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The posting benchmark

Chron on Facebook, beside its peers

How Chron's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 63 peers: news publishers in the United States with 200k to 2m followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within United States

Chron: 42.7 a day

Median in United States: at least 26.6 a day

That is 16.1 more a day than the median in United States.

Place the dots by

Posts a day19th/64Photos and video24th/64Evening postsWeekend day
Engagement per post15th/64Engagement a day10th/64Per 1,000 followers21st/64Comments per post13th/64Comments a day6th/64

Chron, United States

19thof 64

Rank among its peers, highest first, posts a day

Chron posted 42.7 times a day to Facebook. The median of its 63 peers: 36.8.

The comments its posts draw

4,235 comments a day, 2.6 times the median of its peers. What it would take

Peers: 63 news publishers in the United States with 200k to 2m followers, 12 weeks to 20 September 2026.

See all nine measures

Chron's 63 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Chron beside 63 peers

Chron and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day42.719th of 6436.8
Photos and video82%24th of 6469%
Evening postsNot countedNo rank24%
Weekend dayNot countedNo rank59%
Engagement per post4715th of 6415
Engagement a day18,26310th of 646,237
Engagement per 1,000 followers0.07621st of 640.048
Comments per post9913th of 6440
Comments a day4,2356th of 641,628

The comments

The comments its posts draw

4,235comments a day

on its Facebook posts, 2.6 times the median of its peers (1,628)

Spread evenly over 24 hours, that is 176 an hour, about 3 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: Chron beside its 63 peers

  • Chron: 4,235 a day
  • Median of its peers: 1,628
  • 90th percentile of its peers: 3,994
  • Middle half of its peers: 918 to 2,527
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • At or above the median of its peers on posts a day and photos and video.
  • No local-time figure for evening posts and a weekend day.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Chron's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Chron posted, beside its peers

Its own posts beside its 63 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Chron
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Chron, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayChronMedian of its peers
Monday 29 June5334
Tuesday 30 June4637
Wednesday 1 July4938
Thursday 2 July4938
Friday 3 July4439
Saturday 4 July4330
Sunday 5 July3228
Monday 6 July4133
Tuesday 7 July3939
Wednesday 8 July4840
Thursday 9 July5641
Friday 10 July4740
Saturday 11 July3832
Sunday 12 July2827
Monday 13 July5134
Tuesday 14 July4939
Wednesday 15 July4642
Thursday 16 July4740
Friday 17 July4040
Saturday 18 July3734
Sunday 19 July3428
Monday 20 July4434
Tuesday 21 July4538
Wednesday 22 July4741
Thursday 23 July4740
Friday 24 July4439
Saturday 25 July3834
Sunday 26 July2927
Monday 27 July4334
Tuesday 28 July4141
Wednesday 29 July4240
Thursday 30 July4539
Friday 31 July4239
Saturday 1 August3634
Sunday 2 August3424
Monday 3 August4333
Tuesday 4 August4539
Wednesday 5 August4740
Thursday 6 August4440
Friday 7 August3837
Saturday 8 August3933
Sunday 9 August3824
Monday 10 August4833
Tuesday 11 August4640
Wednesday 12 August4840
Thursday 13 August4939
Friday 14 August4241
Saturday 15 August3732
Sunday 16 August4225
Monday 17 August4435
Tuesday 18 August5241
Wednesday 19 August4643
Thursday 20 August5443
Friday 21 August4943
Saturday 22 August4132
Sunday 23 August3927
Monday 24 August4636
Tuesday 25 August5342
Wednesday 26 August5143
Thursday 27 August4539
Friday 28 August4841
Saturday 29 August4134
Sunday 30 August3928
Monday 31 August3937
Tuesday 1 September4941
Wednesday 2 September4744
Thursday 3 September4642
Friday 4 September4541
Saturday 5 September4335
Sunday 6 September3529
Monday 7 September3628
Tuesday 8 September4435
Wednesday 9 September4742
Thursday 10 September4943
Friday 11 September4540
Saturday 12 September3935
Sunday 13 September3728
Monday 14 September4137
Tuesday 15 September4645
Wednesday 16 September3244
Thursday 17 September3543
Friday 18 September4043
Saturday 19 September2435
Sunday 20 September1833

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by Chron, and the median across its peers.
FormatChronIts peers, median
Photo73%64%
Video or reel10%5%
Album0%0%
Link0%31%
Text only17%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 24%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Chron's peers are 63 news publishers in the United States with 200k to 2m followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 63 peers, A to Z.

The peers

Its 63 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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