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The posting benchmark

InForum / The Forum of Fargo-Moorhead on Facebook, beside its peers

How InForum / The Forum of Fargo-Moorhead's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 88 peers: news publishers in the United States with 20k to 200k followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within United States

InForum / The Forum of Fargo-Moorhead: 35.8 a day

Median in United States: at least 26.6 a day

That is 9.2 more a day than the median in United States.

Place the dots by

Posts a day17th/89Photos and video66th/89Evening postsWeekend day
Engagement per post59th/89Engagement a day43rd/89Per 1,000 followers58th/89Comments per post62nd/89Comments a day42nd/89

InForum / The Forum of Fargo-Moorhead, United States

17thof 89

Rank among its peers, highest first, posts a day

InForum / The Forum of Fargo-Moorhead posted 35.8 times a day to Facebook. The median of its 88 peers: 20.8.

Peers: 88 news publishers in the United States with 20k to 200k followers, 12 weeks to 20 September 2026.

See all nine measures

InForum / The Forum of Fargo-Moorhead's 88 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

InForum / The Forum of Fargo-Moorhead beside 88 peers

InForum / The Forum of Fargo-Moorhead and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day35.817th of 8920.8
Photos and video13%66th of 8946%
Evening postsNot countedNo rank24%
Weekend dayNot countedNo rank74%
Engagement per post359th of 896.5
Engagement a day95143rd of 89809
Engagement per 1,000 followers0.04758th of 890.070
Comments per post5.962nd of 8913
Comments a day21142nd of 89191

What it would take

At or above the median of its peers on posts a day

InForum / The Forum of Fargo-Moorhead posts at or above the median of its peers: 35.8 a day, against their 20.8.

In posts, measure by measure

  • Photos and video

    13% of its posts; the median of its peers 46%

    85 more of its 251 posts a week as photos or video: 32 now, 117 at the median
  • At or above the median of its peers on posts a day.
  • No local-time figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

InForum / The Forum of Fargo-Moorhead's posts drew 211 comments a day, 1.1 times the median of its peers.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside InForum / The Forum of Fargo-Moorhead's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How InForum / The Forum of Fargo-Moorhead posted, beside its peers

Its own posts beside its 88 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • InForum / The Forum of Fargo-Moorhead
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by InForum / The Forum of Fargo-Moorhead, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayInForum / The Forum of Fargo-MoorheadMedian of its peers
Monday 29 June3118
Tuesday 30 June2619
Wednesday 1 July3521
Thursday 2 July3120
Friday 3 July3320
Saturday 4 July2716
Sunday 5 July1515
Monday 6 July3517
Tuesday 7 July3321
Wednesday 8 July2823
Thursday 9 July3023
Friday 10 July2322
Saturday 11 July1418
Sunday 12 July917
Monday 13 July2219.5
Tuesday 14 July2822
Wednesday 15 July3423
Thursday 16 July3023
Friday 17 July4122
Saturday 18 July2217.5
Sunday 19 July915
Monday 20 July3017
Tuesday 21 July4021
Wednesday 22 July4421
Thursday 23 July4221.5
Friday 24 July4223
Saturday 25 July4316.5
Sunday 26 July614.5
Monday 27 July3417
Tuesday 28 July5022.5
Wednesday 29 July4722
Thursday 30 July4221
Friday 31 July4522
Saturday 1 August5018
Sunday 2 August1015.5
Monday 3 August3419
Tuesday 4 August3622
Wednesday 5 August5023
Thursday 6 August4123
Friday 7 August4821
Saturday 8 August3817.5
Sunday 9 August616
Monday 10 August3017.5
Tuesday 11 August3822
Wednesday 12 August4823.5
Thursday 13 August4221.5
Friday 14 August5121
Saturday 15 August3519
Sunday 16 August1014
Monday 17 August2718.5
Tuesday 18 August3720
Wednesday 19 August4421
Thursday 20 August4022
Friday 21 August4722
Saturday 22 August4820
Sunday 23 August715
Monday 24 August3818
Tuesday 25 August4822.5
Wednesday 26 August4322
Thursday 27 August4420
Friday 28 August4922
Saturday 29 August5222
Sunday 30 August3715.5
Monday 31 August2319
Tuesday 1 September4022
Wednesday 2 September4523
Thursday 3 September5022
Friday 4 September5621
Saturday 5 September4121.5
Sunday 6 September2516
Monday 7 September1816
Tuesday 8 September3219
Wednesday 9 September3722
Thursday 10 September4422
Friday 11 September3922
Saturday 12 September5222
Sunday 13 September3016
Monday 14 September3419
Tuesday 15 September4724
Wednesday 16 September4923.5
Thursday 17 September4623
Friday 18 September5024
Saturday 19 September6522
Sunday 20 September3117.5

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by InForum / The Forum of Fargo-Moorhead, and the median across its peers.
FormatInForum / The Forum of Fargo-MoorheadIts peers, median
Photo9%41%
Video or reel4%2%
Album0%0%
Link87%58%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 24%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

InForum / The Forum of Fargo-Moorhead's peers are 88 news publishers in the United States with 20k to 200k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 88 peers, A to Z.

The peers

Its 88 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us