day, against 19 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Weekend day

    A weekend day: 69% of a weekday's posts; the median of its peers 77%

    4 more posts a weekend: 2 on Saturday and 2 on Sunday
  • At or above the median of its peers on photos and video and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Nordwest-Zeitung (NWZonline)'s posts drew 550 comments a day, 1.3 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Nordwest-Zeitung (NWZonline)'s.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Nordwest-Zeitung (NWZonline) posted, beside its peers

Its own posts beside its 48 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Nordwest-Zeitung (NWZonline)
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Nordwest-Zeitung (NWZonline), 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayNordwest-Zeitung (NWZonline)Median of its peers
Monday 29 June2419.5
Tuesday 30 June2721.5
Wednesday 1 July2322
Thursday 2 July2821
Friday 3 July2623.5
Saturday 4 July2017.5
Sunday 5 July1616.5
Monday 6 July2520
Tuesday 7 July2921
Wednesday 8 July2722
Thursday 9 July2125.5
Friday 10 July1923.5
Saturday 11 July1618
Sunday 12 July1716.5
Monday 13 July2323.5
Tuesday 14 July2222
Wednesday 15 July1822
Thursday 16 July2020.5
Friday 17 July1721
Saturday 18 July1415
Sunday 19 July1115.5
Monday 20 July1621
Tuesday 21 July1920.5
Wednesday 22 July2021.5
Thursday 23 July2022
Friday 24 July1922
Saturday 25 July1015
Sunday 26 July1415
Monday 27 July2023.5
Tuesday 28 July1926.5
Wednesday 29 July2225.5
Thursday 30 July2026
Friday 31 July2228
Saturday 1 August1419.5
Sunday 2 August1420.5
Monday 3 August2223
Tuesday 4 August1725
Wednesday 5 August1725
Thursday 6 August1625
Friday 7 August1826
Saturday 8 August1518
Sunday 9 August1217.5
Monday 10 August2024
Tuesday 11 August1925
Wednesday 12 August2127
Thursday 13 August1727.5
Friday 14 August1727
Saturday 15 August1417
Sunday 16 August1217.5
Monday 17 August1924.5
Tuesday 18 August2023.5
Wednesday 19 August2025.5
Thursday 20 August2026
Friday 21 August1824.5
Saturday 22 August1320
Sunday 23 August1421.5
Monday 24 August2323.5
Tuesday 25 August2223
Wednesday 26 August2425
Thursday 27 August1825
Friday 28 August2225.5
Saturday 29 August917
Sunday 30 August1220
Monday 31 August1725.5
Tuesday 1 September2625
Wednesday 2 September1824.5
Thursday 3 September2425.5
Friday 4 September2026
Saturday 5 September1216.5
Sunday 6 September1016.5
Monday 7 September1825.5
Tuesday 8 September2124.5
Wednesday 9 September2225
Thursday 10 September2226
Friday 11 September2725.5
Saturday 12 September1819.5
Sunday 13 September2323.5
Monday 14 September1826.5
Tuesday 15 September2227.5
Wednesday 16 September1928
Thursday 17 September2125.5
Friday 18 September1828
Saturday 19 September1623.5
Sunday 20 September1723

Share of posts by local hour

Show the figures as a table
Share of posts by Nordwest-Zeitung (NWZonline) in each local hour, beside the median of its peers.
Local hourNordwest-Zeitung (NWZonline)Median of its peers
00:000%0.4%
01:000%0.1%
02:000%0.1%
03:000%0.1%
04:000%0.2%
05:000%0.7%
06:003.8%3.7%
07:006%4.9%
08:006%6%
09:006.6%6%
10:006.1%6%
11:006.1%6.4%
12:006.1%6.3%
13:006.5%6.4%
14:007.4%6.7%
15:006%6.7%
16:006.3%6.8%
17:006.3%6.6%
18:006.6%6.7%
19:005.7%6.4%
20:006.3%6%
21:005.4%4.2%
22:002.6%1.9%
23:000.2%0.7%

Posts a day by weekday

Show the figures as a table
Posts a day by Nordwest-Zeitung (NWZonline) on each local weekday, beside the median of its peers.
WeekdayNordwest-Zeitung (NWZonline)Median of its peers
Monday20.425.1
Tuesday21.923.9
Wednesday20.924
Thursday20.625.3
Friday20.325.8
Saturday14.319.9
Sunday14.319.4

What it posted

Show the figures as a table
Share of each format among posts by Nordwest-Zeitung (NWZonline), and the median across its peers.
FormatNordwest-Zeitung (NWZonline)Its peers, median
Photo28%9%
Video or reel6%3%
Album0%0%
Link66%89%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Nordwest-Zeitung (NWZonline), 18:00 to midnight: 27%
  • Median of its peers, 18:00 to midnight: 27%
  • On a weekend day, Nordwest-Zeitung (NWZonline) posted 69% of a weekday's posts. The median of its peers: 77%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Nordwest-Zeitung (NWZonline)'s peers are 48 news publishers in Germany with 30k to 300k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 48 peers, A to Z.

The peers

Its 48 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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