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The posting benchmark

Wisconsin State Journal on Facebook, beside its peers

How Wisconsin State Journal's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 85 peers: news publishers in the United States with 20k to 200k followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within United States

Wisconsin State Journal: 26.6 a day

Median in United States: at least 26.6 a day

Place the dots by

Posts a day21st/86Photos and video18th/86Evening postsWeekend day
Engagement per post29th/86Engagement a day5th/86Per 1,000 followers27th/86Comments per post6th/86Comments a day5th/86

Wisconsin State Journal, United States

21stof 86

Rank among its peers, highest first, posts a day

Wisconsin State Journal posted 26.6 times a day to Facebook, 44% more than the median of 85 news publishers in the United States with 20k to 200k followers, 29 June to 20 September 2026.

The comments its posts draw

1,273 comments a day, 8.7 times the median of its peers. What it would take

See all nine measures

Wisconsin State Journal's 85 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Wisconsin State Journal beside 85 peers

Wisconsin State Journal and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day26.621st of 8618.5
Photos and video89%18th of 8636.7%
Evening postsNot countedNo rank25%
Weekend dayNot countedNo rank66%
Engagement per post1029th of 866
Engagement a day3,8695th of 86595
Engagement per 1,000 followers0.1427th of 860.082
Comments per post486th of 8611
Comments a day1,2735th of 86146

The comments

The comments its posts draw

1,273comments a day

on its Facebook posts, 8.7 times the median of its peers (146)

Spread evenly over 24 hours, that is 53 an hour.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: Wisconsin State Journal beside its 85 peers

  • Wisconsin State Journal: 1,273 a day
  • Median of its peers: 146
  • 90th percentile of its peers: 774
  • Middle half of its peers: 47 to 374
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • At or above the median of its peers on posts a day and photos and video.
  • No local-time figure for evening posts and a weekend day.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Wisconsin State Journal's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Wisconsin State Journal posted, beside its peers

Its own posts beside its 85 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Wisconsin State Journal
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Wisconsin State Journal, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayWisconsin State JournalMedian of its peers
Monday 29 June2716
Tuesday 30 June3019
Wednesday 1 July3420
Thursday 2 July3219
Friday 3 July3319
Saturday 4 July1712
Sunday 5 July1812
Monday 6 July2716
Tuesday 7 July2620
Wednesday 8 July3220
Thursday 9 July3322
Friday 10 July2020
Saturday 11 July1914
Sunday 12 July1712
Monday 13 July2316
Tuesday 14 July2620
Wednesday 15 July2920
Thursday 16 July3420
Friday 17 July3020
Saturday 18 July1714
Sunday 19 July1111
Monday 20 July2517
Tuesday 21 July2520
Wednesday 22 July2720
Thursday 23 July3020
Friday 24 July2921
Saturday 25 July1315
Sunday 26 July109
Monday 27 July2116
Tuesday 28 July3120
Wednesday 29 July3120
Thursday 30 July3620
Friday 31 July1320
Saturday 1 August1216
Sunday 2 August1512
Monday 3 August1117
Tuesday 4 August2221
Wednesday 5 August2421
Thursday 6 August2721
Friday 7 August2620
Saturday 8 August1416
Sunday 9 August2312
Monday 10 August2616
Tuesday 11 August2020
Wednesday 12 August3522
Thursday 13 August2220
Friday 14 August2520
Saturday 15 August1416
Sunday 16 August1111
Monday 17 August2016
Tuesday 18 August2019
Wednesday 19 August3420
Thursday 20 August2920
Friday 21 August2521
Saturday 22 August1717
Sunday 23 August119
Monday 24 August2716
Tuesday 25 August2920
Wednesday 26 August3021
Thursday 27 August2819
Friday 28 August3220
Saturday 29 August2217
Sunday 30 August1612
Monday 31 August1717
Tuesday 1 September3520
Wednesday 2 September3221
Thursday 3 September2821
Friday 4 September3720
Saturday 5 September3418
Sunday 6 September3013
Monday 7 September3614
Tuesday 8 September3118
Wednesday 9 September3721
Thursday 10 September4020
Friday 11 September3821
Saturday 12 September3719
Sunday 13 September3914
Monday 14 September3816
Tuesday 15 September4121
Wednesday 16 September4122
Thursday 17 September4021
Friday 18 September3923
Saturday 19 September4520
Sunday 20 September2816

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by Wisconsin State Journal, and the median across its peers.
FormatWisconsin State JournalIts peers, median
Photo84%32%
Video or reel4%2%
Album0%0%
Link11%66%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 25%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Wisconsin State Journal's peers are 85 news publishers in the United States with 20k to 200k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 85 peers, A to Z.

The peers

Its 85 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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