The posting benchmark
News brands in the UK and Ireland on Facebook
Our count of public Facebook posts from 29 June 2026 to 20 September 2026 holds 52 news brands in the UK and Ireland, from two countries. Here are its countries and news brands side by side, each beside the median in the UK and Ireland.
Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
At a glance
- Median posts a day
- 32.6
- Median engagement a day
- 19,065
- Median engagement per post
- 71
- Total engagement, 12 weeks to 20 September 2026
- 217 million
Engagement is reactions, comments and shares. Each median is across the news brands in the UK and Ireland; the total adds up all of their posts.
The map
How often news brands post in the UK and Ireland, country by country
Median posts a day
- Under 13
- 13 to 17
- 17 to 23
- 23 to 30
- 30 or more
- Compared, no median printed
- Not in the comparison
Point at a country, or tab to it, to read its median; choose it to open its page.
Show the figures as a table
| Country | Median posts a day | News brands |
|---|---|---|
| Ireland | 9.54 | 18 |
| United Kingdom | 40.6 | 34 |
Each country, week by week
Median posts a week across each country's news brands, A to Z, all on one scale.
- Ireland
Last week: 65.5
- United Kingdom
Last week: 286
Places
Countries in the UK and Ireland
| Country | News brands | Median posts a day |
|---|---|---|
| Ireland | 18 | 9.1 |
| United Kingdom | 34 | 40.5 |
Median posts a day across the news brands of each place in the UK and Ireland, A to Z, 29 June 2026 to 20 September 2026. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
Brand by brand
Every news brand in the UK and Ireland, side by side
Our count
Posts a day on each news brand's Facebook Page.
- Median in the UK and Ireland: 32.6 a day
- Middle half in the UK and Ireland: 9.8 to 59.6
Point at a dot, or tab to the dots and use the arrow keys (they move A to Z), to see which news brand it is. Press Enter to open its page. The table below lists every one, A to Z.
The news brands
Every news brand in the UK and Ireland
Each news brand's own figures. Sort by any column, and choose which columns to show. Being counted says nothing about which tools a newsroom uses.
Columns
News brands in the UK and Ireland, A to Z: their figures, 29 June 2026 to 20 September 2026. Public Facebook posts, 29 June 2026 to 20 September 2026. Dataset peers-2026-09-v4.
| BBC News Arabic | United Kingdom | Over 10m | 28 | 32,569 | 126 | 2,199 | 62% | 22% | 64% |
|---|---|---|---|---|---|---|---|---|---|
| BBC News Bangla | United Kingdom | Over 10m | 20.9 | 186,430 | 2,341 | 6,669 | 98% | 2% | 71.5% |
| BBC News Brasil | United Kingdom | 1m to 10m | 20.9 | 21,618 | 193 | 3,971 | 54% | 39% | 74% |
| BBC News Hausa | United Kingdom | 1m to 10m | 15.1 | 228,800 | 11,051 | 23,859 | 98% | 19% | 82% |
| BBC News Mundo | United Kingdom | 1m to 10m | 29 | 105,270 | 852 | 9,422 | over 99% | 34% | 85% |
| BBC News Persian | United Kingdom | 1m to 10m | 25.3 | 48,424 | 1,129 | 1,956 | 97% | 24% | 102% |
