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The posting benchmark

Idaho Statesman on Facebook, beside its peers

How Idaho Statesman's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 94 peers: news publishers in the United States with 30k to 300k followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within United States

Idaho Statesman: 41.9 a day

Median in United States: at least 26.6 a day

That is 15.3 more a day than the median in United States.

Place the dots by

Posts a day8th/95Photos and video37th/95Evening postsWeekend day
Engagement per post65th/95Engagement a day17th/95Per 1,000 followers72nd/95Comments per post16th/95Comments a day7th/95

Idaho Statesman, United States

8thof 95

Rank among its peers, highest first, posts a day

Idaho Statesman posted 41.9 times a day to Facebook, 94% more than the median of 94 news publishers in the United States with 30k to 300k followers, 29 June to 20 September 2026.

The comments its posts draw

1,451 comments a day, 5.2 times the median of its peers. What it would take

See all nine measures

Idaho Statesman's 94 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Idaho Statesman beside 94 peers

Idaho Statesman and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day41.98th of 9521.5
Photos and video64%37th of 9551%
Evening postsNot countedNo rank24%
Weekend dayNot countedNo rank74%
Engagement per post465th of 957
Engagement a day3,83017th of 951,411
Engagement per 1,000 followers0.03572nd of 950.066
Comments per post3516th of 9515
Comments a day1,4517th of 95278

The comments

The comments its posts draw

1,451comments a day

on its Facebook posts, 5.2 times the median of its peers (278)

Spread evenly over 24 hours, that is 60 an hour, about 1 a minute.

Arithmetic on the figures above. It isn't a forecast.

Comments a day: Idaho Statesman beside its 94 peers

  • Idaho Statesman: 1,451 a day
  • Median of its peers: 278
  • 90th percentile of its peers: 1,259
  • Middle half of its peers: 72 to 746
Each tick is one of its peers. The scale is logarithmic, so 100 to 1,000 takes the same width as 1,000 to 10,000.

How it posts

  • At or above the median of its peers on posts a day and photos and video.
  • No local-time figure for evening posts and a weekend day.

Comments

The comments that come with them

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Create a rule and Sence offers to apply it to the last seven days of comments too, with a preview first.

A new rule offers to hide 23 matching comments from the last seven days.

Rules · The Port Arden Post

FICTIONAL NEWSROOM

Rule created

Would you like to retroactively hide comments from the last 7 days that meet this rule's criteria?

23 comments from the last 7 days meet this rule's criteria

  • The Port Arden PostQuayside Grump20h
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • Instagramportardenpostsaltmarsh_sulk1d
    Comment text withheld on this site. Tagged Negative, Personal Hate and Post Author.
  • The Port Arden PostWharfside Rant1d
    Comment text withheld on this site. Tagged Negative, Harm Wish and Post Author.

and 20 more

No thanksHide 23 comments
FIG. 1 · A new rule offers to hide 23 matching comments from the last seven days. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Posting

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Posts you publish through Sence go out to a comment section Sence is already watching.

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Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Idaho Statesman's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Idaho Statesman posted, beside its peers

Its own posts beside its 94 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Idaho Statesman
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Idaho Statesman, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayIdaho StatesmanMedian of its peers
Monday 29 June4320
Tuesday 30 June4720
Wednesday 1 July4621.5
Thursday 2 July4621
Friday 3 July4722
Saturday 4 July3517.5
Sunday 5 July3116
Monday 6 July4218
Tuesday 7 July4622
Wednesday 8 July4623.5
Thursday 9 July4624
Friday 10 July4623
Saturday 11 July3519
Sunday 12 July3218
Monday 13 July4322
Tuesday 14 July4623
Wednesday 15 July4623.5
Thursday 16 July4623
Friday 17 July4623
Saturday 18 July3519
Sunday 19 July3218
Monday 20 July4219.5
Tuesday 21 July4522
Wednesday 22 July4623
Thursday 23 July4624
Friday 24 July4623.5
Saturday 25 July3519
Sunday 26 July3215
Monday 27 July4219
Tuesday 28 July4523
Wednesday 29 July4623.5
Thursday 30 July4623
Friday 31 July4622
Saturday 1 August3518.5
Sunday 2 August3217
Monday 3 August4321
Tuesday 4 August4523
Wednesday 5 August4623
Thursday 6 August4623.5
Friday 7 August4622
Saturday 8 August3519.5
Sunday 9 August3216.5
Monday 10 August4219.5
Tuesday 11 August4623
Wednesday 12 August4625
Thursday 13 August4623
Friday 14 August4622.5
Saturday 15 August3521
Sunday 16 August3116
Monday 17 August4221
Tuesday 18 August4522
Wednesday 19 August4623.5
Thursday 20 August4625
Friday 21 August4622.5
Saturday 22 August3521.5
Sunday 23 August3216
Monday 24 August4322
Tuesday 25 August4624
Wednesday 26 August4624
Thursday 27 August4322
Friday 28 August4723
Saturday 29 August3522
Sunday 30 August3216
Monday 31 August4321
Tuesday 1 September4523
Wednesday 2 September4625
Thursday 3 September4623
Friday 4 September4624.5
Saturday 5 September3522.5
Sunday 6 September3119
Monday 7 September4317.5
Tuesday 8 September4522
Wednesday 9 September4525
Thursday 10 September4624.5
Friday 11 September4823.5
Saturday 12 September3623
Sunday 13 September3218.5
Monday 14 September4321.5
Tuesday 15 September4525
Wednesday 16 September4626.5
Thursday 17 September4725
Friday 18 September4626.5
Saturday 19 September3523.5
Sunday 20 September3321

Its local time zone is unknown, so its hours and weekdays aren't shown.

What it posted

Show the figures as a table
Share of each format among posts by Idaho Statesman, and the median across its peers.
FormatIdaho StatesmanIts peers, median
Photo64%45%
Video or reel0%2%
Album0%0%
Link36%53%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Median of its peers, 18:00 to midnight: 24%

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Idaho Statesman's peers are 94 news publishers in the United States with 30k to 300k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 94 peers, A to Z.

The peers

Its 94 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

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