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The posting benchmark

The Arizona Republic / azcentral on Facebook, beside its peers

How The Arizona Republic / azcentral's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 66 peers: news publishers in the United States with 200k to 2m followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within United States

The Arizona Republic / azcentral: 45.5 a day

Median in United States: at least 26.6 a day

That is 18.9 more a day than the median in United States.

Place the dots by

Posts a day17th/67Photos and video15th/67Evening postsWeekend day
Engagement per post21st/67Engagement a day14th/67Per 1,000 followers34th/67Comments per post15th/67Comments a day10th/67

The Arizona Republic / azcentral, United States

17thof 67

Rank among its peers, highest first, posts a day

The Arizona Republic / azcentral posted 45.5 times a day to Facebook. The median of its 66 peers: 37.1.

The comments its posts draw

3,820 comments a day, 2.3 times the median of its peers. What it would take

Peers: 66 news publishers in the United States with 200k to 2m followers, 12 weeks to 20 September 2026.

See all nine measures

The Arizona Republic / azcentral's 66 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

The Arizona Republic / azcentral beside 66 peers

The Arizona Republic / azcentral and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day45.517th of 6737.1
Photos and video94%15th of 6768%
Evening postsNot countedNo rank24%
Weekend dayNot countedNo rank59%
Engagement per post3321st of 6715
Engagement a day15,69914th of 676,641
Engagement per 1,000 followers0.04834th of 670.047
Comments per post8415th of 6743
Comments a day3,82010th of 671,667

The comments

The comments its posts draw

3,820comments a day

on its Facebook posts, 2.3 times the median of its peers (1,667)

Spread evenly over 24 hours, that is 159 an hour, about 3 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: The Arizona Republic / azcentral beside its 66 peers

  • The Arizona Republic / azcentral: 3,820 a day
  • Median of its peers: 1,667
  • 90th percentile of its peers: 4,168
  • Middle half of its peers: 957 to 2,893
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • At or above the median of its peers on posts a day and photos and video.
  • No local-time figure for evening posts and a weekend day.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside The Arizona Republic / azcentral's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How The Arizona Republic / azcentral posted, beside its peers

Its own posts beside its 66 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • The Arizona Republic / azcentral
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by The Arizona Republic / azcentral, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayThe Arizona Republic / azcentralMedian of its peers
Monday 29 June4134.5
Tuesday 30 June3737.5
Wednesday 1 July4038
Thursday 2 July4438.5
Friday 3 July4639
Saturday 4 July4230.5
Sunday 5 July4428
Monday 6 July4133.5
Tuesday 7 July4239
Wednesday 8 July4440
Thursday 9 July4541
Friday 10 July4440
Saturday 11 July4534
Sunday 12 July4327.5
Monday 13 July4335
Tuesday 14 July4439
Wednesday 15 July4442
Thursday 16 July4541
Friday 17 July4440
Saturday 18 July4434
Sunday 19 July4429
Monday 20 July4334
Tuesday 21 July4338
Wednesday 22 July4241
Thursday 23 July4440
Friday 24 July4339
Saturday 25 July4434.5
Sunday 26 July4427
Monday 27 July4334.5
Tuesday 28 July4241
Wednesday 29 July4440
Thursday 30 July4539.5
Friday 31 July4339
Saturday 1 August4333
Sunday 2 August4424
Monday 3 August4433
Tuesday 4 August4339
Wednesday 5 August4440
Thursday 6 August4440
Friday 7 August4537.5
Saturday 8 August4433.5
Sunday 9 August4324.5
Monday 10 August4333.5
Tuesday 11 August4340
Wednesday 12 August4440.5
Thursday 13 August4740
Friday 14 August4841
Saturday 15 August4932.5
Sunday 16 August4825.5
Monday 17 August4735.5
Tuesday 18 August5042
Wednesday 19 August4743
Thursday 20 August4943
Friday 21 August4943
Saturday 22 August4932.5
Sunday 23 August4927.5
Monday 24 August4836
Tuesday 25 August4942.5
Wednesday 26 August4943.5
Thursday 27 August4640
Friday 28 August4741.5
Saturday 29 August4934
Sunday 30 August4528
Monday 31 August4938.5
Tuesday 1 September4942.5
Wednesday 2 September4945
Thursday 3 September4842.5
Friday 4 September4941.5
Saturday 5 September4934.5
Sunday 6 September4829
Monday 7 September4530
Tuesday 8 September4535.5
Wednesday 9 September4642.5
Thursday 10 September4944
Friday 11 September4941
Saturday 12 September4835.5
Sunday 13 September4828.5
Monday 14 September4837
Tuesday 15 September4845
Wednesday 16 September4745
Thursday 17 September4743
Friday 18 September4843
Saturday 19 September4934
Sunday 20 September5033

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by The Arizona Republic / azcentral, and the median across its peers.
FormatThe Arizona Republic / azcentralIts peers, median
Photo82%63%
Video or reel12%5%
Album0%0%
Link6%32%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 24%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

The Arizona Republic / azcentral's peers are 66 news publishers in the United States with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 66 peers, A to Z.

The peers

Its 66 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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