| BBC News Urdu | United Kingdom | Over 10m | 45.9 | 112,260 | 822 | 5,908 | 74% | 8% | 88% |
| Belfast Telegraph | United Kingdom | 100k to 1m | 39.7 | 12,010 | 61 | 2,515 | 51% | 31% | 83% |
| Birmingham Live (Birmingham Mail) | United Kingdom | 100k to 1m | 82.5 | 26,000 | 48 | 6,968 | 82% | 33% | 102% |
| Bristol Live (Bristol Post) | United Kingdom | 100k to 1m | 40.5 | 7,920 | 60 | 2,138 | 96% | 32% | 95% |
| Business Post | Ireland | Under 100k | 7.5 | 95 | 1 | 42 | 20% | 36% | 97% |
| Carlow Nationalist | Ireland | Under 100k | 5.5 | 145 | 9 | 24 | 3% | 8% | 69% |
| Chronicle Live (Newcastle Chronicle) | United Kingdom | 100k to 1m | 82.6 | 21,342 | 50 | 4,268 | 94% | 32% | 95% |
| Crime World | Ireland | 100k to 1m | 31.4 | 13,161 | 125 | 4,357 | 94% | 33% | 78% |
| Daily Express | United Kingdom | 1m to 10m | 161 | 258,810 | 333 | 67,650 | over 99% | 30% | 97% |
| Daily Mail | United Kingdom | Over 10m | 176 | 164,720 | 172 | 34,867 | 99% | 23% | 85% |
| Daily Record | United Kingdom | 100k to 1m | 91 | 45,581 | 75 | 10,160 | 89% | 26% | 89% |
| Daily Star | United Kingdom | 1m to 10m | 80 | 79,736 | 121 | 21,068 | 95% | 33% | 99% |
| Drogheda Independent | Ireland | Under 100k | 6.1 | 256 | 7.5 | 43 | 27% | 15% | 45% |
| Extra.ie | Ireland | Under 100k | 24.8 | 389 | 1 | 117 | 1% | 27% | 71.5% |
| Financial Times | United Kingdom | 1m to 10m | 31.6 | 24,428 | 105 | 4,858 | 49% | 25% | 51% |
| indy100 | United Kingdom | 100k to 1m | 3.3 | 37 | 3 | 12 | 96% | 22% | 5% |
| Irish Examiner | Ireland | 100k to 1m | 42.3 | 3,577 | 10 | 794 | 16% | 29% | 94% |
| Irish Independent | Ireland | 100k to 1m | 25.6 | 16,788 | 83 | 2,560 | 50% | 28% | 90% |
| Liverpool Echo | United Kingdom | 1m to 10m | 78.8 | 48,996 | 84 | 8,533 | 90% | 33% | 98% |
| Manchester Evening News | United Kingdom | 1m to 10m | 76 | 101,350 | 316 | 22,778 | 92% | 32% | 91% |
| Metro | United Kingdom | 1m to 10m | 62.8 | 94,219 | 164 | 17,606 | 100% | 27% | 75% |
| Newstalk | Ireland | 100k to 1m | 8.4 | 5,214 | 86 | 1,122 | 47% | 12% | 57% |
| Roscommon Herald | Ireland | Under 100k | 10 | 250 | 6 | 21 | 9% | 15% | 69% |
| Sunday Life | United Kingdom | Under 100k | 2.7 | 45 | 2 | 9 | 20% | 29% | 1,170% |
| The Courier | United Kingdom | 100k to 1m | 40.8 | 3,256 | 21 | 643 | 70% | 20% | 64% |
| The Echo | Ireland | 100k to 1m | 22.1 | 608 | 6 | 97 | 12% | 36% | 104% |
| The Economist | United Kingdom | Over 10m | 38 | 23,859 | 95 | 4,138 | 61% | 26% | over 99% |
| The Guardian | United Kingdom | 1m to 10m | 33.5 | 70,058 | 441 | 12,583 | 67% | 26% | 62% |
| The Herald (Independent Dublin) | Ireland | 100k to 1m | 6.9 | 532 | 3 | 122 | 39% | 3% | 4% |
| The i Paper | United Kingdom | 100k to 1m | 46 | 33,167 | 67 | 12,447 | 99% | 25% | 85% |
| The Independent | United Kingdom | Over 10m | 121 | 247,860 | 330 | 52,157 | over 99% | 25% | 65% |
| The Irish Sun | Ireland | 100k to 1m | 58.5 | 11,839 | 26 | 1,489 | over 99% | 27% | 91% |
| The Irish Times | Ireland | 100k to 1m | 38.7 | 13,426 | 52 | 2,502 | 63% | 29% | 84% |
