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The posting benchmark

7NEWS on Facebook, beside its peers

How 7NEWS's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 71 peers: broadcasters worldwide with 1m to 10m followers.

Country
Australia
Kind
Broadcaster
Followers
1m to 10m

Within Australia

7NEWS: 106 a day

Median in Australia: 20.9 a day

That is 85.1 more a day than the median in Australia.

Place the dots by

Posts a day24th/72Photos and video43rd/72Evening posts15th/61Weekend day46th/61
Engagement per post44th/72Engagement a day29th/72Per 1,000 followers44th/72Comments per post30th/72Comments a day20th/72

7NEWS, Australia

24thof 72

Rank among its peers, highest first, posts a day

7NEWS posted 106 times a day to Facebook, 68% more than the median of 71 broadcasters worldwide with 1m to 10m followers, 29 June to 20 September 2026.

The comments its posts draw

9,156 comments a day, 1.8 times the median of its peers. What it would take

See all nine measures

7NEWS's 71 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

7NEWS beside 71 peers

7NEWS and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day10624th of 7263
Photos and video76%43rd of 7283%
Evening posts35%15th of 6129%
Weekend day64%46th of 6178%
Engagement per post7344th of 7296
Engagement a day62,32229th of 7247,326
Engagement per 1,000 followers0.02144th of 720.034
Comments per post8730th of 7274
Comments a day9,15620th of 724,977

The comments

The comments its posts draw

9,156comments a day

on its Facebook posts, 1.8 times the median of its peers (4,977)

Spread evenly over 24 hours, that is 382 an hour, about 6 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: 7NEWS beside its 71 peers

  • 7NEWS: 9,156 a day
  • Median of its peers: 4,977
  • 90th percentile of its peers: 18,074
  • Middle half of its peers: 1,601 to 9,510
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Photos and video

    76% of its posts; the median of its peers 83%

    48 more of its 742 posts a week as photos or video: 565 now, 613 at the median
  • Weekend day

    A weekend day: 64% of a weekday's posts; the median of its peers 78%

    33 more posts a weekend: 15 on Saturday and 18 on Sunday
  • At or above the median of its peers on posts a day and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside 7NEWS's.

Type its name, then choose it.

Or one of its peers

Day by day

How 7NEWS posted, beside its peers

Its own posts beside its 71 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • 7NEWS
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by 7NEWS, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
Day7NEWSMedian of its peers
Monday 29 June9357
Tuesday 30 June9869
Wednesday 1 July11182
Thursday 2 July9083
Friday 3 July8558
Saturday 4 July6643
Sunday 5 July8045
Monday 6 July9557
Tuesday 7 July8968
Wednesday 8 July10574
Thursday 9 July10178
Friday 10 July9061
Saturday 11 July7743
Sunday 12 July8740
Monday 13 July10047
Tuesday 14 July11161
Wednesday 15 July9272
Thursday 16 July7963
Friday 17 July8858
Saturday 18 July5847
Sunday 19 July7544
Monday 20 July10152
Tuesday 21 July12161
Wednesday 22 July10772
Thursday 23 July11368
Friday 24 July9955
Saturday 25 July6949
Sunday 26 July7538
Monday 27 July11159
Tuesday 28 July13473
Wednesday 29 July13163
Thursday 30 July12771
Friday 31 July9554
Saturday 1 August7443
Sunday 2 August6642
Monday 3 August11859
Tuesday 4 August11874
Wednesday 5 August12674
Thursday 6 August10867
Friday 7 August10162
Saturday 8 August6039
Sunday 9 August7839
Monday 10 August12248
Tuesday 11 August12167
Wednesday 12 August13265
Thursday 13 August11655
Friday 14 August10760
Saturday 15 August9942
Sunday 16 August10540
Monday 17 August11449
Tuesday 18 August11860
Wednesday 19 August12359
Thursday 20 August11556
Friday 21 August11055
Saturday 22 August7541
Sunday 23 August8538
Monday 24 August12453
Tuesday 25 August12663
Wednesday 26 August11964
Thursday 27 August12467
Friday 28 August14059
Saturday 29 August9248
Sunday 30 August7738
Monday 31 August12564
Tuesday 1 September15670
Wednesday 2 September15068
Thursday 3 September12565
Friday 4 September11066
Saturday 5 September8640
Sunday 6 September8138
Monday 7 September14958
Tuesday 8 September14258
Wednesday 9 September13359
Thursday 10 September12473
Friday 11 September11960
Saturday 12 September8642
Sunday 13 September9739
Monday 14 September14056
Tuesday 15 September12967
Wednesday 16 September15464
Thursday 17 September16565
Friday 18 September11461
Saturday 19 September6240
Sunday 20 September9138

Share of posts by local hour

Show the figures as a table
Share of posts by 7NEWS in each local hour, beside the median of its peers.
Local hour7NEWSMedian of its peers
00:000.1%0.8%
01:000%0.3%
02:000%0.1%
03:000%0.1%
04:000%0.1%
05:000.9%0.3%
06:002.8%1.7%
07:005.1%4.4%
08:003.4%4.9%
09:004.1%5.3%
10:004.2%6%
11:004.4%6.4%
12:007.5%6.7%
13:006.4%6.5%
14:005.2%6.1%
15:006.2%6.3%
16:007%6.4%
17:007.3%6.7%
18:006%6.4%
19:006.6%6.1%
20:006.4%5.4%
21:005.8%5.3%
22:005.4%4.3%
23:005.2%3.4%

Posts a day by weekday

Show the figures as a table
Posts a day by 7NEWS on each local weekday, beside the median of its peers.
Weekday7NEWSMedian of its peers
Monday11783.2
Tuesday12289.5
Wednesday12288.8
Thursday11984.5
Friday11081.5
Saturday77.151
Sunday74.350.5

What it posted

Show the figures as a table
Share of each format among posts by 7NEWS, and the median across its peers.
Format7NEWSIts peers, median
Photo55%46%
Video or reel20.6%43%
Album0%2%
Link24%9%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • 7NEWS, 18:00 to midnight: 35%
  • Median of its peers, 18:00 to midnight: 29%
  • On a weekend day, 7NEWS posted 64% of a weekday's posts. The median of its peers: 78%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

7NEWS's peers are 71 broadcasters worldwide with 1m to 10m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 71 peers, A to Z.

The peers

Its 71 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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