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The posting benchmark

Jyllands-Posten on Facebook, beside its peers

How Jyllands-Posten's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 23 peers: news publishers in the Nordics with 100k to 1m followers.

Country
Denmark
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Denmark

Jyllands-Posten: 17.8 a day

No median is printed for Denmark.

Place the dots by

Posts a day17th/24Photos and video21st/24Evening posts14th/24Weekend day1st/24
Engagement per post13th/24Engagement a day16th/24Per 1,000 followers15th/24Comments per post10th/24Comments a day13th/24

Jyllands-Posten, Denmark

17thof 24

Rank among its peers, highest first, posts a day

Jyllands-Posten posted 17.8 times a day to Facebook, 38% less than the median of 23 news publishers in the Nordics with 100k to 1m followers, 29 June to 20 September 2026.

Its first gap: photos and video

79 more of its posts a week as photos or video would reach its peers' median. What it would take

See all nine measures

Jyllands-Posten's 23 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Jyllands-Posten beside 23 peers

Jyllands-Posten and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day17.817th of 2428.7
Photos and video23%21st of 2486%
Evening posts27%14th of 2428%
Weekend day101%1st of 2480%
Engagement per post3913th of 2445
Engagement a day3,87116th of 247,018
Engagement per 1,000 followers0.1615th of 240.19
Comments per post7110th of 2457
Comments a day1,26013th of 241,377

What it would take

What would reaching the median of its peers take?

Jyllands-Posten's posts a day are at or above the median of its peers, so this starts with photos and video, where it sits furthest below them.

79more posts a week

as photos or video, of its 125 a week: 29 now, 108 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Its 125 posts a week: photos and video now, and at the median of its peers

  • Photos and video now
  • The rest of the way to the median
  • Its other posts

The other measures, in posts

  • Posts a day

    17.8 now; the median of its peers 28.7

    10.9 more a day, 77 a week
  • Evening posts

    18:00 to midnight: 27% of its posts; the median of its peers 28%

    1 more of its 125 posts a week between 18:00 and midnight: 34 now, 35 at the median
  • At or above the median of its peers on a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Jyllands-Posten's posts drew 1,260 comments a day. The median of its peers: 1,377.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Jyllands-Posten's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Jyllands-Posten posted, beside its peers

Its own posts beside its 23 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Jyllands-Posten
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Jyllands-Posten, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayJyllands-PostenMedian of its peers
Monday 29 June2324
Tuesday 30 June1528
Wednesday 1 July1624
Thursday 2 July2425
Friday 3 July1926
Saturday 4 July2224
Sunday 5 July2229
Monday 6 July2328
Tuesday 7 July2532
Wednesday 8 July1124
Thursday 9 July2327
Friday 10 July1532
Saturday 11 July2124
Sunday 12 July1324
Monday 13 July1925
Tuesday 14 July2528
Wednesday 15 July2126
Thursday 16 July2224
Friday 17 July1624
Saturday 18 July1924
Sunday 19 July1920
Monday 20 July1827
Tuesday 21 July1130
Wednesday 22 July2033
Thursday 23 July1728
Friday 24 July2228
Saturday 25 July1824
Sunday 26 July1824
Monday 27 July1324
Tuesday 28 July2429
Wednesday 29 July1625
Thursday 30 July1428
Friday 31 July1725
Saturday 1 August1424
Sunday 2 August1324
Monday 3 August1224
Tuesday 4 August1427
Wednesday 5 August1430
Thursday 6 August1525
Friday 7 August1027
Saturday 8 August1523
Sunday 9 August1324
Monday 10 August1732
Tuesday 11 August1932
Wednesday 12 August1632
Thursday 13 August1931
Friday 14 August2327
Saturday 15 August2025
Sunday 16 August1830
Monday 17 August1330
Tuesday 18 August1234
Wednesday 19 August2032
Thursday 20 August1827
Friday 21 August1732
Saturday 22 August1825
Sunday 23 August1524
Monday 24 August2129
Tuesday 25 August2431
Wednesday 26 August2526
Thursday 27 August2127
Friday 28 August1937
Saturday 29 August2824
Sunday 30 August2323
Monday 31 August1830
Tuesday 1 September2133
Wednesday 2 September1231
Thursday 3 September2125
Friday 4 September1829
Saturday 5 September2321
Sunday 6 September2223
Monday 7 September1532
Tuesday 8 September1832
Wednesday 9 September1536
Thursday 10 September1931
Friday 11 September1432
Saturday 12 September1821
Sunday 13 September2130
Monday 14 September2031
Tuesday 15 September1128
Wednesday 16 September1528
Thursday 17 September1633
Friday 18 September1631
Saturday 19 September724
Sunday 20 September1124

Share of posts by local hour

Show the figures as a table
Share of posts by Jyllands-Posten in each local hour, beside the median of its peers.
Local hourJyllands-PostenMedian of its peers
00:000.3%0.8%
01:000.1%0.2%
02:000.1%0.1%
03:000%0.1%
04:000%0.1%
05:002.7%1%
06:006.8%3.1%
07:005.7%5.3%
08:005.6%5.7%
09:006.3%6.3%
10:005.6%6.9%
11:005.9%6.2%
12:006.5%6.1%
13:005.5%6.2%
14:003.8%6.4%
15:005.9%5.9%
16:006.1%5.4%
17:006.4%5.9%
18:003.5%5.6%
19:007.6%5.9%
20:007%6.1%
21:005.1%5.6%
22:003.1%3.2%
23:000.4%1.9%

Posts a day by weekday

Show the figures as a table
Posts a day by Jyllands-Posten on each local weekday, beside the median of its peers.
WeekdayJyllands-PostenMedian of its peers
Monday17.831.5
Tuesday18.332.3
Wednesday16.731.1
Thursday1929.3
Friday17.229.8
Saturday18.824
Sunday17.324.4

What it posted

Show the figures as a table
Share of each format among posts by Jyllands-Posten, and the median across its peers.
FormatJyllands-PostenIts peers, median
Photo18%90%
Video or reel5%6%
Album0%0%
Link28%4%
Text only49%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Jyllands-Posten, 18:00 to midnight: 27%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, Jyllands-Posten posted 101% of a weekday's posts. The median of its peers: 80%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Jyllands-Posten's peers are 23 news publishers in the Nordics with 100k to 1m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 23 peers, A to Z.

The peers

Its 23 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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