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The posting benchmark

New Haven Register on Facebook, beside its peers

How New Haven Register's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 89 peers: news publishers in the United States with 20k to 200k followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
Under 100k

Within United States

New Haven Register: 22.6 a day

Median in United States: at least 26.6 a day

That is 4 fewer a day than the median in United States.

Place the dots by

Posts a day37th/90Photos and video55th/90Evening posts14th/38Weekend day18th/38
Engagement per post59th/90Engagement a day39th/90Per 1,000 followers58th/90Comments per post40th/90Comments a day32nd/90

New Haven Register, United States

37thof 90

Rank among its peers, highest first, posts a day

New Haven Register posted 22.6 times a day to Facebook. The median of its 89 peers: 20.2.

The comments its posts draw

319 comments a day, 1.8 times the median of its peers. What it would take

Peers: 89 news publishers in the United States with 20k to 200k followers, 12 weeks to 20 September 2026.

See all nine measures

New Haven Register's 89 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

New Haven Register beside 89 peers

New Haven Register and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day22.637th of 9020.2
Photos and video31%55th of 9047%
Evening posts26%14th of 3823%
Weekend day74%18th of 3874%
Engagement per post359th of 907
Engagement a day1,05239th of 90780
Engagement per 1,000 followers0.05458th of 900.078
Comments per post1440th of 9012
Comments a day31932nd of 90173

The comments

The comments its posts draw

319comments a day

on its Facebook posts, 1.8 times the median of its peers (173)

Spread evenly over 24 hours, that is 13 an hour.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: New Haven Register beside its 89 peers

  • New Haven Register: 319 a day
  • Median of its peers: 173
  • 90th percentile of its peers: 930
  • Middle half of its peers: 52 to 399
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • Photos and video

    31% of its posts; the median of its peers 47%

    25 more of its 158 posts a week as photos or video: 49 now, 74 at the median
  • At or above the median of its peers on posts a day, evening posts and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside New Haven Register's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How New Haven Register posted, beside its peers

Its own posts beside its 89 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • New Haven Register
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by New Haven Register, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayNew Haven RegisterMedian of its peers
Monday 29 June2317
Tuesday 30 June2519
Wednesday 1 July3020
Thursday 2 July2620
Friday 3 July2119
Saturday 4 July2013
Sunday 5 July1714
Monday 6 July2217
Tuesday 7 July2921
Wednesday 8 July2423
Thursday 9 July2423
Friday 10 July2322
Saturday 11 July1717
Sunday 12 July2116
Monday 13 July2218
Tuesday 14 July2422
Wednesday 15 July2322
Thursday 16 July2422
Friday 17 July2221
Saturday 18 July1817
Sunday 19 July2313
Monday 20 July2317
Tuesday 21 July2320
Wednesday 22 July2021
Thursday 23 July2321
Friday 24 July2622
Saturday 25 July1915
Sunday 26 July1510
Monday 27 July2316
Tuesday 28 July2322
Wednesday 29 July2522
Thursday 30 July2421
Friday 31 July2321
Saturday 1 August2116
Sunday 2 August2015
Monday 3 August2317
Tuesday 4 August2222
Wednesday 5 August2322
Thursday 6 August2423
Friday 7 August2320
Saturday 8 August2117
Sunday 9 August1615
Monday 10 August2217
Tuesday 11 August2321
Wednesday 12 August2922
Thursday 13 August2820
Friday 14 August2121
Saturday 15 August2019
Sunday 16 August2114
Monday 17 August2617
Tuesday 18 August2619
Wednesday 19 August2820
Thursday 20 August2521
Friday 21 August2122
Saturday 22 August2120
Sunday 23 August1614
Monday 24 August2518
Tuesday 25 August2622
Wednesday 26 August2122
Thursday 27 August2220
Friday 28 August2421
Saturday 29 August2022
Sunday 30 August1516
Monday 31 August2018
Tuesday 1 September2322
Wednesday 2 September2523
Thursday 3 September2322
Friday 4 September2620
Saturday 5 September2022
Sunday 6 September1616
Monday 7 September1615
Tuesday 8 September2319
Wednesday 9 September2521
Thursday 10 September2722
Friday 11 September2922
Saturday 12 September2222
Sunday 13 September1616
Monday 14 September2218
Tuesday 15 September2622
Wednesday 16 September3023
Thursday 17 September2622
Friday 18 September3023
Saturday 19 September2222
Sunday 20 September1618

Share of posts by local hour

Show the figures as a table
Share of posts by New Haven Register in each local hour, beside the median of its peers.
Local hourNew Haven RegisterMedian of its peers
00:000.1%0.1%
01:000%0.3%
02:000%0.1%
03:000%0.1%
04:000%0%
05:000%3.8%
06:003.2%4.6%
07:005%5.7%
08:009.2%6%
09:005.3%6.5%
10:006.2%6.3%
11:009.5%6.5%
12:006%5.3%
13:005.6%6.5%
14:008.1%6.1%
15:005.4%6.2%
16:005.2%6%
17:005.2%5.9%
18:005.5%5.5%
19:005.8%5.2%
20:006%4.8%
21:004.4%3.3%
22:004.2%3.5%
23:000.1%1.7%

Posts a day by weekday

Show the figures as a table
Posts a day by New Haven Register on each local weekday, beside the median of its peers.
WeekdayNew Haven RegisterMedian of its peers
Monday2419.6
Tuesday24.521.3
Wednesday25.122.4
Thursday25.321.7
Friday23.322
Saturday19.313.2
Sunday16.912.3

What it posted

Show the figures as a table
Share of each format among posts by New Haven Register, and the median across its peers.
FormatNew Haven RegisterIts peers, median
Photo27%41%
Video or reel4%2%
Album1%0%
Link69%57%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • New Haven Register, 18:00 to midnight: 26%
  • Median of its peers, 18:00 to midnight: 23%
  • On a weekend day, New Haven Register posted 74% of a weekday's posts. The median of its peers: 74%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

New Haven Register's peers are 89 news publishers in the United States with 20k to 200k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 89 peers, A to Z.

The peers

Its 89 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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