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The posting benchmark

E24 on Facebook, beside its peers

How E24's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 34 peers: news publishers in the Nordics with 50k to 500k followers.

Country
Norway
Sub-region
Nordic countries
Region
Europe
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within Norway

E24: 2.8 a day

Median in Norway: 7.8 a day

That is 5 fewer a day than the median in Norway.

Place the dots by

Posts a day32nd/35Photos and video16th/35Evening posts17th/35Weekend day19th/34
Engagement per post33rd/35Engagement a day35th/35Per 1,000 followers34th/35Comments per post26th/35Comments a day33rd/35

E24, Norway

32ndof 35

Rank among its peers, highest first, posts a day

E24 posted 2.8 times a day to Facebook, at least 80% less than the median of 34 news publishers in the Nordics with 50k to 500k followers, 29 June to 20 September 2026.

Its first gap: posts a day

11.1 more posts a day would reach its peers' median. What it would take

See all nine measures

E24's 34 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

E24 beside 34 peers

E24 and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day2.832nd of 3513.8
Photos and video95%16th of 3588%
Evening posts27%17th of 3526%
Weekend day78%19th of 3479%
Engagement per post933rd of 3538
Engagement a day17735th of 351,574
Engagement per 1,000 followers0.06134th of 350.31
Comments per post1426th of 3525
Comments a day3733rd of 35315

What it would take

What would reaching the median of its peers take?

11.1more posts a day

78 a week, to reach the median of its peers: 13.8 a day, against 2.8 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Weekend day

    A weekend day: 78.1% of a weekday's posts; the median of its peers 79.2%

    1 more post a weekend, on Saturday
  • At or above the median of its peers on photos and video and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

E24's Facebook posts drew 37 comments a day, at least 88% less than the median of 34 news publishers in the Nordics with 50k to 500k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside E24's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How E24 posted, beside its peers

Its own posts beside its 34 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • E24
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by E24, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayE24Median of its peers
Monday 29 June014
Tuesday 30 June015
Wednesday 1 July015.5
Thursday 2 July013.5
Friday 3 July516
Saturday 4 July714
Sunday 5 July513
Monday 6 July215
Tuesday 7 July413
Wednesday 8 July913.5
Thursday 9 July014.5
Friday 10 July014
Saturday 11 July014
Sunday 12 July012
Monday 13 July012.5
Tuesday 14 July014
Wednesday 15 July014.5
Thursday 16 July013.5
Friday 17 July014
Saturday 18 July012.5
Sunday 19 July09.5
Monday 20 July014.5
Tuesday 21 July013
Wednesday 22 July014.5
Thursday 23 July014.5
Friday 24 July017
Saturday 25 July012.5
Sunday 26 July012.5
Monday 27 July013
Tuesday 28 July012
Wednesday 29 July114
Thursday 30 July214
Friday 31 July215
Saturday 1 August014
Sunday 2 August013
Monday 3 August113
Tuesday 4 August1213
Wednesday 5 August213.5
Thursday 6 August015
Friday 7 August313.5
Saturday 8 August013
Sunday 9 August011.5
Monday 10 August315.5
Tuesday 11 August614.5
Wednesday 12 August614
Thursday 13 August615
Friday 14 August513.5
Saturday 15 August813.5
Sunday 16 August1512
Monday 17 August913
Tuesday 18 August915.5
Wednesday 19 August715.5
Thursday 20 August513.5
Friday 21 August216
Saturday 22 August012
Sunday 23 August510
Monday 24 August018
Tuesday 25 August414.5
Wednesday 26 August216
Thursday 27 August216.5
Friday 28 August018
Saturday 29 August214.5
Sunday 30 August615.5
Monday 31 August316.5
Tuesday 1 September415
Wednesday 2 September516.5
Thursday 3 September416.5
Friday 4 September215.5
Saturday 5 September013
Sunday 6 September012.5
Monday 7 September314
Tuesday 8 September515
Wednesday 9 September615.5
Thursday 10 September114
Friday 11 September214
Saturday 12 September014.5
Sunday 13 September014.5
Monday 14 September014.5
Tuesday 15 September714.5
Wednesday 16 September214
Thursday 17 September716
Friday 18 September1515.5
Saturday 19 September413.5
Sunday 20 September413

Share of posts by local hour

Show the figures as a table
Share of posts by E24 in each local hour, beside the median of its peers.
Local hourE24Median of its peers
00:003%0.3%
01:001.3%0%
02:000.9%0%
03:000.4%0%
04:000.4%0%
05:000.9%0.3%
06:001.7%4.5%
07:001.7%6.2%
08:0010.8%6.8%
09:0011.3%6.8%
10:005.2%6.6%
11:003.5%6.5%
12:003.9%6%
13:004.3%6.2%
14:006.1%5.9%
15:004.3%5.9%
16:005.6%6%
17:007.4%5.5%
18:003.9%5.7%
19:004.3%6.4%
20:006.5%6.3%
21:006.1%5.1%
22:001.7%2.3%
23:004.8%0.7%

Posts a day by weekday

Show the figures as a table
Posts a day by E24 on each local weekday, beside the median of its peers.
WeekdayE24Median of its peers
Monday1.8314.1
Tuesday4.2513.6
Wednesday3.3314
Thursday2.1714.1
Friday3.0814.6
Saturday1.6713.8
Sunday2.9212.9

What it posted

Show the figures as a table
Share of each format among posts by E24, and the median across its peers.
FormatE24Its peers, median
Photo71%88%
Video or reel23%6%
Album0%0%
Link5%6%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • E24, 18:00 to midnight: 27%
  • Median of its peers, 18:00 to midnight: 26%
  • On a weekend day, E24 posted 78% of a weekday's posts. The median of its peers: 79%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

E24's peers are 34 news publishers in the Nordics with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 34 peers, A to Z.

The peers

Its 34 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us