Skip to content

The posting benchmark

The News-Times on Facebook, beside its peers

How The News-Times's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 64 peers: news publishers in the United States with 10k to 100k followers.

Country
United States
Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within United States

The News-Times: 21.4 a day

Median in United States: at least 26.6 a day

That is 5.2 fewer a day than the median in United States.

Place the dots by

Posts a day20th/65Photos and video28th/65Evening posts10th/28Weekend day18th/28
Engagement per post40th/65Engagement a day20th/65Per 1,000 followers47th/65Comments per post24th/65Comments a day13th/65

The News-Times, United States

20thof 65

Rank among its peers, highest first, posts a day

The News-Times posted 21.4 times a day to Facebook, 50% more than the median of 64 news publishers in the United States with 10k to 100k followers, 29 June to 20 September 2026.

The comments its posts draw

202 comments a day, 3.1 times the median of its peers. What it would take

See all nine measures

The News-Times's 64 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

The News-Times beside 64 peers

The News-Times and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day21.420th of 6514.3
Photos and video32%28th of 6520%
Evening posts24%10th of 2822%
Weekend day64%18th of 2869%
Engagement per post240th of 653
Engagement a day60420th of 65351
Engagement per 1,000 followers0.04647th of 650.100
Comments per post9.524th of 655.2
Comments a day20213th of 6566

The comments

The comments its posts draw

202comments a day

on its Facebook posts, 3.1 times the median of its peers (66)

Spread evenly over 24 hours, that is 8.4 an hour.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: The News-Times beside its 64 peers

  • The News-Times: 202 a day
  • Median of its peers: 66
  • 90th percentile of its peers: 349
  • Middle half of its peers: 22 to 172
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Weekend day

    A weekend day: 64% of a weekday's posts; the median of its peers 69%

    3 more posts a weekend, all on Sunday
  • At or above the median of its peers on posts a day, photos and video and evening posts.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

Contact us

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside The News-Times's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How The News-Times posted, beside its peers

Its own posts beside its 64 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • The News-Times
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by The News-Times, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayThe News-TimesMedian of its peers
Monday 29 June2315
Tuesday 30 June2217.5
Wednesday 1 July2819
Thursday 2 July2419
Friday 3 July2114.5
Saturday 4 July1910
Sunday 5 July177
Monday 6 July2215
Tuesday 7 July2816.5
Wednesday 8 July2419
Thursday 9 July2417.5
Friday 10 July2415.5
Saturday 11 July1510
Sunday 12 July187
Monday 13 July2415
Tuesday 14 July2417.5
Wednesday 15 July2315.5
Thursday 16 July2416
Friday 17 July2215
Saturday 18 July1810
Sunday 19 July207
Monday 20 July2215
Tuesday 21 July2216.5
Wednesday 22 July2015.5
Thursday 23 July2319
Friday 24 July2517
Saturday 25 July1910
Sunday 26 July127.5
Monday 27 July2214.5
Tuesday 28 July2415.5
Wednesday 29 July2417.5
Thursday 30 July2315
Friday 31 July2215
Saturday 1 August2010
Sunday 2 August168
Monday 3 August2415
Tuesday 4 August2219
Wednesday 5 August2319
Thursday 6 August2315.5
Friday 7 August2218
Saturday 8 August1610
Sunday 9 August147
Monday 10 August2114.5
Tuesday 11 August2416
Wednesday 12 August2819.5
Thursday 13 August2716.5
Friday 14 August2016
Saturday 15 August1610
Sunday 16 August147
Monday 17 August2514.5
Tuesday 18 August2315.5
Wednesday 19 August2617.5
Thursday 20 August2518
Friday 21 August2117
Saturday 22 August1712.5
Sunday 23 August137
Monday 24 August2215
Tuesday 25 August2416
Wednesday 26 August2117
Thursday 27 August2015.5
Friday 28 August2315.5
Saturday 29 August1612
Sunday 30 August138
Monday 31 August2115
Tuesday 1 September2215
Wednesday 2 September2517
Thursday 3 September2316.5
Friday 4 September2517.5
Saturday 5 September1611.5
Sunday 6 September107
Monday 7 September1813
Tuesday 8 September2414.5
Wednesday 9 September2518.5
Thursday 10 September2717
Friday 11 September2520
Saturday 12 September1813.5
Sunday 13 September167
Monday 14 September2214.5
Tuesday 15 September2615.5
Wednesday 16 September3019
Thursday 17 September2619
Friday 18 September2820
Saturday 19 September1714
Sunday 20 September1211.5

Share of posts by local hour

Show the figures as a table
Share of posts by The News-Times in each local hour, beside the median of its peers.
Local hourThe News-TimesMedian of its peers
00:000.1%0%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000%2.5%
06:003.3%4.4%
07:005.5%5.6%
08:009.7%6%
09:005.7%6.8%
10:005.4%6.2%
11:009%7.4%
12:005.6%5.8%
13:005.8%6.6%
14:008.5%6.4%
15:005.8%6.6%
16:005.7%6.3%
17:005.5%6.4%
18:005.8%5.6%
19:004.7%4.7%
20:004.9%4.2%
21:004.6%3.2%
22:004.3%3.6%
23:000.1%1.7%

Posts a day by weekday

Show the figures as a table
Posts a day by The News-Times on each local weekday, beside the median of its peers.
WeekdayThe News-TimesMedian of its peers
Monday23.710.4
Tuesday23.711.9
Wednesday24.714.4
Thursday24.312.4
Friday2312.3
Saturday16.610.9
Sunday13.86.75

What it posted

Show the figures as a table
Share of each format among posts by The News-Times, and the median across its peers.
FormatThe News-TimesIts peers, median
Photo27%22%
Video or reel4%2%
Album1%0%
Link68%77%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • The News-Times, 18:00 to midnight: 24%
  • Median of its peers, 18:00 to midnight: 22%
  • On a weekend day, The News-Times posted 64% of a weekday's posts. The median of its peers: 69%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

The News-Times's peers are 64 news publishers in the United States with 10k to 100k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 64 peers, A to Z.

The peers

Its 64 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us