| The Kerryman | Ireland | Under 100k | 8.4 | 831 | 23 | 84 | 35% | 20% | 71% |
| The Mirror | United Kingdom | 1m to 10m | 112 | 183,030 | 390 | 32,582 | 95% | 32% | 91% |
| The Press and Journal | United Kingdom | 100k to 1m | 36.9 | 3,156 | 22 | 600 | 69% | 24% | 69% |
| The Sligo Champion | Ireland | Under 100k | 6.1 | 357 | 11 | 43 | 35% | 18% | 46% |
| The Sun | United Kingdom | 1m to 10m | 90.5 | 102,420 | 182 | 22,103 | 100% | 29% | 84% |
| The Sunday Post | United Kingdom | Under 100k | 2.7 | 32 | 2 | 2.1 | 26% | 50% | 167% |
| The Telegraph | United Kingdom | 1m to 10m | 53.8 | 98,686 | 355 | 25,050 | 94% | 31% | 83% |
| The Times and The Sunday Times | United Kingdom | 1m to 10m | 37.6 | 50,627 | 123 | 11,503 | over 99% | 32% | 97% |
| Times Radio | United Kingdom | 100k to 1m | 5.9 | 3,597 | 28 | 1,016 | over 99% | 7% | 81% |
| WalesOnline | United Kingdom | 1m to 10m | 75.5 | 68,824 | 163 | 11,286 | 91% | 31% | 96% |
| Waterford News & Star | Ireland | Under 100k | 9.1 | 193 | 4 | 41 | 6% | 36% | 64% |
| Western People | Ireland | Under 100k | 16.2 | 1,780 | 7 | 75 | 24% | 19% | 89% |
| Wexford People | Ireland | Under 100k | 7.7 | 653 | 17 | 85 | 30% | 20.9% | 48% |
The median news brand
The median news brand in the UK and Ireland
Posts each day
- Median in the UK and Ireland
- Middle half in the UK and Ireland
Show the figures as a table
| Day | Median in the UK and Ireland | Middle half in the UK and Ireland |
|---|---|---|
| Monday 29 June | 33.5 | 13 to 58.5 |
| Tuesday 30 June | 36 | 13.5 to 61 |
| Wednesday 1 July | 34.5 | 13.8 to 59.3 |
| Thursday 2 July | 38 | 13 to 70 |
| Friday 3 July | 34 | 11.8 to 64 |
| Saturday 4 July | 29.5 | 7.5 to 52.3 |
| Sunday 5 July | 29 | 11.8 to 51.8 |
| Monday 6 July | 37.5 | 12.5 to 67.3 |
| Tuesday 7 July | 37.5 | 12.8 to 65.3 |
| Wednesday 8 July | 34.5 | 14.5 to 68.3 |
| Thursday 9 July | 36 | 11.5 to 64.8 |
| Friday 10 July | 34.5 | 10.8 to 60.3 |
| Saturday 11 July | 27.5 | 9.25 to 57.3 |
| Sunday 12 July | 28 | 8.75 to 55 |
| Monday 13 July | 37 | 12.5 to 64 |
| Tuesday 14 July | 37.5 | 12.5 to 62.8 |
| Wednesday 15 July | 37.5 | 14.8 to 62.3 |
| Thursday 16 July | 35.5 | 11 to 66 |
| Friday 17 July | 35.5 | 11.8 to 63.3 |
| Saturday 18 July | 28 | 8.25 to 54.3 |
| Sunday 19 July | 27.5 | 10.8 to 53.3 |
| Monday 20 July | 36 | 13.8 to 71.8 |
| Tuesday 21 July | 37 | 16 to 66 |
| Wednesday 22 July | 35 | 15.8 to 62.5 |
| Thursday 23 July | 37 | 11.8 to 63.5 |
| Friday 24 July | 35.5 | 12.5 to 64 |
| Saturday 25 July | 29 | 10.3 to 52.3 |
| Sunday 26 July | 33.5 | 10.8 to 48.8 |
| Monday 27 July | 34.5 | 9.75 to 62 |
| Tuesday 28 July | 36.5 | 13.8 to 60.3 |
| Wednesday 29 July | 36 | 14.5 to 62.5 |
| Thursday 30 July | 37.5 | 13.8 to 59.8 |
| Friday 31 July | 33 | 10.8 to 57.3 |
| Saturday 1 August | 27 | 11.8 to 52.3 |
| Sunday 2 August | 24 | 10.5 to 49.8 |
| Monday 3 August | 33 | 9 to 59.5 |
| Tuesday 4 August | 33 | 13.5 to 56.5 |
| Wednesday 5 August | 32.5 | 12 to 65 |
