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The posting benchmark

Århus Stiftstidende on Facebook, beside its peers

How Århus Stiftstidende's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 61 peers: news publishers in the Nordics with 20k to 200k followers.

Country
Denmark
Region
Europe
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within Denmark

Århus Stiftstidende: 8.9 a day

No median is printed for Denmark.

Place the dots by

Posts a day27th/62Photos and video24th/62Evening posts50th/62Weekend day41st/61
Engagement per post39th/62Engagement a day52nd/62Per 1,000 followers37th/62Comments per post43rd/62Comments a day34th/62

Århus Stiftstidende, Denmark

27thof 62

Rank among its peers, highest first, posts a day

Århus Stiftstidende posted 8.9 times a day to Facebook. The median of its 61 peers: 6.9.

Its first gap: evening posts

5 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

Peers: 61 news publishers in the Nordics with 20k to 200k followers, 12 weeks to 20 September 2026.

See all nine measures

Århus Stiftstidende's 61 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Århus Stiftstidende beside 61 peers

Århus Stiftstidende and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day8.927th of 626.9
Photos and video90%24th of 6276%
Evening posts20.8%50th of 6228%
Weekend day77%41st of 6182%
Engagement per post2939th of 6240
Engagement a day46152nd of 62851
Engagement per 1,000 followers0.5237th of 620.73
Comments per post1143rd of 6218
Comments a day9734th of 62102

What it would take

What would reaching the median of its peers take?

Århus Stiftstidende's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

5more posts a week

between 18:00 and midnight, of its 63 a week: 13 now, 18 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Århus Stiftstidende
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Århus Stiftstidende, 18:00 to midnight: 20.8%
  • Median of its peers, 18:00 to midnight: 27.7%
Show as a table
Posts in each local hour, beside the median of its peers
HourÅrhus StiftstidendeMedian of its peers
00:000.0%0.3%
01:000.0%0.0%
02:000.0%0.0%
03:000.0%0.0%
04:000.0%0.0%
05:000.1%0.1%
06:0011.6%3.9%
07:003.9%6.9%
08:006.0%6.3%
09:008.5%6.4%
10:008.0%6.4%
11:007.7%6.4%
12:006.0%6.2%
13:007.7%6.0%
14:004.9%5.7%
15:005.6%6.0%
16:005.9%6.1%
17:003.3%5.4%
18:005.3%6.3%
19:006.9%7.0%
20:004.8%6.4%
21:002.4%5.2%
22:000.7%2.3%
23:000.7%0.7%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Weekend day

    A weekend day: 77.1% of a weekday's posts; the median of its peers 81.9%

    2 more posts a weekend: 1 on Saturday and 1 on Sunday
  • At or above the median of its peers on posts a day and photos and video.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Århus Stiftstidende's posts drew 97 comments a day. The median of its peers: 102.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Århus Stiftstidende's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Århus Stiftstidende posted, beside its peers

Its own posts beside its 61 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Århus Stiftstidende
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Århus Stiftstidende, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayÅrhus StiftstidendeMedian of its peers
Monday 29 June97
Tuesday 30 June77
Wednesday 1 July108
Thursday 2 July117
Friday 3 July128
Saturday 4 July97
Sunday 5 July88
Monday 6 July128
Tuesday 7 July107
Wednesday 8 July98
Thursday 9 July107
Friday 10 July87
Saturday 11 July35
Sunday 12 July67
Monday 13 July86
Tuesday 14 July86
Wednesday 15 July67
Thursday 16 July116
Friday 17 July117
Saturday 18 July87
Sunday 19 July76
Monday 20 July57
Tuesday 21 July87
Wednesday 22 July78
Thursday 23 July96
Friday 24 July68
Saturday 25 July76
Sunday 26 July77
Monday 27 July86
Tuesday 28 July86
Wednesday 29 July97
Thursday 30 July107
Friday 31 July57
Saturday 1 August66
Sunday 2 August95
Monday 3 August97
Tuesday 4 August128
Wednesday 5 August116
Thursday 6 August108
Friday 7 August126
Saturday 8 August96
Sunday 9 August106
Monday 10 August107
Tuesday 11 August98
Wednesday 12 August78
Thursday 13 August98
Friday 14 August87
Saturday 15 August88
Sunday 16 August106
Monday 17 August127
Tuesday 18 August138
Wednesday 19 August68
Thursday 20 August128
Friday 21 August119
Saturday 22 August66
Sunday 23 August66
Monday 24 August137
Tuesday 25 August87
Wednesday 26 August128
Thursday 27 August118
Friday 28 August1210
Saturday 29 August137
Sunday 30 August76
Monday 31 August107
Tuesday 1 September87
Wednesday 2 September107
Thursday 3 September108
Friday 4 September108
Saturday 5 September67
Sunday 6 September56
Monday 7 September127
Tuesday 8 September87
Wednesday 9 September107
Thursday 10 September99
Friday 11 September108
Saturday 12 September77
Sunday 13 September77
Monday 14 September149
Tuesday 15 September118
Wednesday 16 September88
Thursday 17 September138
Friday 18 September79
Saturday 19 September86
Sunday 20 September56

Share of posts by local hour

Show the figures as a table
Share of posts by Århus Stiftstidende in each local hour, beside the median of its peers.
Local hourÅrhus StiftstidendeMedian of its peers
00:000%0.3%
01:000%0%
02:000%0%
03:000%0%
04:000%0%
05:000.1%0.1%
06:0011.6%3.9%
07:003.9%6.9%
08:006%6.3%
09:008.5%6.4%
10:008%6.4%
11:007.7%6.4%
12:006%6.2%
13:007.7%6%
14:004.9%5.7%
15:005.6%6%
16:005.9%6.1%
17:003.3%5.4%
18:005.3%6.3%
19:006.9%7%
20:004.8%6.4%
21:002.4%5.2%
22:000.7%2.3%
23:000.7%0.7%

Posts a day by weekday

Show the figures as a table
Posts a day by Århus Stiftstidende on each local weekday, beside the median of its peers.
WeekdayÅrhus StiftstidendeMedian of its peers
Monday10.26.5
Tuesday9.176.67
Wednesday8.757.08
Thursday10.47.08
Friday9.337.92
Saturday7.57
Sunday7.256

What it posted

Show the figures as a table
Share of each format among posts by Århus Stiftstidende, and the median across its peers.
FormatÅrhus StiftstidendeIts peers, median
Photo86%49%
Video or reel4%17%
Album0%0%
Link4%34%
Text only6%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Århus Stiftstidende, 18:00 to midnight: 20.8%
  • Median of its peers, 18:00 to midnight: 28%
  • On a weekend day, Århus Stiftstidende posted 77% of a weekday's posts. The median of its peers: 82%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Århus Stiftstidende's peers are 61 news publishers in the Nordics with 20k to 200k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 61 peers, A to Z.

The peers

Its 61 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

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