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The posting benchmark

syracuse.com / The Post-Standard on Facebook, beside its peers

How syracuse.com / The Post-Standard's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 65 peers: news publishers in the United States with 200k to 2m followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within United States

syracuse.com / The Post-Standard: 39 a day

Median in United States: at least 26.6 a day

That is 12.4 more a day than the median in United States.

Place the dots by

Posts a day30th/66Photos and video41st/66Evening postsWeekend day
Engagement per post12th/66Engagement a day21st/66Per 1,000 followers13th/66Comments per post23rd/66Comments a day21st/66

syracuse.com / The Post-Standard, United States

30thof 66

Rank among its peers, highest first, posts a day

Syracuse.com / The Post-Standard posted 39 times a day to Facebook. The median of its 65 peers: 37.4.

Peers: 65 news publishers in the United States with 200k to 2m followers, 12 weeks to 20 September 2026.

See all nine measures

syracuse.com / The Post-Standard's 65 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

syracuse.com / The Post-Standard beside 65 peers

syracuse.com / The Post-Standard and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day3930th of 6637.4
Photos and video60%41st of 6671%
Evening postsNot countedNo rank24%
Weekend dayNot countedNo rank59%
Engagement per post6612th of 6615
Engagement a day11,79821st of 666,926
Engagement per 1,000 followers0.1313th of 660.048
Comments per post6423rd of 6644
Comments a day2,49221st of 661,688

What it would take

At or above the median of its peers on posts a day

syracuse.com / The Post-Standard posts at or above the median of its peers: 39 a day, against their 37.4.

In posts, measure by measure

  • Photos and video

    60% of its posts; the median of its peers 71%

    31 more of its 273 posts a week as photos or video: 164 now, 195 at the median
  • At or above the median of its peers on posts a day.
  • No local-time figure for evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Today's queue on The Port Arden Post's Facebook channel.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Today · Tue 6 Oct

  1. 11:00Greyport cannery confirms 40 jobs at riskNext · in 16 min
  2. 12:30Opinion: The ferry fare rise is the wrong fix
  3. 14:00Night markets return to the Greyport waterfront this Friday
FIG. 1 · Today's queue on The Port Arden Post's Facebook channel. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

syracuse.com / The Post-Standard's Facebook posts drew 2,492 comments a day, 48% more than the median of 65 news publishers in the United States with 200k to 2m followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Whether a gap comes from choice or from staffing, Sence does the card-making and the scheduling, so how many of your stories reach each platform is up to your desk, within each platform's limits.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside syracuse.com / The Post-Standard's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How syracuse.com / The Post-Standard posted, beside its peers

Its own posts beside its 65 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • syracuse.com / The Post-Standard
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by syracuse.com / The Post-Standard, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
Daysyracuse.com / The Post-StandardMedian of its peers
Monday 29 June3135
Tuesday 30 June3837
Wednesday 1 July4538
Thursday 2 July3839
Friday 3 July4739
Saturday 4 July3531
Sunday 5 July2328
Monday 6 July3334
Tuesday 7 July5139
Wednesday 8 July4440
Thursday 9 July4142
Friday 10 July4940
Saturday 11 July3734
Sunday 12 July2628
Monday 13 July3435
Tuesday 14 July3639
Wednesday 15 July4143
Thursday 16 July4742
Friday 17 July4540
Saturday 18 July2135
Sunday 19 July2331
Monday 20 July2835
Tuesday 21 July5138
Wednesday 22 July4941
Thursday 23 July3541
Friday 24 July3739
Saturday 25 July2335
Sunday 26 July2727
Monday 27 July2935
Tuesday 28 July4141
Wednesday 29 July3741
Thursday 30 July3640
Friday 31 July4739
Saturday 1 August2835
Sunday 2 August2225
Monday 3 August2734
Tuesday 4 August3740
Wednesday 5 August3640
Thursday 6 August2941
Friday 7 August4438
Saturday 8 August3034
Sunday 9 August2325
Monday 10 August3134
Tuesday 11 August3341
Wednesday 12 August3741
Thursday 13 August3640
Friday 14 August3442
Saturday 15 August2033
Sunday 16 August2527
Monday 17 August2937
Tuesday 18 August2842
Wednesday 19 August3243
Thursday 20 August3343
Friday 21 August4743
Saturday 22 August3133
Sunday 23 August2328
Monday 24 August3137
Tuesday 25 August4743
Wednesday 26 August5444
Thursday 27 August5240
Friday 28 August5242
Saturday 29 August4834
Sunday 30 August3428
Monday 31 August4639
Tuesday 1 September5443
Wednesday 2 September5645
Thursday 3 September4943
Friday 4 September5342
Saturday 5 September5135
Sunday 6 September5029
Monday 7 September4031
Tuesday 8 September4336
Wednesday 9 September5243
Thursday 10 September5144
Friday 11 September5442
Saturday 12 September4936
Sunday 13 September4229
Monday 14 September4037
Tuesday 15 September4845
Wednesday 16 September5146
Thursday 17 September5343
Friday 18 September4843
Saturday 19 September4935
Sunday 20 September4033

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by syracuse.com / The Post-Standard, and the median across its peers.
Formatsyracuse.com / The Post-StandardIts peers, median
Photo53%66%
Video or reel4%5%
Album3%0%
Link38%29%
Text only2%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 24%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

syracuse.com / The Post-Standard's peers are 65 news publishers in the United States with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 65 peers, A to Z.

The peers

Its 65 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

Contact us