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The posting benchmark

Arizona Daily Star on Facebook, beside its peers

How Arizona Daily Star's Facebook Page posted from 29 June 2026 to 20 September 2026, and how readers responded, beside its 98 peers: news publishers in the United States with 50k to 500k followers.

Sub-region
North America
Region
Americas
Kind
Publisher, digital-native or agency
Followers
100k to 1m

Within United States

Arizona Daily Star: 31.7 a day

Median in United States: at least 26.6 a day

That is 5.1 more a day than the median in United States.

Place the dots by

Posts a day49th/99Photos and video53rd/99Evening posts23rd/26Weekend day1st/26
Engagement per post62nd/99Engagement a day41st/99Per 1,000 followers60th/99Comments per post44th/99Comments a day40th/99

Arizona Daily Star, United States

49thof 99

Rank among its peers, highest first, posts a day

Arizona Daily Star posted 31.7 times a day to Facebook. The median of its 98 peers: 30.8.

Its first gap: evening posts

18 more of its posts a week between 18:00 and midnight would reach its peers' median. What it would take

Peers: 98 news publishers in the United States with 50k to 500k followers, 12 weeks to 20 September 2026.

See all nine measures

Arizona Daily Star's 98 peers, lifted out of the 950 news brands in the comparison, placed by posts a day. The scale is logarithmic, so 1 to 10 takes the same width as 10 to 100.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

At a glance

Arizona Daily Star beside 98 peers

Arizona Daily Star and its peers, measure by measure. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
MeasureFigureRank among its peers, highest firstMedian of its peers
Posts a day31.749th of 9930.8
Photos and video56%53rd of 9958%
Evening posts19%23rd of 2627%
Weekend day102%1st of 2666%
Engagement per post762nd of 9910
Engagement a day3,42141st of 992,978
Engagement per 1,000 followers0.04160th of 990.053
Comments per post3044th of 9925
Comments a day93440th of 99745

What it would take

What would reaching the median of its peers take?

Arizona Daily Star's posts a day are at or above the median of its peers, so this starts with evening posts, where it sits furthest below them.

18more posts a week

between 18:00 and midnight, of its 222 a week: 42 now, 60 at the median of its peers

Arithmetic on the figures above, rounded up. It isn't a forecast.

Posts in each local hour, beside the median of its peers

  • Arizona Daily Star
  • Median of its peers
  • 18:00 to midnight
  • Auto-pilot's starting hours
  • Arizona Daily Star, 18:00 to midnight: 19%
  • Median of its peers, 18:00 to midnight: 27%
Show as a table
Posts in each local hour, beside the median of its peers
HourArizona Daily StarMedian of its peers
00:001.6%0.1%
01:001.3%1.2%
02:001.1%0.1%
03:000.6%1.2%
04:002.0%0.0%
05:004.8%4.4%
06:006.3%5.1%
07:006.3%5.3%
08:006.3%5.3%
09:006.4%5.7%
10:006.2%5.6%
11:005.2%5.6%
12:004.4%5.5%
13:006.1%5.6%
14:006.2%5.7%
15:006.2%5.7%
16:005.0%5.6%
17:005.0%5.6%
18:004.5%5.3%
19:004.2%5.1%
20:003.7%5.0%
21:002.9%4.7%
22:002.5%4.4%
23:001.2%2.2%
Share of posts in each local hour over the 12 weeks, where each Page is based. Shaded: 18:00 to midnight. Hatched: auto-pilot's starting hours.

The other measures, in posts

  • Photos and video

    56% of its posts; the median of its peers 58%

    4 more of its 222 posts a week as photos or video: 125 now, 129 at the median
  • At or above the median of its peers on posts a day and a weekend day.

Posts a day and the weekend add posts; photos and video and the evening move posts it already publishes. Each rounds up. It isn't a forecast.

Posting

Posts from your own stories, in the hours you choose

Each story you tick in the RSS feed gets a poster from your template, and each channel's queue spreads the posts across its own slots, so posting more of your stories doesn't mean making more cards by hand. A story needs a photo unless the template uses a solid background.

Auto-pilot starts with Friday 15:00–21:00 and Saturday and Sunday 07:00–21:00, every 15 minutes, and an organisation admin can change the days, hours and interval.

Auto-pilot's Saturday run on The Port Arden Post's Facebook queue.

Publishing · The Port Arden Post

FICTIONAL NEWSROOM

Sat 10 Oct

  1. 07:15Breaking: Crash closes the Arden Pass roadNext · in 15 min
  2. 07:30Semifinal tickets: what Gulls fans need to know
  3. 07:45Greyport Gulls name unchanged side for Saturday's semifinal
FIG. 1 · Auto-pilot's Saturday run on The Port Arden Post's Facebook queue. All mastheads, people, handles and comments shown are fictional. Illustrative figures. Labels as they appear in Sence, September 2026.

Comments

The comments that come with them

Arizona Daily Star's Facebook posts drew 934 comments a day, 25% more than the median of 98 news publishers in the United States with 50k to 500k followers, 29 June to 20 September 2026.

Posts you publish through Sence go out to a comment section Sence is already watching.

When a comment matches a rule you've switched on, Sence typically hides it within seconds and alerts whoever you choose. Replies are always sent by a person. Comments on Facebook, Instagram, TikTok and your own site are read the moment they arrive. YouTube is checked every few minutes.

Sence builds a poster from your template for each story you tick, queues up to 30 stories at a time from your RSS feed, and lets auto-pilot fill the evening and weekend slots you choose. Auto-pilot's posts go out without review.

Contact us

Sence doesn't forecast what posting more will do for your reach, engagement or revenue. If you switch on link tagging, your own analytics can see the visits each platform sends.

