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The posting benchmark

BBC News Persian on Facebook, beside its peers

How BBC News Persian's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 57 peers: broadcasters worldwide with 2m to 20m followers.

Country
United Kingdom
Sub-region
UK and Ireland
Region
Europe
Kind
Broadcaster
Followers
1m to 10m

Within United Kingdom

BBC News Persian: 25.3 a day

Median in United Kingdom: 40.7 a day

That is 15.4 fewer a day than the median in United Kingdom.

Place the dots by

Posts a day54th/58Photos and video13th/58Evening posts46th/50Weekend day1st/49
Engagement per post1st/58Engagement a day41st/58Per 1,000 followers4th/58Comments per post28th/58Comments a day47th/58

BBC News Persian, United Kingdom

54thof 58

Rank among its peers, highest first, posts a day

BBC News Persian posted 25.3 times a day to Facebook, 80% less than the median of 57 broadcasters worldwide with 2m to 20m followers, 29 June to 20 September 2026.

Its first gap: posts a day

105 more posts a day would reach its peers' median. What it would take

See all nine measures

BBC News Persian's 57 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

BBC News Persian beside 57 peers

BBC News Persian and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day25.354th of 58130
Photos and video97%13th of 5881%
Evening posts24%46th of 5030%
Weekend day102%1st of 4978%
Engagement per post1,1291st of 5895
Engagement a day48,42441st of 5868,953
Engagement per 1,000 followers0.154th of 580.020
Comments per post7728th of 5874
Comments a day1,95647th of 588,009

What it would take

What would reaching the median of its peers take?

105more posts a day

733 a week, to reach the median of its peers: 130 a day, against 25.3 now

Arithmetic on the figures above, rounded up. It isn't a forecast.

The other measures, in posts

  • Evening posts

    18:00 to midnight: 24% of its posts; the median of its peers 30%

    11 more of its 177 posts a week between 18:00 and midnight: 42 now, 53 at the median
  • At or above the median of its peers on photos and video and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

BBC News Persian's posts drew 1,956 comments a day. The median of its peers: 8,009.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside BBC News Persian's.

Type its name, then choose it.

Or one of its peers

Day by day

How BBC News Persian posted, beside its peers

Its own posts beside its 57 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • BBC News Persian
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by BBC News Persian, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayBBC News PersianMedian of its peers
Monday 29 June27102
Tuesday 30 June19122
Wednesday 1 July24129
Thursday 2 July19120
Friday 3 July17122
Saturday 4 July2786
Sunday 5 July2785
Monday 6 July19122
Tuesday 7 July28132
Wednesday 8 July25132
Thursday 9 July30126
Friday 10 July33126
Saturday 11 July2979
Sunday 12 July4080
Monday 13 July27109
Tuesday 14 July17117
Wednesday 15 July26125
Thursday 16 July19120
Friday 17 July26121
Saturday 18 July1884
Sunday 19 July2172
Monday 20 July27113
Tuesday 21 July29127
Wednesday 22 July30125
Thursday 23 July18133
Friday 24 July29129
Saturday 25 July2579
Sunday 26 July3486
Monday 27 July27132
Tuesday 28 July22139
Wednesday 29 July26131
Thursday 30 July29140
Friday 31 July19128
Saturday 1 August1894
Sunday 2 August1889
Monday 3 August27134
Tuesday 4 August31135
Wednesday 5 August31129
Thursday 6 August33125
Friday 7 August22136
Saturday 8 August2590
Sunday 9 August2781
Monday 10 August17122
Tuesday 11 August25142
Wednesday 12 August21137
Thursday 13 August31133
Friday 14 August19135
Saturday 15 August2587
Sunday 16 August2479
Monday 17 August21137
Tuesday 18 August31130
Wednesday 19 August30143
Thursday 20 August24136
Friday 21 August23134
Saturday 22 August2487
Sunday 23 August2777
Monday 24 August24132
Tuesday 25 August33133
Wednesday 26 August31131
Thursday 27 August34138
Friday 28 August27121
Saturday 29 August2493
Sunday 30 August2977
Monday 31 August25129
Tuesday 1 September20139
Wednesday 2 September21137
Thursday 3 September25144
Friday 4 September30130
Saturday 5 September2386
Sunday 6 September2582
Monday 7 September19109
Tuesday 8 September33120
Wednesday 9 September23127
Thursday 10 September31128
Friday 11 September22127
Saturday 12 September2686
Sunday 13 September2790
Monday 14 September22128
Tuesday 15 September22137
Wednesday 16 September23134
Thursday 17 September28134
Friday 18 September21126
Saturday 19 September2975
Sunday 20 September2584

Share of posts by local hour

Show the figures as a table
Share of posts by BBC News Persian in each local hour, beside the median of its peers.
Local hourBBC News PersianMedian of its peers
00:004%0.8%
01:004.1%0.3%
02:003.3%0.2%
03:003.6%0.1%
04:003.7%0.1%
05:004.4%0.2%
06:004.2%1.6%
07:004%4.4%
08:003.2%4.8%
09:002.3%5.2%
10:002.6%5.9%
11:005.6%6.3%
12:004.7%6.6%
13:005.4%6.7%
14:005%6.1%
15:006.3%6.3%
16:004.9%6.7%
17:005.1%6.9%
18:005.5%6.3%
19:003.6%6%
20:003.6%5.3%
21:003.9%5.2%
22:003.3%4.4%
23:003.7%3.6%

Posts a day by weekday

Show the figures as a table
Posts a day by BBC News Persian on each local weekday, beside the median of its peers.
WeekdayBBC News PersianMedian of its peers
Monday23.6134
Tuesday25.8154
Wednesday25.8145
Thursday26.8150
Friday24142
Saturday24.2106
Sunday27.397.3

What it posted

Show the figures as a table
Share of each format among posts by BBC News Persian, and the median across its peers.
FormatBBC News PersianIts peers, median
Photo55%31%
Video or reel29%53%
Album13%1%
Link3%14%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • BBC News Persian, 18:00 to midnight: 24%
  • Median of its peers, 18:00 to midnight: 30%
  • On a weekend day, BBC News Persian posted 102% of a weekday's posts. The median of its peers: 78%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

BBC News Persian's peers are 57 broadcasters worldwide with 2m to 20m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 57 peers, A to Z.

The peers

Its 57 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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