| Thursday 6 August | 36 | 13 to 60 |
| Friday 7 August | 33.5 | 10.8 to 60.3 |
| Saturday 8 August | 25 | 9.25 to 57.3 |
| Sunday 9 August | 27 | 8 to 52.5 |
| Monday 10 August | 33.5 | 12.3 to 61.5 |
| Tuesday 11 August | 33 | 14 to 61.5 |
| Wednesday 12 August | 37 | 13.3 to 63.5 |
| Thursday 13 August | 36 | 11.8 to 61.5 |
| Friday 14 August | 34 | 12 to 63.3 |
| Saturday 15 August | 25.5 | 9 to 49.3 |
| Sunday 16 August | 26 | 11.3 to 44.8 |
| Monday 17 August | 33.5 | 11 to 61.8 |
| Tuesday 18 August | 35 | 12.3 to 60.5 |
| Wednesday 19 August | 35.5 | 11.8 to 61.5 |
| Thursday 20 August | 34.5 | 8.75 to 64 |
| Friday 21 August | 34 | 11 to 65.5 |
| Saturday 22 August | 25.5 | 7.75 to 52.5 |
| Sunday 23 August | 27.5 | 10.5 to 52 |
| Monday 24 August | 35 | 12 to 58.5 |
| Tuesday 25 August | 40.5 | 11 to 64.8 |
| Wednesday 26 August | 38 | 11.8 to 68.8 |
| Thursday 27 August | 36.5 | 12 to 58 |
| Friday 28 August | 32.5 | 10.8 to 58.8 |
| Saturday 29 August | 24.5 | 8.75 to 55.5 |
| Sunday 30 August | 26 | 11 to 59 |
| Monday 31 August | 34.5 | 12.8 to 59.5 |
| Tuesday 1 September | 35 | 11.8 to 61.5 |
| Wednesday 2 September | 35 | 9.75 to 65.5 |
| Thursday 3 September | 36 | 12.5 to 66.8 |
| Friday 4 September | 34 | 11.8 to 64.3 |
| Saturday 5 September | 28 | 9.5 to 54.5 |
| Sunday 6 September | 24.5 | 10.8 to 54.5 |
| Monday 7 September | 34.5 | 10.8 to 65.3 |
| Tuesday 8 September | 37.5 | 9.5 to 68.3 |
| Wednesday 9 September | 35.5 | 12 to 63.8 |
| Thursday 10 September | 37 | 11.3 to 63 |
| Friday 11 September | 37.5 | 9 to 62.8 |
| Saturday 12 September | 28 | 7.75 to 58.8 |
| Sunday 13 September | 27.5 | 9.75 to 52.8 |
| Monday 14 September | 36 | 12.5 to 65.8 |
| Tuesday 15 September | 38.5 | 12.5 to 69.3 |
| Wednesday 16 September | 37 | 10.8 to 67.3 |
| Thursday 17 September | 36 | 14.8 to 65.5 |
| Friday 18 September | 35.5 | 12.8 to 64 |
| Saturday 19 September | 27.5 | 7.5 to 49.8 |
| Sunday 20 September | 25 | 8.75 to 52.5 |
Share of posts by local hour
Show the figures as a table
| Local hour | Median share |
|---|---|
| 00:00 | 0.5% |
| 01:00 | 0.1% |
| 02:00 | 0.1% |
| 03:00 | 0.1% |
| 04:00 | 0.1% |
| 05:00 | 0.2% |
| 06:00 | 2.9% |
| 07:00 | 4.3% |
| 08:00 | 5.4% |
| 09:00 | 5.4% |
| 10:00 | 6.4% |
| 11:00 | 6.4% |
| 12:00 | 7.2% |
| 13:00 | 6.6% |
| 14:00 | 6.2% |
| 15:00 | 6.7% |
| 16:00 | 6.3% |
| 17:00 | 6.8% |
| 18:00 | 6.1% |
| 19:00 | 6.6% |
| 20:00 | 5.3% |
| 21:00 | 4.7% |
| 22:00 | 3.8% |
| 23:00 | 1.8% |
Posts a day by weekday
Show the figures as a table
| Weekday | Median posts a day |
|---|---|
| Monday | 35.8 |
| Tuesday | 36.8 |
| Wednesday | 36.3 |
| Thursday | 36.3 |
| Friday | 34 |
| Saturday | 27.1 |
| Sunday | 25.1 |
What they posted
Show the figures as a table
| Format | Median in the UK and Ireland |
|---|---|
| Photo | 62% |
| Video or reel | 7% |
| Album | 1% |
| Link | 30% |
| Text only | 0% |
| Other | 0% |
Places
Countries and regions
Other sub-regions in Europe
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