Head to head

Put it beside up to three news brands

Add a news brand from anywhere in the comparison, or one of its peers, and every figure lines up beside Arizona Daily Star's.

Type its name, then choose it.

Or one of its peers in its own country

Day by day

How Arizona Daily Star posted, beside its peers

Its own posts beside its 98 peers, 29 June 2026 to 20 September 2026. Days are UTC days; hours and weekdays are local time.

Posts each day

  • Arizona Daily Star
  • Median of its peers
  • Middle half of its peers' posts a day
Show the figures as a table
Posts each day by Arizona Daily Star, 29 June 2026 to 20 September 2026, beside the median of its peers each day and the middle half of their posts a day.
DayArizona Daily StarMedian of its peers
Monday 29 June2525.5
Tuesday 30 June2628
Wednesday 1 July3033.5
Thursday 2 July3030
Friday 3 July2927
Saturday 4 July2621
Sunday 5 July3020
Monday 6 July1626
Tuesday 7 July2631.5
Wednesday 8 July2630
Thursday 9 July3031
Friday 10 July3328
Saturday 11 July2723
Sunday 12 July3524
Monday 13 July3428.5
Tuesday 14 July2932
Wednesday 15 July2732.5
Thursday 16 July3331
Friday 17 July3330.5
Saturday 18 July4123
Sunday 19 July3721.5
Monday 20 July2526.5
Tuesday 21 July1631
Wednesday 22 July2932.5
Thursday 23 July2632.5
Friday 24 July2931.5
Saturday 25 July3025
Sunday 26 July2721
Monday 27 July2627
Tuesday 28 July2732.5
Wednesday 29 July3631
Thursday 30 July3332.5
Friday 31 July2931
Saturday 1 August2926
Sunday 2 August3220.5
Monday 3 August3428.5
Tuesday 4 August3635
Wednesday 5 August3335.5
Thursday 6 August3633
Friday 7 August3234.5
Saturday 8 August2824
Sunday 9 August2420.5
Monday 10 August3328.5
Tuesday 11 August3231
Wednesday 12 August3132
Thursday 13 August2634
Friday 14 August2934
Saturday 15 August2726.5
Sunday 16 August2921
Monday 17 August2629.5
Tuesday 18 August3531.5
Wednesday 19 August2537
Thursday 20 August3933
Friday 21 August3628.5
Saturday 22 August4227
Sunday 23 August2721
Monday 24 August4330
Tuesday 25 August3533.5
Wednesday 26 August3533
Thursday 27 August3733
Friday 28 August3336
Saturday 29 August3428
Sunday 30 August4121.5
Monday 31 August4229
Tuesday 1 September4032.5
Wednesday 2 September3637
Thursday 3 September3932.5
Friday 4 September3733.5
Saturday 5 September3025
Sunday 6 September2922
Monday 7 September3319.5
Tuesday 8 September3125.5
Wednesday 9 September3636
Thursday 10 September3736.5
Friday 11 September3033
Saturday 12 September4025.5
Sunday 13 September4020.5
Monday 14 September3029
Tuesday 15 September4036
Wednesday 16 September3436
Thursday 17 September3534.5
Friday 18 September2734.5
Saturday 19 September3428
Sunday 20 September2827

Share of posts by local hour

Show the figures as a table
Share of posts by Arizona Daily Star in each local hour, beside the median of its peers.
Local hourArizona Daily StarMedian of its peers
00:001.6%0.1%
01:001.3%1.2%
02:001.1%0.1%
03:000.6%1.2%
04:002%0%
05:004.8%4.4%
06:006.3%5.1%
07:006.3%5.3%
08:006.3%5.3%
09:006.4%5.7%
10:006.2%5.6%
11:005.2%5.6%
12:004.4%5.5%
13:006.1%5.6%
14:006.2%5.7%
15:006.2%5.7%
16:005%5.6%
17:005%5.6%
18:004.5%5.3%
19:004.2%5.1%
20:003.7%5%
21:002.9%4.7%
22:002.5%4.4%
23:001.2%2.2%

Posts a day by weekday

Show the figures as a table
Posts a day by Arizona Daily Star on each local weekday, beside the median of its peers.
WeekdayArizona Daily StarMedian of its peers
Monday30.326.8
Tuesday31.328.4
Wednesday33.129.8
Thursday31.329.8
Friday31.726.9
Saturday30.722.3
Sunday33.715.8

What it posted

Show the figures as a table
Share of each format among posts by Arizona Daily Star, and the median across its peers.
FormatArizona Daily StarIts peers, median
Photo53%53%
Video or reel3%4%
Album0%0%
Link44%43%
Text only0%0%
Other0%0%

The detail

When it posts, and who it's compared with

When it posts, day by day and hour by hourEvery day of the 12 weeks, every hour of the day and what it posts, beside the median of its peers.
  • Arizona Daily Star, 18:00 to midnight: 19%
  • Median of its peers, 18:00 to midnight: 27%
  • On a weekend day, Arizona Daily Star posted 102% of a weekday's posts. The median of its peers: 66%.

Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.

Who is it compared with?Where each of its peers is based, and every one of them by name.

Arizona Daily Star's peers are 98 news publishers in the United States with 50k to 500k followers: the same kind of title with a similar number of followers, from the nearest place that has enough of them. Its 98 peers, A to Z.

The peers

Its 98 peers, A to Z

Each has a page of its own, beside its own peers. Each news brand's rank is among its own peers only. Being counted says nothing about which tools a newsroom uses.

Compare another news brand

Type its name, then choose it to open its page.

Every news brand, A to Z

Talk to us

Tell us how many stories you publish and where they go today. We'll show you what your queues and auto-pilot could carry.

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